Details of two Gibson-styled solid body electrics, the SG-styled Hoyer H.37 and the EB-3-styled Hoyer H.34 bass.
The H.37 was described as follows:
This famous solid is unique in every respect. Beautifully finished, lavish inlay on neck and head. Powerful metal machine heads, two of the most up to date pick-ups with individual tone and volume controls, 23 frets, 25 1/5" scale, latest type tremolo, body in Mahogany, finished in rich cherry gloss.
1971 prices for these guitars were as follows: Hoyer H.37 £176, H.34 bass £161.
$2000
$3700
€450
€950
£625
£675
£625
£950
€1750
€990
€379
€674
£675
£750
£995
€151
£1500