1982 Gibson Sonex Deluxe publicity sheet

Rock Hard at a Price that's Rock Bottom

Gibson Catalogues | 1982 flyer index

The Sonex-180 Deluxe was already coming up for a couple of years old when this advertising sheet was produced, but it was one of Gibson's most sucessful guitars of the period, and very competetively priced too, as the title declares. It was most likely printed in time for the 1982 Atlanta NAMM show.

In the middle of 1982 (1st June), the US list price for the Sonex-180 deluxe (in Ebony semi gloss finish, as shown here) was just $349 - considerably lower than any other model in the Gibson line. Certainly "rock bottom". Candy Apple Red finish was $50 extra, Silverburst and Antique Fireburst $85 extra - but the next lowest price Gibson was "The SG Deluxe" at $599.

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US ebay listings

1983 Gibson Sonex 180 Deluxe

Current price: $445.00
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Time left: 14d 18h 1m
1981 Gibson Sonex 180 Deluxe with original hardshell case

Current price: $699.99
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Gibson Sonex 180 Deluxe Electric Guitar USA

Current price: $950.00
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Time left: 30d 16h 23m
1981 GIBSON USA SONEX-180 Deluxe Black Electric Guitar

Current price: $595.00
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Time left: 29d 16h 53m
Gibson SONEX-180 DELUXE 1981 Electric Guitar w/soft case

Current price: $780.00
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Time left: 1d 8h 54m

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