This single sided insert gives specifications for the new line of hard shell cases offered with all Epiphone guitars from 1971.
There were several different variants, priced between $35 and $45 (June 1972).
Now give your fine Epiphone guitar or banjo the careful protection it deserves with this handsome, new Hard-Shell case. Its rugged laminated wood construction is designed to withstand the bumps, falls and other little accidents that can damage your quality instrument. Each case has a stitched lid and is covered with an attractive scuff resistant grain vinyl. And to ensure maximum safety all cases feature four nickel plated, heavy duty latches. The interior of the case is finished in a downy soft gold plush material to gently cradle and protect the finish of your instrument. Carrying ease and comfort are assured by precisely positioned handles on every case. The new Epiphone Hard-Shell case also features a sturdy case pocket with leather lid strap to securely hold pics, strings and other accessories in place. And just to make certain there is no mishap we've added side and end bumpers. Care for your Epiphone as much as you care for your music with the new Hard-Shell case.
The 'Pick Epiphone' folder, although dated 1971, was filled with inserts printed as early as late 1970, and as late as 1972. This insert comes from the second series printed in 1971. This is the only sheet in this folder with full-colour printing.