This advertisement was widely used circa 1982-1984. It features the American map guitar that appears on the cover of the 1983 Gibson catalogue, alongside the ES-335 dot, and Les Paul Standard.
Gibson launched the ES-335 dot in 1982, after discontinuing the ES-335TD and ES-335 Pro the year before. Unlike the 80s 335 with block inlays, the 335 dot was based on a 1961 model - obviously with dot position marker inlays, but also with a mahogany (rather than maple) neck. It did, however replace the trapeze tailpiece for a more useful stop tailpiece.
Gibson Les Paul Standard - They're Tops... Les Paul, Mary Ford and their Gibsons
Very early advert for the Les Paul Guitar. This was only a year after the models introduction, and at this point, the instrument was simply called the Les Paul model
Gibson Les Paul Standard - Gibson Les Paul Model
It's a sensation! This very early advertisement for the Les Paul Model (latterly known as the Les Paul Standard) features Les Paul himself playing the gold-topped P90 equipped guitar
Gibson Les Paul Standard - Les Paul Says: It's Gibson
A most important part of our recording equipment This interesting mid-fifties advert shows Les Paul at work recording guitar with his wife Mary Ford looking on. The advert shows the original gold-t...
Gibson Les Paul Standard - Daddy of 'em All
1969 advert for the two re-released Les Paul models, the Custom and the Standard
Les Paul may not have invented amplified music, but he perfected it almost single-handed. He started a revolu...
Gibson Les Paul Standard - The Most Les
"Les Paul's silver anniversary is your golden opportunity". Advert for the 25th anniversary Les Paul guitar
Gibson Les Paul Standard - Vintage Voltage. 30th Anniversary Les Paul Standard
An advertisement for a short-lived limited edition model to celebrate 30 years of Les Paul's work with Gibson guitars
The shape of '52 that shattered all the molds; the classic gold top, The...