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1967 Vox (JMI) electric guitar catalogue

This was the last guitar and bass catalogue produced by Vox under the ownership of JMI. The cover features Brian Jones of the Rolling Stones, playing his trademark Vox Mark VI teardrop, and features a line up of British and Italian built vox guitars and basses; Vox Phantom, Vox Mark, Vox Spitfire, Lynx, Super Lynx and the Jones' Stones colleague Bill Wymans signature Wyman Bass. Twelve pages.

1964 UK Vox precision in sound catalogue

Vox catalogues were issued in different parts of the world representing the products available in that region. Guitars and amps were made across three continents throughout the 1960s, but this early JMI newsletter/catalogue was aimed at the British market, and showed guitars and amplifiers available in the United Kingdom. Most are British made, although there are electric acoustics imported from the Italian guitar builder Crucianelli, and some of the solid body guitars are fitted with Italian-made (Eko) necks. Also shows British-built Vox amps, and acessories. Eight pages

1963 Vox Shadow

The specifications and features of certain Vox guitars were somewhat fluid throughout the course of their production. The Vox Shadow had two pickups at this stage (see other Vox Shadow versions); and is made of a lightweight laminate wood rather than the solid mahogany used on the three pickup Vox Shadow from 1964.

1964 Vox Shadow

Vox made several different guitars with the name Shadow (other Vox Shadow versions); this one from 1964 has a Fender-style mahogany body and three single-coil pickups. Like previous versions of the Vox Shadow, this guitar was meant to resemble the guitar of Shadows guitarist Hank Marvin (who was playing a red Fender Stratocaster at the time). Many a British guitarist learnt on a guitar like this, but although functional, these all-British built Vox's were not up to the standard of the Phantom or Mark series. There are a few short Vox Shadow sound clips.

1965 Vox catalogue

With 'Beatlemania' and the 'British Invasion' firmly underway, Vox needed a US distributor for it's products. Enter the Thomas Organ Company. This 1965 Vox guitar and amp catalogue was the first issued by the Thomas Organ company for the US market. It features a few Italian-made guitars, as well as a lot of British made ones. In contrast, the next catalogue features almost exclusively Italian instruments.

Vox Bassmaster

The Vox Bassmaster was one of numerous early Vox guitars styled, at least vaguely, on Fender instruments. As an entry level bass it wasn't bad. It had a very thin neck, and along with it's short, 30" scale, made an ideal students bass. It was British made, but a forerunner to later Italian models. Have a look at a 1963 Vox Bassmaster, and a 1965 Vox Bassmaster, with sound clips.

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1964 Vox Precision in Sound Newspaper / Catalogue
Guitar, bass, amplifiers and accessories

Catalogue Index

The 1964 Vox Precision in Sound catalogue has 8 broadsheet newspaper-style pages, with pop news (Rolling Stones, Beatles, Searchers, Animals), guitars, amps, parts and accessories. It was produced by UK parent company JMI in Dartford, Kent.

This is clearly an early publication; Rolling Stone Brian Jones isn't even featured with his Vox teardrop guitar - and the majority of guitars shown are UK built with just a few Italian (Crucianelli) semis, such as the Vox Challenger, Vox Victory, and Vox Escort bass.

The following guitars and amps are listed. Click on the model below to jump to the relevant page.