Gibson advertisement (1966)

Johnny Smith

Gibson Johnny Smith

Gibson advertisement (1966) Johnny Smith

1966 illustration of Gibson artist Johnny Smith, with his similarly named electric acoustic guitar. Although unsigned, this picture is perhaps the work of Canadian illustrator (later fine artist) Neil Boyle who also produced catalogue illustrations for Fender, Gibson, Epiphone and Kalamazoo guitars. This picture was part of a wider series of Gibson 'Artist' advertisements placed in magazines in 1965 and 1966.

Subtle, sophisticated jazz — jazz charged with emotion, crackling with excitement. It's the sound of Johnny Smith, one of the world's outstanding guitarists and an artist of sensitivity and deep feeling for the music he plays.

The Johnny Smith model Gibson guitar is as unusual as the artist who inspired it. With the electronic controls on the pick guard, you hear all the warm, rich, resonance of the guitar, yet you can amplify that naturally beautiful tone as much as you like. It's a unique sound, possible only on this magnificent artist model Gibson. The Johnny Smith guitar is another example of the creativity and craftsmanship that make Gibson the choice of professional artists and acknowledged world leader in fine guitars.

Other related vintage advertisements

Gibson Johnny Smith - Three of a Kind
Gibson Johnny Smith - Three of a Kind
Advert for three Gibson Artist Acoustics; each being played by the jazz musician that gave it its name. Johnny Smith, Tal Farlow and Barney Kessel

Each of these famous guitarists served as...
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