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The majority of the instruments profiled on this site were produced by the brands to the left (click for more), although there is also some limited content on the following guitars and amps
Ampeg, Baldwin, Dan Armstrong, Futurama, G&L, Goya, Hayman, Ibanez, Marshall, Musicman, Ovation, Peavey, Rickenbacker, Selmer, Silvertone, Supro and Yamaha, WEM

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1966 Goya Electric Guitars catalogue
1966 Goya Electric Guitars catalogue, Goya was well-known for it's acoustic guitars, produced by Levin in Sweden; but in the mid 1960s they added a number of Italian-built electric guitars and basses. Semi-acoustic models such as the 105, 107 and 109 Rangemaster guitars and Panther II bass were made by Polverini, whilst solid body models 116 and 118 were made by Galanti. These were well-built good quality instruments, but perhaps too expensive to sell in large numbers.
1965 Vox Ace electric guitar
1965 Vox Ace electric guitar The Vox Ace was one of the early UK-designed Vox guitars produced by JMI in Dartford, Kent. It had been in production since at least 1962, but was redesigned for late 1963 with a more current look and a higher quality feel. The pickups were upgraded, as was the body; it was now thicker and made of solid wood. Despite this the guitar was now actually lighter in weight, due to a shorter overall length. Have a closer look at a sunburst-finished Vox Ace from 1965.
Older updates here

Back to the Harmony index pageSee also the advertising for Epiphone, Fender, G&L, Gibson, Gretsch, Guild, Hagstrom, Harmony, Martin, Music Man, Rickenbacker, Vox

Vintage guitar advertisements

Vintage advertisements; 12 adverts covering a period of 5 years, from 1963 to 1968. Click the images to have a closer look.

Harmony H74 - The wonderful world of music is yours... with a HarmonyHarmony H74
The wonderful world of music is yours... with a Harmony
1963

Harmony H19 - Harmony guitarsHarmony H19
Harmony guitars
1965

Harmony H19 - Harmony Amplifiers - Harmony Electric GuitarsHarmony H19
Harmony Amplifiers - Harmony Electric Guitars
1965

Harmony H77 - The integrity of the Harmony guitar is known by the integrity of its makerHarmony H77
The integrity of the Harmony guitar is known by the integrity of its maker
1965

Harmony H19 - Here are HarmonyHarmony H19
Here are Harmony's Big 3
1966

Harmony H19 - Now Hear ThisHarmony H19
Now Hear This
1966

Harmony Electric Guitars - Want To Take A Harmony Guitar ApartHarmony Electric Guitars
Want To Take A Harmony Guitar Apart
1967

Harmony H56 - What An Experienced Beginner Did With $25.00Harmony H56
What An Experienced Beginner Did With $25.00
1967

Harmony H79 - Action by Harmony. Heres Where You Find ItHarmony H79
Action by Harmony. Heres Where You Find It
1967

Harmony H76 - The Crafstmen Come From HereHarmony H76
The Crafstmen Come From Here
1967

Harmony H79 - Harmonys Fine Electric GuitarsHarmony H79
Harmonys Fine Electric Guitars
1967

Harmony H77 - You plug it in, it turns you onHarmony H77
You plug it in, it turns you on
1968

Vintage bass advertisements

Vintage advertisements; 2 adverts covering a period of 1 years, from 1967 to 1968. Click the images to have a closer look.

Harmony H27 - Harmonys Fine Electric GuitarsHarmony H27
Harmonys Fine Electric Guitars
1967

Harmony H27 - You plug it in, it turns you onHarmony H27
You plug it in, it turns you on
1968

Vintage amplifier advertisements

Vintage advertisements; 3 adverts covering a period of 3 years, from 1965 to 1968. Click the images to have a closer look.

Harmony H400 - Harmony Amplifiers - Harmony Electric GuitarsHarmony H400
Harmony Amplifiers - Harmony Electric Guitars
1965

Harmony H400 - What An Experienced Beginner Did With $25.00Harmony H400
What An Experienced Beginner Did With $25.00
1967

Harmony H570 - You plug it in, it turns you onHarmony H570
You plug it in, it turns you on
1968

Vintage acoustic guitar advertisements

Vintage advertisements; 8 adverts covering a period of 5 years, from 1963 to 1968. Click the images to have a closer look.

Harmony H174 - The wonderful world of music is yours... with a HarmonyHarmony H174
The wonderful world of music is yours... with a Harmony
1963

Harmony 1260 - Harmony guitarsHarmony 1260
Harmony guitars
1965

Harmony 1260 - The integrity of the Harmony guitar is known by the integrity of its makerHarmony 1260
The integrity of the Harmony guitar is known by the integrity of its maker
1965

Harmony 1260 - Here are HarmonyHarmony 1260
Here are Harmony's Big 3
1966

Harmony 1260 - Now Hear ThisHarmony 1260
Now Hear This
1966

Harmony 1260 - The Crafstmen Come From HereHarmony 1260
The Crafstmen Come From Here
1967

Harmony Acoustic Guitars - Want To Take A Harmony Guitar ApartHarmony Acoustic Guitars
Want To Take A Harmony Guitar Apart
1967

Harmony 1260 - You plug it in, it turns you onHarmony 1260
You plug it in, it turns you on
1968


Guitar makers have advertised in music magazines such as Down Beat, Guitar Player and very many more. Some manufacturers advertised widely (Guild, Gibson, Fender) but many more didn't and adverts are few and far between. Here are some of my favourite ads out of the ones i've seen. You can browse through all the images from the category links above, or by manufacturer from the links below.

AMPS
Ampeg, Leslie, Marshall, Orange, Peavey, Sunn
GUITARS
Epiphone, Fender, G&L, Gibson, Gretsch, Guild, Hagstrom, Harmony, Martin, Music Man, Rickenbacker, Vox

1967 Epiphone Ad featuring a psychedelic fish playing an Epiphone Riviera 1967 Fender Ad - Full Colour Sound
1967 Epiphone Ad featuring a psychedelic fish playing an Epiphone Riviera 1967 Fender Ad - Full Colour Sound
1973 Fender Stratocaster add - The Worlds Favourite Flying Machine 1972 Gibson Ad featuring BB King - The Man And The Woman
1973 Fender Stratocaster add - The Worlds Favourite Flying Machine 1972 Gibson Ad featuring BB King - The Man And The Woman



US ebay listings

Rare Vintage Harmony Marquis Electric Guitar

Current price: $23.50
buy it now
Time left: 20h 23m
Vintage 1949 Harmony H1141 "Stella" acoustic guitar VG rare slide version

Current price: $349.00
buy it now
Time left: 1d 18h 38m
Harmony Sovereign Acoustic Guitar Rare & Vintage NO Reserve

Current price: $200.00
buy it now
Time left: 1d 23h 5m
RARE 1967 Vintage DeArmond Mustache Gold Foil Pickup Bridge Harmony Rocket LOOK!

Current price: $68.00
buy it now
Time left: 2d 22h 49m
Vintage Stella Guitar Harmony Silvertone Kay Archtop Cowboy Acoustic Rare Old

Current price: $269.99
buy it now
Time left: 3d 2h 1m
Vintage RARE 1965 Harmony Bobcat Hardtail Guitar DeArmond Pro Setup Case WOW

Current price: $529.88
buy it now
Time left: 4d 14h 6m
See more results on eBay here


UK ebay listings

Vintage 1949 Harmony H1141 "Stella" acoustic guitar VG rare slide version

Current price: £207.84
buy it now
Time left: 1d 18h 38m
Vintage RARE 1965 Harmony Bobcat Hardtail Guitar DeArmond Pro Setup Case WOW

Current price: £315.56
buy it now
Time left: 4d 14h 6m
Rare Vintage Harmony Marquis Strat Electric Guitar, Collectible & Playable,

Current price: £83.34
buy it now
Time left: 4d 19h 5m
Vintage RARE USA 1969 H150 Harmony Stella 3/4 Acoustic Guitar Luthier Project

Current price: £71.39
buy it now
Time left: 5d 11h 24m
Vintage RARE 1944 Wartime Harmony Monterey Archtop Guitar Pro Setup Easy Play

Current price: £357.24
buy it now
Time left: 8d 12h 13m
1952 Vintage Orpheum Guitar Blond Super Rare Bird Kay Stratotone Harmony Silver

Current price: £1191.04
buy it now
Time left: 8d 16h 38m
See more results on eBay here

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