Vintage Guitars
I'm happy with this
This website uses cookies to personalise content and adverts, to provide social media features, and to analyse traffic. When you buy through links on our site we may earn an affiliate commission. See terms and conditions
FENDER | ADVERTISEMENTS

Fender Guitar / Amp Advertisements, 1950s-1980s

Back to the Fender index page

Vintage Fender advertisements; 68 adverts covering a period of 29 years, from 1953 to 1982. Click the images to have a closer look.

Fender Telecaster - Don

Don't cheat yourself
Fender Telecaster - 1953

Fender Precision - Bassmen! Play the original Fender Precision electric bass & Bassman amplifier

Bassmen! Play the original Fender Precision electric bass & Bassman amplifier
Fender Precision - 1953

Fender Precision - Instruments get out of date too

Instruments get out of date too
Fender Precision - 1953

Fender Stratocaster - Synchronized tremolo action

Synchronized tremolo action
Fender Stratocaster - 1954

Fender Telecaster - Fender fine electric instruments

Fender fine electric instruments
Fender Telecaster - 1955

Fender Precision - The best things don

The best things don't always need big packages
Fender Precision - 1958

Fender Telecaster - Listen

Listen
Fender Telecaster - 1959

Fender Jaguar - Quality is seen

Quality is seen
Fender Jaguar - 1962

Fender Jaguar - The new Jaguar by Fender

The new Jaguar by Fender
Fender Jaguar - 1962

Fender Jaguar - Quality can be heard... on a Fender

Quality can be heard... on a Fender
Fender Jaguar - 1962

Fender Jazzmaster - Boy I Can

Boy I Can't Wait
Fender Jazzmaster - 1962

Fender Jaguar - Quality is felt

Quality is felt
Fender Jaguar - 1963

Fender Stratocaster - The most imitated guitar in the world

The most imitated guitar in the world
Fender Stratocaster - 1963

Fender Stratocaster - Quality Means Confidence

Quality Means Confidence
Fender Stratocaster - 1963

Fender Jaguar - The Most Imitated Guitars In The World

The Most Imitated Guitars In The World
Fender Jaguar - 1965

Fender Jazzmaster - You Won

You Won't Part With Yours Either
Fender Jazzmaster - 1965

Fender Electric XII - You Wont Part With Yours Either

You Wont Part With Yours Either
Fender Electric XII - 1965

Fender Jaguar - No Finer Image

No Finer Image
Fender Jaguar - 1966

Fender Coronado - Olé

Olé
Fender Coronado - 1966

Fender Jazzmaster - You won

You won't part with yours either
Fender Jazzmaster - 1966

Fender Jaguar - Feel the Difference Hear the Difference

Feel the Difference Hear the Difference
Fender Jaguar - 1966

Fender Telecaster - From Arbiter the Most Wanted Guitar in Britain Today Telecaster by Fender

From Arbiter the Most Wanted Guitar in Britain Today Telecaster by Fender
Fender Telecaster - 1966

Fender Jazz - The Name that Makes the Difference

The Name that Makes the Difference
Fender Jazz - 1966

Fender Jaguar - You Wont Part With Yours Either

You Wont Part With Yours Either
Fender Jaguar - 1967

Fender Jazzmaster - Wherever you go you

Wherever you go you'll find Fender
Fender Jazzmaster - 1967

Fender Coronado - Full Color Sound

Full Color Sound
Fender Coronado - 1967

Fender Jazzmaster - Get Fenderized

Get Fenderized
Fender Jazzmaster - 1967

Fender Coronado - Great New Sound. Same Old Quality

Great New Sound. Same Old Quality
Fender Coronado - 1967

Fender Electric Guitars - We Stand On Our Reputation

We Stand On Our Reputation
Fender Electric Guitars - 1967

Fender Coronado - Full Color Sound

Full Color Sound
Fender Coronado - 1967

Fender Telecaster - Pick A Winner

Pick A Winner
Fender Telecaster - 1968

Fender Telecaster - Groovy Naturals

Groovy Naturals
Fender Telecaster - 1968

Fender Solid-State Twin Reverb - The Heavys From Fender

The Heavys From Fender
Fender Solid-State Twin Reverb - 1969

Fender XFL1000 - Power Tower

Power Tower
Fender XFL1000 - 1969

Fender Electric Guitars - Easy Pickings

Easy Pickings
Fender Electric Guitars - 1971

Fender Telecaster - Fender. What more need we say

Fender. What more need we say
Fender Telecaster - 1971

Fender 400 P.S. - The No-Conversation Piece

The No-Conversation Piece
Fender 400 P.S. - 1971

Fender Telecaster - The 1948 Telecaster. The 1972 Telecaster

The 1948 Telecaster. The 1972 Telecaster
Fender Telecaster - 1972

Fender Stratocaster - How To Pick a Guitar

How To Pick a Guitar
Fender Stratocaster - 1972

Fender Precision - The lowdown on the bass

The lowdown on the bass
Fender Precision - 1972

Fender Amplifiers - The Naked Truth

The Naked Truth
Fender Amplifiers - 1972

Fender Super Six Reverb - Another Step In The Right Direction

Another Step In The Right Direction
Fender Super Six Reverb - 1972

Fender Acoustics - Famous Fenders From Forty-nine Fifty

Famous Fenders From Forty-nine Fifty
Fender Acoustics - 1972

Fender Mustang - The Worlds Favourite Space Machine

The Worlds Favourite Space Machine
Fender Mustang - 1973

Fender Telecaster - The Worlds Favorite Love Machine

The Worlds Favorite Love Machine
Fender Telecaster - 1973

Fender Stratocaster - The Worlds Favourite Flying Machine

The Worlds Favourite Flying Machine
Fender Stratocaster - 1973

Fender Telecaster - The Worlds favourite Recording Machine

The Worlds favourite Recording Machine
Fender Telecaster - 1973

Fender Precision - The Worlds Favorite Road Machine

The Worlds Favorite Road Machine
Fender Precision - 1973

Fender Amplifiers - The Worlds favourite Blending Machine

The Worlds favourite Blending Machine
Fender Amplifiers - 1973

Fender Mustang - You get there faster on a Fender (Fender Mustang)

You get there faster on a Fender (Fender Mustang)
Fender Mustang - 1974

Fender Telecaster - You get there faster on a Fender (Fender Telecaster guitar)

You get there faster on a Fender (Fender Telecaster guitar)
Fender Telecaster - 1974

Fender Stratocaster - You Get There Faster on a Fender

You Get There Faster on a Fender
Fender Stratocaster - 1974

Fender Precision - In Concert

In Concert
Fender Precision - 1974

Fender Telecaster - Goldilocks and the three bears

Goldilocks and the three bears
Fender Telecaster - 1975

Fender Telecaster - You get there faster on a Fender

You get there faster on a Fender
Fender Telecaster - 1975

Fender Telecaster - The High-Flying, Mellow-Throated Telecaster

The High-Flying, Mellow-Throated Telecaster
Fender Telecaster - 1976

Fender Precision - The Hearty-Roaring, Wide-Ranging Preecision Bass

The Hearty-Roaring, Wide-Ranging Preecision Bass
Fender Precision - 1976

Fender Stratocaster - Its A Business Machine

Its A Business Machine
Fender Stratocaster - 1977

Fender Starcaster - The Hard-Charging Sharp-Toothed Starcaster

The Hard-Charging Sharp-Toothed Starcaster
Fender Starcaster - 1977

Fender Precision - You Can Take A Fender Anywhere

You Can Take A Fender Anywhere
Fender Precision - 1977

Fender Super Twin - The Leather-Lunged, Multi-Voiced Super Twin (Twinipithecus Fender)

The Leather-Lunged, Multi-Voiced Super Twin (Twinipithecus Fender)
Fender Super Twin - 1977

Fender Lead I - Fender Introduces Two Dynamite Guitars

Fender Introduces Two Dynamite Guitars
Fender Lead I - 1979

Fender Studio Bass - What Do You Call The One Amp That Opens Both Doors To The Stars

What Do You Call The One Amp That Opens Both Doors To The Stars
Fender Studio Bass - 1979

Fender Studio Bass Strings - The Wave Of Tomorrow

The Wave Of Tomorrow
Fender Studio Bass Strings - 1979

Fender The Strat - The Legend. The Technology.

The Legend. The Technology.
Fender The Strat - 1980

Fender Precision - Fenders new dimension Precision Bass Special

Fenders new dimension Precision Bass Special
Fender Precision - 1980

Fender Lead III - Lead III: the legend restated

Lead III: the legend restated
Fender Lead III - 1982

Fender Telecaster - The Revolution That Became A Legend

The Revolution That Became A Legend
Fender Telecaster - 1982

1967 Epiphone Ad featuring a psychedelic fish playing an Epiphone Riviera
1967 Epiphone Ad featuring a psychedelic fish playing an Epiphone Riviera
1967 Fender Ad - Full Colour Sound
1967 Fender Ad - Full Colour Sound
1973 Fender Stratocaster add - The Worlds Favourite Flying Machine
1973 Fender Stratocaster add - The Worlds Favourite Flying Machine

Guitar makers have advertised in music magazines such as Down Beat, Guitar Player and very many more. Some manufacturers advertised widely (Guild, Gibson, Fender) but many more didn't and adverts are few and far between. Here are some of my favourite ads out of the ones i've seen. You can browse through all the images from the category links above, or by manufacturer from the links below.

AMPS
Ampeg, Leslie, Marshall, Orange, Peavey, Sunn
GUITARS
Epiphone, Fender, G&L, Gibson, Gretsch, Guild, Hagstrom, Harmony, Martin, Music Man, Rickenbacker, Vox

Vintage Fender guitars for sale

Vintageguitarandbass.com is funded by its visitors. When you buy through links on our site we may earn an affiliate commission. For more info see terms and conditions.
1980s Fender Stratocaster 2 Knob Dan Smith Strat Sunburst 1983-1984

1980's Fender Stratocaster 2 Knob Dan Smith Strat Sunburst 1983-1984

Brooklyn, New York, 112**, UNITED STATES OF AMERICA

$1275

This listing is for a Vintage 1983 or 1984 Fender "Dan Smith" 2 Knob Stratocaster. This guitar was made in the in the early 1980's in what is commonly referred to as the "Dan Smith" Fender era when Fender changed the design of the Stratocaster to have only 2 knobs along with a bunch of other design changes. These were only produced for a year or two before Fender went back to the original 3 knob design. This guitar is a great player and sounds great but is in player grade condition and does have... more
eBay logo
1953 Fender Telecaster Vintage Electric Guitar Blackguard Butterscotch w /  Case

1953 Fender Telecaster Vintage Electric Guitar Blackguard Butterscotch w / Case

Seattle, Washington, 981**, UNITED STATES OF AMERICA

$28000

Up for sale, a 1953 Fender Telecaster in exceptional condition and in perfect working order, complete with a tweed thermometer case. This early "Blackguard" Telecaster has been refinished in a vintage-accurate shade of nitro lacquer Butterscotch Blonde, featuring a combination of vintage and modern electronics and hardware. Perhaps most impactful to a certain group of players, this Tele was crafted with a more slender neck than most, measuring just a hair over 1 9 / 16" at the nut with a soft ... more
eBay logo
1955 Fender Stratocaster See through Blonde

1955 Fender Stratocaster See through Blonde

Encinitas, California, 920**, UNITED STATES OF AMERICA

$23500

Greetings!!
For sale is an incredible 1955 Fender Stratocaster
Beautiful see through blonde over ash restored by Joe Riggio This guitar is absolutely incredible
It plays effortlessly and the pickups are absolutley phenominal with loads of response and sparkling clarity
At some point different tuners were installed but originals are back on and extra holes fille. An extra string tree hole was also filled
Really REALLY nice neck profile on this one as well
1 volume pot ... more
eBay logo
65 - 69   Fender Jaguar Pickguard Vintage 60s  Celluloid Nitrate USA Ri

'65 - '69 Fender Jaguar Pickguard Vintage 60's Celluloid Nitrate USA Ri

Portland, Oregon, 972**, UNITED STATES OF AMERICA

$325

Fender made Jaguar celluloid / nitrate white pickguard Made in the USA / Period correct for 1965 1966 1967 1968 1969 Beautiful white celluloid with period correct black celluloid middle ply / line This is a rare old reissue is the perfect replacement for your USA JaguarBeautiful white has turned a cream color / Period correct wide bevel , truss rod scoopif your looking to restore your original jaguar this is the guard. Will also fit the 62 63 64 Jags Please check out the picturesThank... more
eBay logo
Fender squier stratocaster 1957 JV

Fender squier stratocaster 1957 JV

Platteville, Wisconsin, 538**, UNITED STATES OF AMERICA

$828

ppThe Fender Squier Stratocaster 57-50 JV is a vintage-style electric guitar that pays homage to the classic Stratocaster models from the 1950s. This guitar features a solid body construction with a sleek and stylish design, perfect for players looking for a timeless and iconic instrument. The Stratocaster 57-50 JV is equipped with three single-coil pickups that deliver the classic, bell-like tones that Stratocasters are known for. The guitar also features a synchronized tremolo bridge for added... more
eBay logo
1966 - 1968 Fender Jaguar Sunburst Original Finish & OHSC (VIDEO) Exc Condition

1966 - 1968 Fender Jaguar Sunburst Original Finish & OHSC (VIDEO) Exc Condition

Red Hook, New York, 125**, UNITED STATES OF AMERICA

$6285

This is a 1966 - 1968 Fender Jaguar electric guitar. What makes this somewhat of a rare guitar is that the hardware is all dated to 1966, but the logo on the headstock (which is partially rubbed off) dates to 1968. My best guess on this is that it was assembled in 1968 using 1966 parts, and a 1968 decal / logo put on. The decal on the headstock is original and tested under blacklight. The date stamp at the base of the neck is original. The logo is definitely a transition of sorts, with a "R" ... more
eBay logo
Fender, Squier, electric guitar, beige and off-white made in 1950s made in Japan

Fender, Squier, electric guitar, beige and off-white made in 1950s made in Japan

Lindsay, Oklahoma, 730**, UNITED STATES OF AMERICA

$20000

For sale vintage fender, squire guitar... more
eBay logo
Fender Stratocaster 1973 - Transparent Blonde

Fender Stratocaster 1973 - Transparent Blonde

Loveland, Colorado, 805**, UNITED STATES OF AMERICA

$4999

1973 Fender Stratocaster. This does not have the original pickups. The pickups came from a late 90's or early 2000's Fender Stratocaster. It comes with a nearly new Fender case.... more
eBay logo
Fender Stratocaster Contemporary MIJ System One 1980s Japan Strat

Fender Stratocaster Contemporary MIJ System One 1980's Japan Strat

Pittsburgh, Pennsylvania, 152**, UNITED STATES OF AMERICA

$1099

For sale is a 1980's Fender MIJ Contemporary strat with locking nut and floating tremolo. I believe from 1984-1988
Serial is E626072
This guitar is set up for 10's and the action is pretty low
Pickguard, knobs, and pickup covers were replaced. Alternate black knobs and black pickup covers are included as well as a red pearloid pickguard
The pickup covers are chrome plastic and do not affect the pickup sound (I tested frequency response before and after) but I can put the original ... more
eBay logo
vintage fender duo sonic guitar 1963

vintage fender duo sonic guitar 1963

Atlanta, Georgia, 303**, UNITED STATES OF AMERICA

$1850

All hardware and electronics are original. The body was damaged and professionally repaired 20+ years ago the paint was not so professional. Was recently appraised at big house guitars in Atlanta. Estimated value $2100-$2700.... more
eBay logo
1964 Fender Stratocaster with 60s Fender Case

1964 Fender Stratocaster with 60's Fender Case

Redondo Beach, California, 902**, UNITED STATES OF AMERICA

$24000

This is a 1964 Stratocaster It's in Excellent Condition and it plays and sounds amazing The neck is a B shape / size or more commonly known as a "Fast C" (see picture on butt of neck). When I bought it in 1996, the body had been routed for a humbucker in the bridge and refinished. In 2006, my friend (Fender Custom Shop Master Builder Chris Fleming)did me the honor of filling in the humbucker route (back to an SSS config--see picture). He refinished and relic-ed it in Black Nitro at the Custom ... more
eBay logo
Fender American Vintage II 1963 Telecaster® Guitar

Fender American Vintage II 1963 Telecaster® Guitar

San Marcos, Texas, 786**, UNITED STATES OF AMERICA

$1800

FENDER AMERICAN VINTAGE II 1963 TELECASTER®

Brand new strings and setup.

Compensated brass barrel saddles added for optimal tone and intonation. Originals not included.

Beautiful Seafoam Green.

The neck and frets are perfect.

Plays perfectly with no issues.

Includes it??s Vintage-Style Brown (Orange Interior) COA, tags, booklet and key.

Two small chips on the very thin skin nitro as pictured. Studio input jack ... more
eBay logo
Fender Vintage 1969 Silver Panel Deluxe Reverb AB673 1 x12" 22 watt Combo, Stock

Fender Vintage 1969 Silver Panel Deluxe Reverb AB673 1 x12" 22 watt Combo, Stock

Renton, Washington, 980**, UNITED STATES OF AMERICA

$2900

This Vintage 1969 Fender Deluxe Reverb comes to us in excellent condition. The amp has been recapped with quality Mallory components both under the barn and on the turret board. It's got all stock iron and the stock 69 Oxford 12" speaker. It's loaded with all NOS RCA Glass top to bottom, all preamp tubes, power tubes and rectifier tube. The stock footswitch is also included, but it is missing its "pop on" rubber bottom
The amp functions perfectly and sounds amazing
Serial Number: A ... more
eBay logo
Fender Electric Guitar 1984-1987 Stratocaster Japan

Fender Electric Guitar 1984-1987 Stratocaster Japan

Norwalk, California, 906**, UNITED STATES OF AMERICA

$1000

Fender Electric Guitar 1984-1987 Stratocaster JapanTESTED. Fully functional Used with minor wear Please view pictures for details of condition Free Shipping(You will be shipped exact item pictured)
Fuji-gen Plant (for Fender Japan), Japan
in 1984 - 1987... more
eBay logo
Vintage 1964 Fender Musicmaster Brazil rosewood fretboard

Vintage 1964 Fender Musicmaster Brazil rosewood fretboard

Cottage Grove, Minnesota, 550**, UNITED STATES OF AMERICA

$1899

Dakota Red, a really good refin. Here is a fun one. It??s a great-looking, super lightweight vintage Fender mutt! The body is an original ??64 body and ??A?? neck, the fretboard is Brazilian Rosewood. The body was routed for a humbucker at one point in its life. The pickup is a great-sounding ??66 Music Master pickup. The caps and pots are period correct too. It??s nice and light at 6 3 pounds and sounds great! Sorry, no case.... more
eBay logo
1984-1987 Fender MIJ  E Series Olympic White Stratocaster in Excellent Condition

1984-1987 Fender MIJ E Series Olympic White Stratocaster in Excellent Condition

Memphis, Tennessee, 381**, UNITED STATES OF AMERICA

$1200

1984- 1987 Fender Japan Olympic White Stratocaster in Excellent Condition. The neck is straight and the action is low. Frets are in Good shape with very little wear. Original pickups have been changed out for Lindy Fralin Steel Poled 43 pickups. Pickguard is non-original. Original pickups and pots are included with this sell. This is a very nice example of an 80's E series MIJ Stratocaster. Serial #E964373. Comes with Fender USA hardshell case
Make: Fender
Model: Stratocaster
Year: ... more
eBay logo
fender duo sonic ii 1964 Kurt Cobain Inspired Seymour Duncan

fender duo sonic ii 1964 Kurt Cobain Inspired Seymour Duncan

Stanford, Kentucky, 404**, UNITED STATES OF AMERICA

$2199

Plays great, sounds even better! Upgrades include - CTS pots and switchcraft switches, oil based capacitor, Seymour Duncan little 59, Seymour Duncan antiquity neck, Kluson tuners. Hardware is original.
... more
eBay logo
1959 Fender Stratocaster Vintage Guitar, Collector-Grade w /  Tweed Case

1959 Fender Stratocaster Vintage Guitar, Collector-Grade w / Tweed Case

Seattle, Washington, 981**, UNITED STATES OF AMERICA

$44000

Up for sale, a 1959 Fender Stratocaster in collector-grade condition and in perfect working order, complete with a tweed "knucklebuster" case. 100% original save for a substituted vibrato arm, this Stratocaster is stunning in its presentation
Extremely lively and resonant acoustically with a natural woody cut and sweet sustain, this Strat features an alder body and one-piece maple neck. The three black bobbin single coil pickups all retain their original windings, metering at a healthy 5 7k ... more
eBay logo
1981 Fender USA Red Bullet Deluxe Guitar

1981 Fender USA Red Bullet Deluxe Guitar

Reynolds Station, Kentucky, 423**, UNITED STATES OF AMERICA

$895

This is a 1981 Fender Bullet Deluxe in very good condition. It has been set up and has new strings??

Very little fret wear.
All original except one tuner replaced and one saddle replaced. And the string bushings in back??. Where the strings go in have also been changed.

Just minor issues??. nice guitar.

It will ship in a gig bag.
... more
eBay logo
1981 Fender Collectors Edition Telecaster Black with Hardshell Case American

1981 Fender Collector's Edition Telecaster Black with Hardshell Case American

El Cajon, California, 920**, UNITED STATES OF AMERICA

$2500


1981 Fender Collector's Edition Telecaster
The body is in very good condition overall, but has some small dings, scratches, and scuffs. There is a large area of finish checking coming off the bridge but it's not into the wood. Nothing out of the ordinary for a vintage guitar and no cracks into the wood or structural issues
The neck is straight and the frets show average wear. It's in excellent playing condition with no major issues. The fretboard and back of the neck are clean with no... more
eBay logo

Find more vintage Fender guitars for sale at vintageguitarsforsale.co

Contact
info@vintageguitarandbass.com

mailing list

Follow

Facebook  Instagram  YouTube

Other Great Sites