June 1978 advertisement for the Lab Series amplifier range, picturing the 2x12" Lab Series L5 combo.
In only one year Lab Series Guitar Amplifiers have become the most talked about amplification on the market.
From pros, like Ronnie Montrose and you weekend warriors, we've been hearing:
"Most versatile amp I ever played."
"Super mid-range controls."
"Powerful, when it has to be."
"Finally! Compression on an amp."
"The multifilter is unique; it's great!"
But don't take their word for it, or our word either. Let your own ears be the final judge. Visit one of the Lab Series Authorised Dealers listed on the following pages. They will be more than happy to let you test drive a Lab Series amp.
But as mentioned in the text, this was not a single page ad.. following this page were three more full pages packed with names and addresses of close to 500 Lab Series dealers - 419 from across the USA, and a further 67 in Canada.
Gibson Lab Series L5 - A new instrumental album featuring a man, his guitar, and our amplifier
One of the earliest publicity pieces for the Lab Series amplifiers placed in mid 1978. Unlike the majority of adverts for these amplifiers to follow, this one is short on text, letting the images d...
Gibson Lab Series L5 - Employment Assurance
"Whether you're a star, a sideman, a session player, or a serious student, the Lab Series works"
Gibson Lab Series L5 - It's got to be about the best tranny amp I've ever heard – damn it, it's got to be one of the best apps I've heard, tranny or not!
This 1980 advert for the Lab Series amplifier range was published in Guitar Player in 1980, and is made up of quotes by Gary Cooper (who proffered the title), Alan Holdsworth, and Whitesnake's Bern...
Gibson Lab Series L5 - Try my sound.. See if you like it!
This interesting advert from June 1980 features Jimmy Messina and the Lab Series L5. Like many of the other Lab Series ads, it includes quotes from the artist describing the amp, but also gives one...
Gibson Lab Series L5 - Lab Series. They've never sounded so good
December 1980 United Kingdom advert for the Lab Series amplifiers - available at a big discount due to the favourable exchange rate. Models listed are the: L2 (100w 1x15" bass head/cabinet), L3 (60...
Gibson Lab Series L5 - "My Lab Series amp takes all the bumps, and still gives a smooth performance."
This Lab Series advert featuring bluesman B.B. King and his L5 appeared in Guitar Player magazine in May and August 1981 - just one of many 'artist' adverts for the amp line. King's bassplayer, Joe...