The 1972 catalogue showed the Stratocaster in Sunburst finish, with tremolo, and optional maple fretboard with new 'bullet' truss rod adjustment nut. Compare this Strat with the one pictured in the 1970 Fender catalogue, which still has truss rod adjustment at the body end of the neck.
The Stratocaster price remained unchanged in the period 1970-1973, $315/$367 without/with tremolo. Optional extra raised the price cumulatively: $18 for a maple neck, between $14.50-$20.50 for a custom finish (depending on model, not finish!) and $30-$40 for left handed examples. Like the Jaguar and Jazzmaster, custom colours available for the Stratocaster were Blond, Lake Placid Blue, Sonic Blue, Olympic White, Black, Candy Apple Red and Natural, with Walnut added in 1973.
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