Fender advert from the middle of 1966 for Fender guitars. Featuring the Stratocaster and Jaguar solid-bodies, the Coronado semi-acoustic and the Concert acoustic.
The Coronado is the most prominent guitar in this advertisement, but it was the most recent major model to join the Fender line. The whole Coronado series was heavily featured in Fender promotional materials throughout 1966 and 1967.
Early Fender advert highlighting the Stratocasters tremolo - 'a flick of the wrist means live, tremolo action' - perfect pitch
Early Fender advertisement for four pedal steels, three amplifiers, and three electric guitars. At this point in Fender history, it is the pedal steels that top the page; electric guitars are still...
The Fender Jaguar advertised with a Jaguar E-type sports car
For unmatched versatility of tone... for the ultimate in design and precision engineering... the new Fender Jaguar electric guita...
1962 Fender advertisement, featuring the Fender Jaguar. Monochrome line drawing from the first year of production of the Fender Jaguar.
Early sixties Fender advert for three guitars and one bass - the Jaguar, Jazzmaster, Stratocaster and Jazz bass, highlighting the design and components that made these guitars: bridges, pickups, etc
Early sixties advert for the Fender Jazz bass and the Stratocaster guitar
By reputation Fender means quality Instruments come from our factory beautifully finished and precisely made, each as perfect as the last. Careful handcrafting and years of engineering experienc...
Mid sixties British advert for Fender amplifiers and Fender guitars. features a Fender Jaguar six string electric and the Super Reverb guitar amplifier.