Vox advertisement from the end of 1966, placed by JMI in the UK. It features Vox endorser Brian Jones of the Rolling Stones. This was the first in a series of 'Hall of Fame' advertisements, all-sketched, (later featuring Tony Hicks of the Hollies and fellow-Rolling Stone Bill Wyman), which ran from late 1966 to early 1967. Oddly, the advert lists Vox equipment he uses, primarily the Phantom XII (12 string) and not the Phantom Mark III (teardrop), for which Brian Jones was far better known.
Brian Jones - stylist guitarist, bluesy harmonica-player and fan of way-out rhythm 'n' blues, was born in Cheltenham, Gloucestershire, on February 28, 1944. A "rebel" figure even now, he was suspended from Cheltenham Grammar School for an anti-prefect revolt, but had already started playing traditional jazz before discovering the "freedom" of the old American blues music. Nearly starved in London early on to keep his guitar well strung... and earned only a few shillings nightly for sitting-in with groups at clubs. A founder-member of the Rolling Stones, he is a controversial musician, constantly experimenting with different styles and sounds - such as introducing "bottle-neck" guitar stylings in Britain. Quietly-spoken Brian praises VOX equipment; the Stones use all VOX amplification. Brian features a VOX Mk. Xll 12-string Guitar as well as the Mando Guitar and the VOX 2-Manual Continental Organ. Together with the VOX research team, Brian created the VOX Bijou Guitar, responsible for that sitar sound of the Stones' latest recording. He says, adamantly: "Sound is all-important to me. And so is progress. VOX gives me 100 per cent progressive sound."
Hollies guitarist Tony Hicks promotes the Phantom XII and AC50 ampifer
"Its no secret! The Hollies feature VOX, the Sound Equipment that gives the most, sounds the best!"