1978 Gibson Quality/Prestige/Innovation catalogue

Front Cover

Guitars and Parts for Sale


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1978 Gibson catalogue entitled Quality / Prestige / Innovation. Unusually the cover has no images of guitars - but is embossed with a large Gibson logo, somewhat reminiscent of the Beatles white album, released a decade earlier. The outlined text and margin line is a theme continued throughout the publication. The outer cover is actually printed on textured board that does not show up in this scan, but gives the brochure a definite air of refinement and luxury.

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1978 Gibson Quality / Prestige / Innovation catalogue front cover

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