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FENDER | BRONCO

Fender Bronco electric guitar

Solid body, single pickup student model, circa 1967-81

1967 Fender Bronco set announcement
November 1967 Fender announcement, declaring the Bronco set's availability

The Fender Bronco guitar was first included in Fender price lists around the middle of 1967, but not available to buy until November of that year. It was sold alone, or as part of a set with the Fender Bronco amplifier. Both were simple and low-priced, but well-built and more than effective; it probably made a lot of peoples Christmas, in 1967.

Even though it was a student guitar, having simple controls, and just one pickup, it was equipped with a tremolo, and a 24" scale maple neck with rosewood fingerboard. The other entry level and intermediate Fender models of the time: the Mustang, Musicmaster and Duo-Sonic, were all offered with either 22" or 24" scale necks, the Bronco only the latter.

Fender Bronco - Pick A Winner
1968 Fender advertisement, including the Bronco set - Pick A Winner

These Fender guitars are all very similar, but also quite distinct. It's tempting to say that the Bronco is just a one-pickup Fender Mustang - or a Fender Musicmaster with an added tremolo - but neither is completely true; yes, these guitars all use the same pickups, but positioned in the bridge position on the Bronco, and at the neck on the Musicmaster. Furthermore, the tremolo unit is not the same as the Mustang, it was of a type only ever used on the Bronco.

The Bronco was immediately successful amongst student guitarists: "Fender's Bronco Guitar and Amplifier are the right combination for any young artist."

Fender Bronco Timeline


1967 Model available November 1967 1968 Fender catalogue

1968 March '68 price: $149.50
See the Bronco in the 1968 catalogue

1969 Fender catalogue

1969 May '69 $169.50
See the Bronco in the 1968 catalogue

1970 Fender catalogue

1970 Apr '70 $179.50
See the Bronco in the 1970 catalogue

1971 Jan '71 $179.50
1972 Fender catalogue

1972 Feb '72 $179.50
See the Bronco in the 1972 catalogue

1973 Jun '73 $179.50 1974 Dec '74 $195 1976 red finish discontinued in favour of black and white 1977 Dec '77 $240 1981 model discontinued

Fender Bronco set from the 1970 Fender catalogue
Fender Bronco set from the 1970 Fender catalogue

The following description is taken from the November 1967 Fender Facts 15 leaflet

Designed for the beginning student to enter the rich world of music, the Fender Bronco Guitar and Amp Set will also introduce students to the sound and quality that is found in every Fender Instrument as he progresses. The Bronco Guitar presents a handsome appearance and has many of the outstanding features found on the higher-priced models. Fender has developed and included a new tremolo-individual bridge assembly that enables the musician to obtain new playing effects. Other features are a 24” truss-rod reinforced slender neck, adjustable pickup, tone and volume controls and a bright red finish

When launched, the Bronco had the second lowest price in the entire Fender catalogue - the lowest was the Musicmaster. In March 1968, there was just $15 in it $134.50 and $149.50 respectively (the price of a tremolo unit).

The Bronco was retired in the early 1980s, being replaced by a fresh new entry-level models, such as the Fender Bullet in 1982.

Fender Bronco Service Information

Fender have published regular service manuals, with lists of replacement parts for their instruments, along with part numbers, schematics and other information. The lists below are from June 1969, and September 1976 (maybe!). Click on the thumbnails for larger versions.

1969 Fender replacement parts list

The 1969 parts list is merely a list of constituent components with associated part number (pages 1 and 2), dated June 1st 1969, with prices for individual parts (pages 3 and 4).

Fender Bronco 1969 parts list page 1
Fender Bronco 1969 parts list page 2
Fender Bronco 1969 parts list page 3
Fender Bronco 1969 parts list page 4

1976 Fender replacement parts list (illustrated)

This parts list is undated, but our best guess is 1976 (maybe September). Aswell as the list of parts and their numbers, there is a labelled image of the guitar, it's tremolo unit and the volume and tone circuitry. The final page gives prices for these parts. Have a closer look.

Fender Bronco 1976 parts list page 1
Fender Bronco 1976 parts list page 2
Fender Bronco 1976 parts list page 3

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Vintage Pair 1960s Fender USA F Knobs Fender Bronco

Vintage Pair 1960s Fender USA F Knobs Fender Bronco

Miami, Florida, 331**, UNITED STATES OF AMERICA

$120

This is a Vintage 1960s 70s Fender USA Guitar "F" Knobs Very nice condition with light wear as seen in the pictures Used on 60s Fender Broncos and some other Fender guitars and products Fender Starcaster etc Please look at all the pictures Sold As Is All Sales Final No Returns Buyer pays shipping, thanks... more
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1968 Fender Bronco

1968 Fender Bronco

Charleston, South Carolina, 294**, UNITED STATES OF AMERICA

$2100

Vintage all original ?68 Bronco. Its in outstanding condition with light scratches, indentations and scuffs you??d expect from a 55 year old rocker! Most wear is on the back rim. See pics. Nothing too serious.

The neck is nice! Very clean. Straight and set up for comfy action.

It has a great vintage single coil Fender tone and electronics work as they should.

Includes original case that??s in pretty good shape. Cool blue fluff! One of the walls is loose and ... more
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1973 Fender Bronco Dakota Red w Original Case

1973 Fender Bronco Dakota Red w' Original Case

Greer, South Carolina, 296**, UNITED STATES OF AMERICA

$2299

NO INTERNATIONAL SHIPPING!!!LOWER 48 UNITED STATES SALES ONLY!!!1973 Fender Bronco Dakota Red w' Original Case. Knobs have been replaced could possibly be a 1972 or 1974? While this guitar has at least one changed pot or possibly even both? The frequency response from the pickup is an incredible midrange sustain like the pickups of the mid sixties, with very low and almost no microphonics! It also looks like an original nitro thin clear coat on this beauty ???... more
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1973 Fender Bronco Fiesta or Dakota Red w /  Case - Pics with the Neck Off

1973 Fender Bronco Fiesta or Dakota Red w / Case - Pics with the Neck Off

San Diego, California, 921**, UNITED STATES OF AMERICA

$1595

Scroll down to see 55 HD Images of this guitar
Here's a 1973 Fender Bronco in a factory original and pretty clean Dakota Red finish
The guitar looks to be all original and she's been pretty well cared for
The top and back have some light pickmarks, finish wear along the sides, and a few light scratches and indents, but is in nice vintage condition overall
No funky odors or repairs
The frets are in good condition with mild playwear and she was recently set up with 9's and ... more
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Vintage 1971 Fender BRONCO Tube Electric Guitar Amplifier Amp Silverface USED

Vintage 1971 Fender BRONCO Tube Electric Guitar Amplifier Amp Silverface USED

Winston-Salem, North Carolina, 271**, UNITED STATES OF AMERICA

$950

This is a USED but tested and WORKING 1971 Fender Bronco Amp. The amp shows signs of wear so please inspect the photos closely. There are paint marks, scuffs, scratches, and some spots of rust on the metal cladding. Comes with power cord and original tag.
... more
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VINTAGE FENDER BRONCO PR-258 GUITAR AMPLIFIER

VINTAGE FENDER BRONCO PR-258 GUITAR AMPLIFIER

San Francisco, California, 941**, UNITED STATES OF AMERICA

$225

... more
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Vintage Fender Bronco Electri Guitar Dakota Red W / Hard Case

Vintage Fender Bronco Electri Guitar Dakota Red W / Hard Case

Wethersfield, Connecticut, 061**, UNITED STATES OF AMERICA

$2400

Vintage Fender Bronco Electri Guitar Dakota Red W / Hard Case
Item is a pre-owned older vintage item
It has wear the body has scratches and scuffs and the strings are old and some of the metal has some rust
Please message me with any questions
I believe it is a 1976 the serial number is 500409
It will come in as shown in photos.... more
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1996 VINTAGE FENDER BRONCO PR-258 GUITAR AMPLIFIER

1996 VINTAGE FENDER BRONCO PR-258 GUITAR AMPLIFIER

Redmond, Oregon, 977**, UNITED STATES OF AMERICA

$225

Fender Amp, working condition.... more
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1975 Vintage Fender Bronco Dakota Red 70??s F Plate Tuners  Single Coil Pickup

1975 Vintage Fender Bronco Dakota Red 70??s F Plate Tuners Single Coil Pickup

Saint Cloud, Minnesota, 563**, UNITED STATES OF AMERICA

$1499

Here??s a really cool Vintage Fender Bronco from the 70??s (I believe 1975) in beautiful Dakota Red. The neck is in amazing condition and plays really well. The body has dings and finish checking and has a great vibe. This is how a relic guitar should look IMO. The tuners are new, the pickup is some cloth wired Fender single coil, and the F-plate is also not original. Very cool guitar!
... more
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1971 Fender Bronco Electric Guitar Fiesta / Dakota Red

1971 Fender Bronco Electric Guitar Fiesta / Dakota Red

Tecumseh, Oklahoma, 748**, UNITED STATES OF AMERICA

$1170

This is a vintage Dakota Red (Fiesta Red) Fender Bronco with a neck stamp of 1971 and a neck plate serial number from 1970. It works great and plays like you would expect a vintage Bronco to play if you know what that means.

This is a truly cool guitar. I've had it since I was 14 (1984). The serial number on the neck plate doesn't work with the Fender lookup properly 298687. It will show something from the 1990s which is impossible since my Dad had this one since the 1970s.... more
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Fender 1973 Bronco Dakota Red Electric Guitar Vintage Rare

Fender 1973 Bronco Dakota Red Electric Guitar Vintage Rare

Nashville, Tennessee, 372**, UNITED STATES OF AMERICA

$2900

Retro Gear Shop is a high-end boutique store located in Nashville, Tennessee
Fender 1973 Bronco Dakota Red
For sale is a rare vintage Fender 1973 Bronco Dakota Red electric guitar. This came from Reid Shippen's studio here in Nashville (famous mixer / producer) and may have been used on some of his hit records. Please verify details for yourself from the photos
* Check out the pictures to make sure you like it. Pictures are of actual item for sale *
Flat rate shipping in the USA ... more
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Fender Bronco USA 1976 vintage electric guitar with original case

Fender Bronco USA 1976 vintage electric guitar with original case

Ellon , AB53***, UNITED KINGDOM

£1650

Genuine relic condition 1976 USA made Fender Bronco electric guitar with original case. Finish cracks in the paintwork and some corrosion to metal parts. Plays well and sounds well. All original except the scratch plate. Tremolo arm missing I do have the original scratch plate which has been hand signed for me in person in 2007 by Coach Leonard Skinner and Gene Odom both with connections to the group Lynyrd Skynyrd If buy it now is used, the original pick guard will be included. If any offer is ... more
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Fender 1973 Bronco Original Red Finish Guitar with a Dimarzio HS-3 Pickup

Fender 1973 Bronco Original Red Finish Guitar with a Dimarzio HS-3 Pickup

Hamburg, 20***, GERMANY

€1699

Here for sale is a Fender 1973 Bronco Original Red Finish Guitar
SALE WAS ??1999 NOW ??1699!This Fender Bronco features the original neck and body and has the original red finish. The guitar has an awesome sounding Dimarzio H-S3 pickup and appears to have a volume boost which is activated by a push / pull potentiometer tone control. (We do not have the original pickup)
The HS-3?? has been the weapon of choice for Strat®-powered classical metal since the early 1980s. Far from being a ... more
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1975 FENDER BRONCO KNOPF USA

1975 FENDER BRONCO KNOPF USA

COLOGNE, GERMANY

£69

bottom has dents
* TOP IS very WORN
... more
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Squier By Fender Sonic Bronco Bass Guitar. Torino Red

Squier By Fender Sonic Bronco Bass Guitar. Torino Red

Glasgow, G71***, UNITED KINGDOM

£149

For Sale - Squier by Fender Sonic Bronco Bass Guitar

Serial no: ICSL20028631

Lovely bass and great player in very good condition in Torino Red

Very light wear, straight neck, working truss, tuners and electrics. All specifications and stats can be found on official Fender Squier sites

The Bass will be sturdily boxed and bubble wrapped if it has to be posted. Any questions, please don't hesitate to ask

Viewing and pickup welcome ... more
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Squier By Fender Bronco Bass Custom (Nitro Finish And Upgrades)

Squier By Fender Bronco Bass Custom (Nitro Finish And Upgrades)

London, SE7***, UNITED KINGDOM

£250

Here??s a unique short scale Squier Bronco bass modded mostly during lockdown Mod??s include:

- Tinted Nitro finish to body and neck. Satin finish.
- cold / hot treatment to achieve quite nice finished checking
- Black nitro head stock front and rear
- Custom logo
- Hipshot tuners
- Tone ninja nut
- Wide strap buttons
- Copper shielding foil to routing
- Upgraded pots, input jack and wiring
- New ivory control knobs
- Artec twin blade pickup

more
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Gitarre Fender Bronco Baujahr 1977 inklusive SKB Koffer

Gitarre Fender Bronco Baujahr 1977 inklusive SKB Koffer

Bad Bellingen, 79***, GERMANY

€1000

Gitarre Fender Bronco Baujahr 1977.
ich verkaufe aus meiner Samlung eine Fender Bronco Baujahr 1977 inklusive SKB Koffer, Die Gitarre wurde kaum gespielt und ruhte geschützt 30 Jahre im Koffer, technisch voll in Ordnung, Bünde wie neuDer Orginal Lack war Schwarz, ich habe Ihn entfernt da er eingerissen und teilweise geplatz war, ich habe die Gitarre in Natur gelassen und Klarlack versiegelt, ich finde Sie sieht so viel besser aus
... more
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Squier Bronco Electric Bass Guitar by Fender- Almost Unused

Squier Bronco Electric Bass Guitar by Fender- Almost Unused

London, SW14***, UNITED KINGDOM

£150

Squier Bronco Bass Guitar - Almost Unused
About 3 years old, very good condition, hardly used
Please ask if you have any questions
... more
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Fender SQUIER Sonic Bronco Bass ? E-Bass ? Single-Coil ? Tahitian Coral

Fender SQUIER Sonic Bronco Bass ? E-Bass ? Single-Coil ? Tahitian Coral

Gießen, 35***, GERMANY

€50

Fender SQUIER Sonic Bronco Bass ? E-Bass ? Single-Coil ? Tahitian Coral.

Wie Neu, nur wenige Male genutzt

Da Privatverkauf, keine Rücknahme und keine Garantie. Versand nur per versicherten DHL Paket. Fragen bitte vorher per Mail klären
... more
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1973 Fender Bronco Dakota Red with original vibrato arm

1973 Fender Bronco Dakota Red with original vibrato arm

Irun, 20***, SPAIN

€2150

1973 Fender Bronco Dakota Red with original vibrato arm.
100% original. Original vibrato arm included. Some fret wear on the first four frets Strings setup with low action 41 mm nut fret width50 5 mm 12th fret widthHard to read stamps on neck but CTS pots reads 1377310 from March 1973 Pickup number 24337? (last number hard to read, probably 3) Weight 3 4 kg No hard shell case included here. Ask for it if you want Can be shipped worldwide from Spain. Won't be cheap, but will definitely be ... more
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Find more Fender Bronco for sale at vintageguitarsforsale.co

There are 2 comments on this article so far. Add your comment

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jbc Comment left 5th February 2015 23:11:38 reply
you don't mention a two pickup Bronco - how rare are they compared to the one pickup?
meepmeep Comment left 14th January 2015 10:10:49 reply
Looking for a valuation on a 69 Bronco. Good condition, great guitar, please help

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1968 Selmer guitar catalogue

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1967 Vox StrollerTheVox Strollerwas the brand's entry level electric solid body guitar, fitted with just one pickup and a fixed tailpiece. Although aimed at student guitarists, it wasn't a terrible instrument, but did lack somewhat in adjustability, having no accessible truss rod and only a floating rosewood bridge. But this example is actually quite an improvement on earlier versions, with a standard 1/4" jack and a solid mahogany body. 1967 price 18 2s. JMI ceased UK guitar production in late '67, and combined with decreasing demand for the Stroller, this surely must be one of the last examples shipped.

1963 Vox Clubman Bass (left handed)

1963 Vox Clubman Bass left handedA nice example of theVox Clubman IIbass, built by JMI in Dartford, Kent in 1963. This is a lightweight bass, short (30") scale and very easy to play. It is an early example, and as such has a thin black scratchplate and side mounted, coaxial output jack. JMI offered left handed examples of their solid body Vox guitars and basses at 10% premium. Production numbers are unclear, but left-handed examples rarely come up for sale

1977 Gibson ES Artist 'prototype'

1977 Gibson ES Artist prototypeNot to be confused with the GibsonES Artistlaunched by Gibson in 1979; this ES Artist was an early model designed by the Gibson research and development team in Kalamazoo in 1977, the instruments themselves constructed by Gibson artist Chuck Burge. It was planned for launch as a high end semi acoustic with 335-style construction (central maple block) and innovative circuitry - but was pulled at the last minute, being deemed too expensive. Apparently, several examples were produced with varying specifications, though exactly how many actually left the Kalamazoo plant is unclear. Certainly two guitars were sold toLaVonne Musicby Gibson in around 1980. Read more about the development of this guitar, with details from Chuck Burge and the story of it's sale to LaVonne music

1959 Hofner Committee

1959 Hofner CommitteeThe Hofner Committee was a truly beautiful guitar produced in Germany, primarily for the UK market. It was a large bodied (initially 17 1/2") guitar with a carved spruce top, available as an acoustic or electric guitar. By the early sixties the carved top was replaced with a laminate, and although still a very fine guitar, the earlier carved top examples, with frondose headstock (like the example shown here) are far more highly prized amongst musicians and vintage guitar collectors.

1965 Gretsch Chet Atkins Tennessean

1965 Gretsch Chet Atkins TennesseanThe Gretsch Chet Atkins Tennessean, or model 6119 was Gretsch's best selling hollow body of the 1960s. This wonderfully faded example from 1965 was originally Dark Cherry Red, but has turned a mid-orange brown. The original color, however, can be seen underneath the pickup surrounds. 1965 specs: maple body, two-piece neck, Brazilian rosewood fretboard and Hi-Lo 'Tron single coil pickups. Nickel plated Gretsch Bigsby tailpiece.

1965 Gretsch 'For the Spectacular Sound of the Times' guitar and amp catalog

1965 Gretsch catalogThe 1965 Gretsch catalog, or catalog #32, featured 10 hollow body electric guitars, including the newly launched Gretsch Viking; four solid body electrics, including the Astro Jet - making it's only catalog appearance; just one bass, the single pickup PX6070; nine acoustics and 12 tube amplifiers. Pride of place went to the Chet Atkins Country Gentleman that adorned both the front and back covers. 24 pages, six of which are in full color.

Guitar Repair: fixing fret buzz and sharp fret ends

Guitar Repair: fixing fret buzz and sharp fret endsLoose frets are especially problematic in certain old guitars, but are generally very easy to fix. You'll be amazed at the difference you can make with just a few tools, a bit of knowledge, and a little time. Fixing loose frets can eliminate fret buzz, remove sharp fret ends, and greatly improve the tone of any guitar. If your luthier bill will be greater than the value of your guitar, definitely time to have a go yourself!

1966 Hagstrom 'worlds fastest playing neck' catalog (Merson USA)

1966 Hagstrom guitar catalogHagstrom guitars were distributed in the mid-1960s United States by Merson of USA. This eight page 'worlds fastest playing neck' catalog, printed in two-colors contained six solid body electrics, three solid body basses, two electric acoustic guitars, two electric acoustic basses and five acoustics.

1965 Hofner President

1965 Hofner PresidentThePresidentwas produced by Hofner in Bubenreuth, Germany, specifically for Selmer, who distributed the brand in the United Kingdom, Australia, New Zealand, South Africa, and other commonwealth nations. The President was a hollow body electric acoustic, available as a full body or thinline, and with blonde or brunette finish. It was a great playing guitar that sold fairly well in the second half of the 1950s, throughout the 1960s, and into the very early 1970s. The example shown here is a full-body depth guitar in blonde - and as a 1965 guitar, one of the last to feature the rounded Venetian cutaway. From late 1965 until 1972, the President sported a sharp Florentine cut. Naturally, such an electric acoustic suggests jazz and blues, but many of the original British Hofner President players were part of the rock 'n roll, skiffle and beat scenes of the late 50s and early 60s.

1963 1964 Fender catalog

Fender 1963 catalogue"The Choice of Professional and Student Musicians Everywhere" This eight page catalogue was included as an insert in the 1963 annual "school music" issue of Downbeat magazine (September 1963). As well as keyboards and pedal steels, this catalog contains seven guitars, three basses and ten amplifiers - from student guitars such as the Musicmaster and Duotone to professional models like the newJaguar.

1971 Gibson Les Paul Recording guitar owners manual

1971 Gibson Les Paul Recording guitar owners manualThe newly designedLes Paul Recordingguitar was released in 1971, in many ways as an updated version of the Les Paul Professional that had debuted two years earlier in 1969. The new guitar came with a new owners manual explaining the (somewhat complicated) controls, their operation, and giving other specifications, including recommended strings, action and control settings. Compare with the broadly similar owners manual for theLes Paul Personal / Professional