The flat top acoustic section of the 1966 catalog starts with three jumbos, the very fine custom order 'super jumbo' J-200, the Gibson Dove and a relatively new model the Gibson Heritage.
The J-200 was large, with a 17" body (compared to the 16 1/4" body width of the other jumbos on this and the next page, but all three models shown here had a long 25 1/2" scale.
Called "King of the flat top guitars" for its dramatic beauty, booming residence, and penetrating carrying power. Built with an extra large tone chamber and many exclusive design features. Beautiful appearance, flawless workmanship, outstanding performance
The Dove was a newer model, first shipping in late 1962, but again, one that would remain a consistent presence in the Gibson flat top line
A beautiful new instrument with beautiful tone to match. Mellow and rich with plenty of power and deep resonance. A truly superb instrument with a striking appearance which is sure to win admirers wherever it goes.
The Heritage was first included in Gibson price lists in September 1964, but di not ship until 1965. This, then, was the model's first catalog appearance.
A traditional square shouldered flat top guitar of exquisite beauty. Small shell pickguard tastefully sets of the natural Spruce top. Excellent tonal response, clear ringing tones, with fine treble to bass balance. A fine rhythm guitar preferred by Country and Western artists.
These models were listed in the April 1966 price list, (zone 1) as follows: Gibson J-200N (natural finish) $505; J-200 (sunburst) $490; Dove $385; Heritage $349.50
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