This catalog is dated 1969. 48 pages, colour throughout. 304mm x 215mm. The 1969 Fender catalog uses the same format as the 1968 Fender catalog, with each double page having an image and description of a handful of guitars in the range. This was the final year of this format for some time, with the next (1970) catalog, featuring a single model on each page.
The catalog features numerous interesting and iconic locations around California (where Fender was based), from the one of the world's first 'theme parks' Knott's Berry farm to the legendary Whisky-A-Go-Go and Hollywood Bowl venues.
Although dated 1969, the catalog was most likely printed in late '68 and therefore did not absolutely match the complete product line for much of 1969. Several new instruments are introduced within it's pages, most notably the Telecaster bass, Montego and LTD jazz guitars, and the Redondo acoustic. It was the final catalog appearance, however, of the Electric XII, Bass V, Duo-Sonic, Coronado I, Coronado Bass I (actually Coronado II and XII too in name; from '70 they would be the Antigua II and XII).
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