Fender 1964 1965 guitar catalogue. The front cover features the headstock of one of Fender's newer solid body guitars, the Fender Jaguar; plus a number of Fender endorsing artists - actually the same series of images used on the cover of the 1963 1964 brochure. These are: Lowell Miller with Al Hirt, The Ventures, Mary Kaye Trio, Alvino Rey, Speedy West, Kings IV Jerry Murad's Harmonicats and Paul Guma with Pete Fountain.
This eight-page brochure originally appeared as an insert in the 1964 annual guitar issue of Downbeat magazine. (July 16th 1964)