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FENDER | VINTAGE ADVERTISEMENTS

Fender advertisement (1972)

The Naked Truth

Fender Amplifiers

1972 advert for Fender amplifiers.
strip a Fender amp down and you'll begin to understand why more of them are sold than all other amps put together

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    Fender advertisement (1972) The Naked Truth

    Other related vintage advertisements

    Fender Amplifiers - The Worlds favourite Recording Machine
    Fender Amplifiers - The Worlds favourite Recording Machine
    Early seventies Fender advert featuring the telecaster guitar but primarily promoting Fender amplifiers
    Fender amps are the number one selling amps in the world. For business and pleasure, turn ...
    Fender Amplifiers - The Worlds favourite Blending Machine
    Fender Amplifiers - The Worlds favourite Blending Machine
    1973 advertisement for fender PA systems

    Fender

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    Fender Telecaster Transition Pat number Waterslide Decal Tele

    Fender Telecaster Transition Pat number Waterslide Decal Tele

    Greenwood, Indiana, 461**, UNITED STATES OF AMERICA

    $50

    This listing is for one (1) Transition Tele two patent number style decal. The gold is slightly raised. The formed clear carrier film is yellowed. You do not cut this style out. You just dip it in water for a few seconds and slide on. I never had a problem applying these. I have used others I bought around the same time, and they all work, no falling apart. However, because I have no control over the skill of the buyer, I am selling it "as is"
    ... more
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    Vintage 1992 Fender Telecaster Gun Metal Blue American Standard Guitar W / Case

    Vintage 1992 Fender Telecaster Gun Metal Blue American Standard Guitar W / Case

    Columbus, Ohio, 432**, UNITED STATES OF AMERICA

    $1900

    Vintage 1992 American Standard Telecaster in Gun Metal Blue with original case. Beautiful color and a great player. Everything works perfectly and the frets are great

    It plays so well that it??s had some use over the years but taken care of. The top side of the body has a couple small dents in the finish and there??s one paint chip right on the arm rest edge. Maple neck also has some blemishes from the use, but feels great when playing. Please review pics

    Really fun ... more
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    1963 Fender Bassman Piggyback Amp Textured Cream Tolex and Jensen-Loaded Cab

    1963 Fender Bassman Piggyback Amp Textured Cream Tolex and Jensen-Loaded Cab

    Woodbury, New York, 117**, UNITED STATES OF AMERICA

    $5600

    1963 Fender Bassman Piggyback Amp Textured Cream Tolex and Jensen-Loaded 2x12 Cabinet w / Nichicon Re-Cap
    This 1963 Brownface Fender Bassman Amp head, paired with its matching 2x12 Jensen-loaded cabinet, is a vintage treasure. Known for its warm, rich tone and legendary breakup, this amp has been meticulously serviced to ensure it delivers the authentic sound that has made the Bassman a cornerstone of guitar amplification. The head features a unique cream-textured Tolex covering, giving it a... more
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    Fender USA Stratocaster 1979 Black W / OHSC (Used)

    Fender USA Stratocaster 1979 Black W / OHSC (Used)

    Sedalia, Missouri, 653**, UNITED STATES OF AMERICA

    $1800

    Fender USA Stratocaster 1979 Black W / OHSC (Used)
    Overview
    Has wear and scratches from being played. Overall in typical condition for its age Paint is worn through on arm cut of the body. This is natural play wear and has not been reliced Has a few small dings / paint chips on edges of body but nothing seen from the front Has some finish wear from the last set of tuner's washers on headstock Has moderate fret wear Comes with original Fender Hard Shell Case. Has some tolex rips on edge and... more
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    1969 Fender Twin Reverb - Excellent Condition. New Tubes.

    1969 Fender Twin Reverb - Excellent Condition. New Tubes.

    Washington, District Of Columbia, 200**, UNITED STATES OF AMERICA

    $1479

    Gently used, excellent-condition 1969 Twin Reverb. All-original except for new tubes and three-prong grounded AC cord installed. Very small hole in cover and grille (as shown), but otherwise minimal wear. Clean, warm, and breakup-free to its limits.... more
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    1972 Fender Super Reverb 45-Watt 4 x 10" Electric Guitar Combo Amplifier

    1972 Fender Super Reverb 45-Watt 4 x 10" Electric Guitar Combo Amplifier

    Richmond, Virginia, 232**, UNITED STATES OF AMERICA

    $1360

    1972
    Fender
    Super Reverb
    45-Watt 4 x 10 "
    Electric Guitar
    Combo Amplifier
    Used - Good Condition
    This is a legendary, with all the power you need for a room of any size. With 45-watts and four original Fender 10" speakers, it's capable of 'chimey' clean tones, and a nice natural overdriven sound when cranked up loud. The original footswitch is not included, however the reverb and vibrato functions properly. The Normal has a 2-band EQ, while the Vibrato channel has its own ... more
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    Vintage Fender Studio 85 Amp - Made in U S.A.

    Vintage Fender Studio 85 Amp - Made in U S.A.

    Delray Beach, Florida, 334**, UNITED STATES OF AMERICA

    $649

    Super Loud! May need serviced at some point - Not an expert on these... more
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    Original Vintage 1962 Fender Bassman Dog Bone Amp Handle - As-Is -  Item QZ

    Original Vintage 1962 Fender Bassman Dog Bone Amp Handle - As-Is - Item QZ

    Midlothian, Illinois, 604**, UNITED STATES OF AMERICA

    $70

    Original Vintage 1962 FenderBassman Dog Bone Amplifier Handle
    Item QZ

    This is an original amphandle off a early 1960s blonde fender Bassman Amplifier
    The handle looks in niceshape, but I can see several cracks starting in it, toward the middle. You cansee the biggest one across the ??D?? in Fender on the top
    I don??t think it wouldsurvive the day to day handling of lifting an amp head or bottom
    Possibly the cracks could beglued, repaired or something, but I will leave that... more
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    Fender Jazz Bass 94 - 95 - Sunburst

    Fender Jazz Bass 94 - 95 - Sunburst

    Huntington, Indiana, 467**, UNITED STATES OF AMERICA

    $1099

    For sale is a Fender Jazz Bass 94 - 95 - Sunburst in Very Good Condition!
    Just cleaned, restrung and set up with nice low action!
    The gig bag does not close all the way at the top
    Case: Soft
    Scale Length: 34 "
    Nut Width: 1 49 "
    Fret Wear: 9 / 10
    Action at 12F (6th): 5 / 64 "
    Action at 12F (1st): 4 / 64 "
    Weight: 9lbs 6oz
    Overall Condition: 8 / 10
    Cool Factor: 11 out of 10


    USA Seller, check my feedback to see how I value my ... more
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    Fender Stage Lead 212 Solid State Combo Amp, 100 watt - READ DESCRIPTION!

    Fender Stage Lead 212 Solid State Combo Amp, 100 watt - READ DESCRIPTION!

    Minneapolis, Minnesota, 554**, UNITED STATES OF AMERICA

    $290

    ebay template Fender Stage Lead 212 Solid State Combo Amp, 100 watt - READ DESCRIPTION!




    Description


    #ITEMCONDITION#
    Fender Stage Lead 212 Solid State Combo Amp, 100 watt - READ DESCRIPTION!

    This is an older amplifier that shows clear signs of life and use   The unit has been tested for proper function   We did our best to do a cleaning of the amp ... more
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    Fender Blackface Super Reverb 4x10" Amp Vintage 1965 Recapped + new ft switch

    Fender Blackface Super Reverb 4x10" Amp Vintage 1965 Recapped + new ft switch

    Huntington Station, New York, 117**, UNITED STATES OF AMERICA

    $1999

    Here we have a vintage Fender Super Reverb 4x10" All Tube Combo Amplifier. Made in the USA in 1965. AB763 circuit. Chassis serial number A09872. This amplifier has all original transformers and speakers. The speakers are CTS and date to the 23rd weeks of 1965. It has been recapped and a has had a 3- prong cord installed. The original caps are included. The original feet are also included. A new Fender 2- button footswitch is included as well. The tubes are a combination of new and old.... more
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    Vintage Fender Guitars Limited Warranty Registration Card 1970??s

    Vintage Fender Guitars Limited Warranty Registration Card 1970??s

    Fort Mill, South Carolina, 297**, UNITED STATES OF AMERICA

    $149

    Vintage 1970??s Fender Musical Instruments limited Warranty and Registration Card. I believe this to be early 1970??s having nothing filled out. Item is in fairly good condition but does show some age wear spots from over the years. Any questions feel free to message me. Thanks
    ... more
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    1959-60 Fender Jazzmaster Olympic White Refinish

    1959-60 Fender Jazzmaster Olympic White Refinish

    Naugatuck, Connecticut, 067**, UNITED STATES OF AMERICA

    $9000

    1959-60 Fender Jazzmaster Olympic White Refinish. Condition is Used. Shipped with USPS Ground Advantage.... more
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    1980 George Fullerton Signed Check CLF Research G&L Leo Fender

    1980 George Fullerton Signed Check CLF Research G&L Leo Fender

    Grantsburg, Wisconsin, 548**, UNITED STATES OF AMERICA

    $45

    Here??s a great piece of rock ?n?? roll history and original 1980 paycheck signed by George Fullerton himself from the CLF research Inc. (Clarence Leo Fender ). This is in very nice condition. Perfect for framing or case candy for your old G&L or fender guitar. Please see my other listings for more of these hard to find pieces of music history all original
    ... more
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    Used Fender American Original 50s Chambered Ash Stratocaster Mary Kaye

    Used Fender American Original '50s Chambered Ash Stratocaster Mary Kaye

    Brookfield, Illinois, 605**, UNITED STATES OF AMERICA

    $2000

    "When we released the Stratocaster in 1954, we didn't set out to create a classic-but we did. The Stratocaster's sleek style, articulate sound and plethora of innovations redefined electric guitar and opened up a brave new world of musical possibilities. The American Original '50s Stratocaster maintains Fender's legendary original-era style and ground-breaking tone, while adding modern feel and pickup switching " - Fender
    This one is a showstopper! Need a strat that blends 50's class with... more
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    1966 Fender Jaguar vintage electric guitar sunburst

    1966 Fender Jaguar vintage electric guitar sunburst

    Milwaukee, Wisconsin, 532**, UNITED STATES OF AMERICA

    $4500

    Hello all,
    Selling a vintage Fender Jaguar guitar - neck stamped 5 March 66. Recently professional setup - lots of wear and tear on the body (please note photos) but everything original including grey bottom pickups and 1meg pots dated 66. Strap pins and additional string tree on headstock are not original. Bridge swapped out for Mustang bridge. Original bridge and palm mute included as well as Fender guitar strap. Original case is in OK condition - very heavy.
    Buyer pays $150 for ... more
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    1963 Fender Dual Showman Vintage 2x15 Piggyback Speaker Cabinet w /  JBL D130F

    1963 Fender Dual Showman Vintage 2x15 Piggyback Speaker Cabinet w / JBL D130F

    Seattle, Washington, 981**, UNITED STATES OF AMERICA

    $1600

    Up for sale, a 1963 Fender Dual Showman 2x15 speaker cabinet in excellent condition. A rare transitional cab with smooth blonde tolex, wheat grillcloth, flat handle and raised logo, this Showman cabinet would have been paired with the very first ??Black Panel?? amps that rolled out of Fender??s Fullerton, CA factory at the tail end of ?63
    The cab is loaded with the original pair of JBL D130F speakers, both of which have just been professionally reconed. Early examples of the ??F?? variant ... more
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    Fender P-Bass PB 1980s Black Precision Bass Guitar Made in Japan

    Fender P-Bass PB 1980s Black Precision Bass Guitar Made in Japan

    Antioch, Illinois, 600**, UNITED STATES OF AMERICA

    $605

    - Comes with case.
    - Neck was just replaced. So it's in pristine condition
    - Year is somewhere between 85 and 93 and was made in Japan. But I'm not totally sure what model or year this is.
    - No fret marks or wear. Just black paint marks on the frets.
    - A few paint marks are noticeable including a large paint chip on the side of the bass.
    ... more
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    Fender Jazz Bass Special Fretless - MIJ - 1982

    Fender Jazz Bass Special Fretless - MIJ - 1982

    New York, 100**, UNITED STATES OF AMERICA

    $1499

    Incredible Fender Japan jazz bass special: so it has a PJ pickup configuration but with a fast Jazz-bass style neck
    In a truly excellent condition, no visible dents, and only some very minor scratches in the back that I couldn't even get in the photo
    It has a pickup selection switch, volume control, and the famous TBX tone control (a passive system that is flat at center, works like a normal tone in one direction, and as a passive presence boost in the other). Strung with flatwound ... more
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    Vintage Fender Late 1960??s B5 Vibrato Spring

    Vintage Fender Late 1960??s B5 Vibrato Spring

    Fort Mill, South Carolina, 297**, UNITED STATES OF AMERICA

    $109

    Vintage Bigsby B5 vibrato spring piece found typically on late 1960??s Fender telecasters. Spring shows some rust and corrosion from over the years but is still in fairly good condition. Any questions please feel free to message me. Thanks
    ... more
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    1973 Hagstrom Swede Bass

    1973 Hagstrom Swede Bass The Hagstrom Swede bass, or model HB 903, was only built in small numbers: just 1479 basses shipped between 1971 and 1976. Unlike the current range of Hagstrom guitars, the 1950s-1980s Hagstroms were built in Sweden. This example comes from 1973 and is pretty typical: translucent cherry finish, mahogany body, mahogany neck with an ebony fretboard. It's a really nice bass, beautifully appointed with a very wide tonal range, and a great playing feel. It is relatively heavy though for a mahogany instrument, mostly due to its thick solid body. Very cool bass, and certainly one of the very best basses produced by Hagstrom.

    1973 Shaftesbury 3400

    1973 Shaftesbury 3400 This example of the Shaftesbury 3400 was produced by Japanese manufacturer Matsumoku who made some great quality guitars in the 1970s and 1980s. This is a slightly later example, and has some features not seen on earlier 3400s. Although nice guitars, these are not in the same league as the Gibson Les Paul it was emulating (no set neck, no carved maple top); but they are far better than many of the entry-level Les Paul copies available in the mid-1970s - for example the Shaftesbury 3400 has gold plated hardware, a solid body bound front and back, Maxon brand humbuckers and nice inlaid neck and headstock.

    1971 Epiphone 1802T

    1971 Epiphone 1802T The Epiphone 1802T was the early name given to the Epiphone ET-270 and derived from an existing Aria guitar, also the 1802T. This was the first of the 1970s Epiphone solid bodies made in Japan by Matsumoku.The model evolved somewhat over its short production run: the very earliest examples were very similar to the Aria, sharing the same body shape, hardware, and clear-coated neck with Fender-style headstock with decal logo. By the time it was designated the Epiphone ET-270 it had been upgraded with the classic Epiphone-style headstock, with nice inlaid logo, and Epiphone 'E' motifs on the truss rod cover and scratchplate. This example from 1971 is somewhere in between with the Epiphone-style headstock, but with silk-screened logo, and no 'E's.

    1971 Shaftesbury 3400

    1971 Shaftesbury 3400Shaftesbury was a brand distributed by Rose-Morris in the UK - generally imported guitars from Italy or Japan. This guitar, model 3400 was produced by Matsumoku in Japan, and was one of the earliest Les Paul copy guitars, debuting in the UK in 1969, although the same guitar was also sold as the Univox U1982 'Rhythm and Blues' by Merson in the USA as early as 1968. It was also available in different territories under different marques, most obviously the Aria 5522 (Japan), Jedson Jet 4444 (UK, Dallas Arbiter), with no doubt many more examples worldwide.

    1981 Gibson Victory MVX

    1981 Gibson Victory MV-XThe Gibson Victory MV-X, or Victory 'Multi-Voice' 10, was so-named because of the 10 distinct switch settings: although on first glance this guitar is very much a 'super-strat', with its three-pickup 5-way switch wiring configuration, the original advertising, sounds like... all of 'em underlines that this isn't just a Stratocaster copy, having the sounds of both Gibson humbuckers and Fender single coils available with a flick of a switch. The model was short-lived, with the first instruments shipping from Kalamazoo in Summer of 1981, and the last (excluding any stragglers) leaving Nashville by early 1982. This one was stamped on August 3rd 1981 in Kalamazoo.

    1970 Rosetti Epiphone guitar catalogue

    1970 Rosetti Epiphone guitar catalogScan of 1970 Epiphone guitar catalogue produced by Rosetti for the UK market. Undated but most likely from mid-late 1970, this was the first UK catalogue to show the new range of Japanese (Matsumoku) Epiphone guitars. Interestingly, these pages show the Epiphone solid bodies with a single-sided Fender-style headstock layout - a feature quickly replaced with a typical two-sided Epiphone headstock almost immediately. Epiphone electric guitars: 9520, 9525; bass guitars: 9521, 9526; acoustic guitars: 6730, 6830, 6834

    A World of Guitars by Rosetti - 1971

    1971 A World of Guitars by Rosetti catalogueScan of 1971 Rosetti catalogue (UK) featuring guitars from from numerous manufacturers worldwide: guitars by Epiphone, Hagstrom, Levin, Hoyer, Egmond, Eros, Moridaira, Kiso-Suzuki, Schaller, and Tatra.

    1971 Selmer guitar catalogue

    1971 Selmer guitar catalogueScan of 1971 Selmer guitar catalogue showing the range of electric and acoustic guitars distributed by the company: guitars by Gibson, Yamaha, Selmer, Hofner and Suzuki. 1960s Selmer had always placed Hofner at the front end of their catalogues, no doubt these were the better sellers - but into the 1970s Hofner were slipping somewhat and only appear at the tail end of this publication, pride of place going to Gibson, and to a lesser extent Yamaha. In fact this is the last Selmer catalogue to include the many Hofner hollow bodies (Committee, President, Senator etc) that had defined the companies output for so many years - to be replaced in the 1972 catalogue by generic solid body 'copies' of Gibson and Fender models. A number of new Gibson models are included for the first time: the SG-100 and SG-200 six string guitars and the SB-300 and SB-400 basses.

    1968 Selmer guitar catalogue

    1968 Selmer guitar catalogueScan of 1968/1969 Selmer guitar catalogue (printed July 1968), showing the entire range of electric and acoustic guitars distributed by the company: guitars by Hofner, Gibson, Selmer and Giannini. Selmer were the exclusive United Kingdom distributors of Hofner and Gibson at the time, and this catalogue contains a total of 18 electric guitars, 7 bass guitars, 37 acoustics, and 2 Hawaiian guitars - all produced outside the UK and imported by Selmer, with UK prices included in guineas. This catalogue saw the (re-)introduction of the late sixties Gibson Les Paul Custom and Les Paul Standard (see page 69) and the short-lived Hofner Club 70. Other electric models include: HOFNER ELECTRICS: Committee, Verithin 66, Ambassador, President, Senator, Galaxie, HOFNER BASSES: Violin bass, Verithin bass, Senator bass, Professional bass GIBSON ELECTRICS: Barney Kessel, ES-330TD, ES-335TD, ES-345TD, ES-175D, ES-125CD, SG Standard, SG Junior, SG Special GIBSON BASSES: EB-0, EB-2, EB-3 - plus a LOT of acoustics branded Gibson, Hofner, Selmer and Giannini

    1961 Hofner Colorama I

    1961 Hofner Colorama IHofner Colorama was the name UK distributor Selmer gave to a series of solid and semi-solid guitars built by Hofner for distribution in the UK. The construction and specifications of the guitars varied over the period of production, but by 1961 it was a totally solid, double cutaway instrument, with a set neck, translucent cherry finish, six-in-a-row headstock, and Hofner Diamond logo pickups. Available as a single or dual pickup guitar, this sngle pickup version would have been sold in mainland Europe as the Hofner 161.

    1971 Commodore N25 (Matsumoku)

    1971 Commodore N25 (Matsumoku)Commodore was a brand applied to a series of guitars produced in Japan at the well-respected Matsumoku plant from the late 1960s to the mid 1970s - and sold primarily (perhaps exclusively?) in the United Kingdom. The models bearing the Commodore name were all guitars available from different distributors with different branding. Although there may have been some minor changes in appointments (specifically headstock branding) most had the same basic bodies, hardware and construction. Equivalent models to the Commodore N25 (and this is by no means an exhaustive list) include the Aria 5102T, Conrad 5102T(?), Electra 2221, Lyle 5102T, Ventura V-1001, Univox Coily - and most famously the Epiphone 5102T / Epiphone EA-250.

    1960 Hofner Colorama II

    1960 Hofner Colorama IIThe Hofner Colorama was the name given by Selmer to a series of solid (and semi-solid) body Hofner guitars distributed in the United Kingdom between 1958 and 1965. The Colorama name actually applied to some quite different guitars over the period, but in 1960 it was a very light, semi-solid, set necked guitar with one (Colorama I) or two (Colorama II, as seen here) Toaster pickups. Although an entry-level guitar, it was very well-built, and a fine playing guitar; certainly a step up (at least in terms of craftsmanship) from many of the Colorama guitars that would follow, and a good deal of the guitars available in Britain circa 1960.

    1971 Epiphone 1820 bass (ET-280)

    1971 Epiphone 1820 (ET-280) bassBy the end of the 1960s, a decision had been made to move Epiphone guitar production from the USA (at the Kalamazoo plant where Gibson guitars were made), to Matsumoto in Japan, creating a line of guitars and basses significantly less expensive than the USA-built models (actually less than half the price). The Matsumoku factory had been producing guitars for export for some time, but the 1820 bass (alongside a number of guitar models and the 5120 electric acoustic bass) were the first Epiphone models to be made there. These new Epiphones were based on existing Matsumoku guitars, sharing body shapes, and hardware, but the Epiphone line was somewhat upgraded, with inlaid logos and a 2x2 peghead configuration. Over the course of the 70s, the Japanese output improved dramatically, and in many ways these early 70s models are a low point for the brand. Having said this, there are a lot worse guitars out there, and as well as being historically important, the 1820 bass can certainly provide the goods when required.

    1981 Gibson Marauder

    1981 Gibson MarauderProduction of Bill Lawrence's Gibson Marauder began in 1974, with production peaking in 1978. But by 1980 the model was officially discontinued, though very small numbers slipped out as late as spring 1981. Over 7000 examples shipped between 1974 and 1979, and although no totals are available for 1980 and 1981, it is unlikely production reached three figures in either of these years. These final Marauders were all assembled at the Gibson Nashville plant, and had some nice features not available through the later years of production, such as a rosewood fretboard, and in this case, an opaque 'Devil Red' finish. It's a great looking and fine playing guitar!

    1971 'Pick Epiphone' Catalog

    1971 Pick Epiphone catalogWhen Epiphone production moved from Kalamazoo to the Matsumoku plant in Japan, a whole new range of electric, flattop and classic acoustic guitars was launched. Between late 1970 and 1972 the new models were launched and refined. This 'folder' catalog contains various inserts released over these years detailing four electric six-strings (ET-270, ET-275, ET-278, and thinline EA-250), three bass guitars (ET-280, ET-285, and thinline EA-260), three folk/steel acoustics, four jumbo flattop acoustics, two 12-string jumbos, four classic acoustics, and a banjo.

    1981 'Gibson Specials' Pre-Owners Manual

    1981 Gibson Specials Pre-Owners Manual'Gibson Specials' was part of the June 1981 pre-owners manual series, but unlike the other folders contained a mish-mash of different guitars: limited editions, test marketing and close outs. "You will find the unusual, the brand-new, and the bargain within this folder". End of line 70s guitars like the Marauder, S-1, and L-6S Custom mixed in with brand new models the The V, The Explorer and the Flying V Bass.
    It was the largest folder in the series, with 24 inserts, (19 guitars and 5 basses): Guitars: 335-S Standard, Melody Maker Double, Marauder, L-6S Custom, S-1, RD Artist, Firebird, Firebird II, Flying V, Flying V-II, The V, Explorer, Explorer II, The Explorer, The "SG" Standard, Les Paul Artist, Les Paul Artisan, ES-335 Heritage, ES-175/CC Basses: Grabber, G-3, L-9S, RD Artist Bass, Flying V Bass

    1970s Shaftesbury 3263 bass

    1970s Shaftesbury 3263 bass Rose-Morris were selling Shaftesbury-branded Rickenbacker copy instruments from the late 1960s right through the 1970s. The 3263 bass was one of the first models, (alongside the 3261 six string and 3262 twelve string) available from late 1968 until about 1974. The earliest incarnation was a set neck bass, produced very briefly in Japan. But production quickly moved to Italy. This bolt-on neck example was built by Eko, in Recanati, using the same hardware and pickups as fitted to Eko, and Vox basses built around the same time. It's certainly a fine looking bass, and not a bad player either.

    1961 Hohner Zambesi

    1961 Hohner Zambesi This very early, and pretty rare British-built guitar is branded Hohner London. Hohner were, of course, a German company, better known for their harmonicas and accordions, but they were keenly expanding into guitars at the birth of the 1960s. This model, along with the Hohner Amazon and (particularly) the Hohner Holborn, bear some similarity with Vox guitars of the same period; furniture manufacturer Stuart Darkins constructed bodies and necks for both brands, with Fenton Weill assembling them using their hardware and pickups. These guitars do have some hardware peculiarities, and they are not the most adjustable of instruments, but they actually play very nicely, being solidly built out of some very nice woods. Check out the video on this page.

    1963 Vox Super Ace

    1963 Vox Super Ace The Vox Super Ace was a mid-priced British solid body electric guitar, produced by JMI at their factory in Dartford, Kent. It was broadly modelled on the Fender Stratocaster, and a sibling model to the dual-pickup Vox Ace. Both the Ace, and Super Ace (along with several other models), were redesigned in 1963 with a new body shape, headstock style, and pickup layout - only increasing the resemblance to the aforementioned Fender. The Super Ace had a 1963 price tag of £47 5S. It's a pretty nice playing guitar with some lovely sounds - check out the videos on this page, and in the Vintage Guitar and Bass supporting members area

    1966 Vox New Escort

    1966 Vox New Escort The Vox New Escort was Vox's version of the Fender Telecaster, at a time when American guitars were out of reach for most British musicians. It was made by JMI in England, for the British market, and unlike the majority of other models, didn't have an Italian-made equivalent. But the New Escort wasn't a slavish Fender copy, adding Vox's stylish teardrop headstock to the tele-style body, with a stop tailpiece and two Vox V2 single coil pickups. And it's a pretty substantial, and nice playing guitar, with a very comfortable neck. Check out the images, specifications, and watch a video of it in action. There is also extra content in the vintageguitarandbass supporting members area.

    1969 Fender catalog, Fender Lovin' Care

    1969 Fender catalog, Fender Lovin Care Catalog scan. The 1969 Fender Lovin' Care catalog consisted of 48 pages of electric guitars, basses, amplifiers, steel guitars, acoustic guitars, banjos and keyboards. Like the previous catalog, this featured the company's guitars in a variety of interesting settings around California, from the Whiskey-A-Go-Go, to the Hollywood Bowl. Several instruments were making their first appearance amongst it's pages: the Telecaster bass, Montego and LTD jazz guitars, and the Redondo acoustic. It was the final catalog appearance, however, of the Electric XII, Bass V, Duo-Sonic, Coronado I and Coronado Bass I.

    1973 Eko Ranger Folk

    1973 Eko Ranger Folk The Eko Ranger series of guitars was incredibly popular in the second half of the 1960s and through the 1970s, selling in very large numbers. The Ranger Folk was 1 1/4" smaller, and 1" shallower than the Ranger VI and XII - and with a narrower waist. Not a bad guitar; a little quiet, but pretty playable. These were great value in 1973, and because they sold so many, they are easy to find and excellent value today.

    1966 Vox Symphonic bass guitar

    1966 Vox Symphonic bass guitar The Symphonic bass was built in the UK, by Vox parent company JMI. It was the Vox equivalent to the Fender Precision bass, and was one of the most expensive Vox guitars produced. It was actually a great playing bass, rather similar to the Precision in feel and sound, but was probably just too expensive compared to an actual Fender and consequently sold poorly. When Vox hit financial problems in 1968, unsold guitars and basses were passed on to Dallas Arbiter, who briefly sold the excess Symphonic bass stock as model 4537. This bass, although with a neck date of February 1966, was most likely one of the unsold Vox guitars sold on by Dallas Arbiter. Check out the bass, and the two video demos through 1960s Ampeg and WEM amplifiers.

    1968 Shaftesbury 'Electric Guitars' catalog

    1968 Shaftesbury catalogThe 1968 Shaftesbury 'Electric Guitars' catalog was just four pages long, and contained four guitar models: the six string Barney Kessel-style 3264; and three Rickenbacker-styled semi-acoustic models: the six-string 3261, the twelve string 3262 and the 3263 bass. Shaftesbury was the house-brand of major UK distributor Rose-Morris, and seems to have been launched as a response to the company's loss of it's distribution deal with Rickenbacker. The guitars were mid-priced, and built in (initially) Japan, and later Italy, by Eko

    1970 Rose-Morris 'Exciting Electrics Wonderful Westerns Celebrated Classics' catalog

    1970 Rose_Morris catalog1970 Rose-Morris catalog, dated April 1970. It featured 6 electric guitars, 32 acoustic guitars, 3 basses and 1 steel guitar. It contains the following instruments, over 20 pages: Electric guitars: Shaftesbury 3261, 3262, 3264, 3265, 3400; Top Twenty 1970; Bass: Shaftesbury 3263, 3266; Top Twenty 1971; Acoustic guitars: Eko Rio Bravo, Rio Bravo 12, Ranchero, Ranchero 12, Colorado, Ranger, Ranger Folk, Ranger 12; Aria 1674, 1675, 1676, 1679, 1680, 1695, 'John Pearse' Jumbo, 'John Pearse' Folk; Rose-Morris 15-11, Kansas, Georgian, Florida; Suzuki 1663, 1664, 1665, 3054, 3055, 3060; Tatay 1713, 1714, 1715; Peerless 3052; Steel guitar: Aria 3425

    1971 Rose-Morris 'Exciting Electrics Wonderful Westerns' catalog

    1971 Rose_Morris catalogThe sixteen-page 1971 Rose-Morris catalog featured electric guitars by Rose-Morris' own brand, Shaftesbury, and budget brand Top Twenty; aswell as acoustics by Eko, Aria, and for the first time Ovation. The catalog contains the following instruments: Electric guitars: Shaftesbury 3261, 3264, 3265, 3400, 3402; Top Twenty 1970; Bass: Shaftesbury 3263, 3266; Top Twenty 1971; Acoustic guitars: Ovation: Balladeer, 12 String, Glen Campbell, Glen Campbell 12 string; Eko Rio Bravo, Rio Bravo 12, Ranger, Ranger Folk, Ranger 12, Colorado, Ranchero, Ranchero 12, Studio 'L'; Rose-Morris Florida; Aria 'John Pearse' Jumbo, 'John Pearse' Folk

    1972 Fender Precision bass

    1972 Fender PrecisionA detailed look at an early 1970s Fender Precision bass guitar in custom black finish, with rosewood fretboard. 1972 list price, $307.50. The Fender Precision had been shipping since at least very early 1952 - with just one re-design circa 1957. This example, then, shows a model already two decades old, but barely changed since the '57 revamp. Fender got it right first time around, and although there are numerous minor cosmetic differences, the essence of this bass is effectively the same as it was in '52: a simple, single pickup instrument with a GREAT sound. Check out the demo video through an old Ampeg B15. It's no wonder this is the bass that everybody wants!

    1967 Vox Stroller

    1967 Vox StrollerThe Vox Stroller was the brand's entry level electric solid body guitar, fitted with just one pickup and a fixed tailpiece. Although aimed at student guitarists, it wasn't a terrible instrument, but did lack somewhat in adjustability, having no accessible truss rod and only a floating rosewood bridge. But this example is actually quite an improvement on earlier versions, with a standard 1/4" jack and a solid mahogany body. 1967 price £18 2s. JMI ceased UK guitar production in late '67, and combined with decreasing demand for the Stroller, this surely must be one of the last examples shipped.

    1963 Vox Clubman Bass (left handed)

    1963 Vox Clubman Bass left handedA nice example of the Vox Clubman II bass, built by JMI in Dartford, Kent in 1963. This is a lightweight bass, short (30") scale and very easy to play. It is an early example, and as such has a thin black scratchplate and side mounted, coaxial output jack. JMI offered left handed examples of their solid body Vox guitars and basses at 10% premium. Production numbers are unclear, but left-handed examples rarely come up for sale

    1977 Gibson ES Artist 'prototype'

    1977 Gibson ES Artist prototypeNot to be confused with the Gibson ES Artist launched by Gibson in 1979; this ES Artist was an early model designed by the Gibson research and development team in Kalamazoo in 1977, the instruments themselves constructed by Gibson artist Chuck Burge. It was planned for launch as a high end semi acoustic with 335-style construction (central maple block) and innovative circuitry - but was pulled at the last minute, being deemed too expensive. Apparently, several examples were produced with varying specifications, though exactly how many actually left the Kalamazoo plant is unclear. Certainly two guitars were sold to LaVonne Music by Gibson in around 1980. Read more about the development of this guitar, with details from Chuck Burge and the story of it's sale to LaVonne music