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FENDER | VINTAGE ADVERTISEMENTS

Fender advertisement (1966)

From Arbiter the Most Wanted Guitar in Britain Today Telecaster by Fender

Fender Telecaster, Fender Precision bass, Fender Bassman amplifier, Fender Showman amplifier, Fender Twin Reverb amplifier, Fender Malibu acoustic, Fender Newporter acoustic, Fender Shenadoah acoustic

Mid 1960s UK advertisement for Fender guitars and amplifiers. In the early 1960s, Fender had been distributed in the UK by Jennings, but by the middle of the decade Arbiter had won the contract. This advertisement shows a number of amplifiers, acoustic guitars, the Precision bass and Telecaster guitar.

See your Arbiter dealer today, see the whole fabulous range of Fender guitars from the sensational solid electric guitars - right through the range - to the finest country & western round holes.

Fender advertisement (1966) From Arbiter the Most Wanted Guitar in Britain Today Telecaster by Fender

Other related vintage advertisements

Fender Precision - Bassmen! Play the original Fender Precision electric bass & Bassman amplifier
Fender Precision - Bassmen! Play the original Fender Precision electric bass & Bassman amplifier
Early fifties advertisement for Fenders first electric bass, the Precision, and its companion amplifier, the Bassman
Fender Precision - Instruments get out of date too
Fender Precision - Instruments get out of date too
Early fifties advertisement underlining the modern features of the Fender Precision bass, and bassman amplifier
Fender Precision - Don
Fender Precision - Don't cheat yourself
Early Fender advertisement featuring three guitar/amp combinations: The Precision bass and Bassman amp; the Telecaster guitar and Twin amp, and the three-neck pedal steel and Pro amp.
Fender Telecaster - Fender fine electric instruments
Fender Telecaster - Fender fine electric instruments
Early Fender advertisement for four pedal steels, three amplifiers, and three electric guitars. At this point in Fender history, it is the pedal steels that top the page; electric guitars are still...
Fender Precision - The best things don
Fender Precision - The best things don't always need big packages
The electric bass was always designed as a replacement for upright acoustic basses. This late fifties advertisement demonstrates the Fender prcisions portability in relation to an acoustic bass
Fender Telecaster - Listen
Fender Telecaster - Listen
Late fifties telecaster / twin amp advertisement
Fender Twin Reverb - Get Fenderized
Fender Twin Reverb - Get Fenderized
Heavily promoted advert / Competition for Fender in 1967, giving the opportunity to win a 'bandfull' of instruments. The first prize was a Fender Jaguar and Jazzmaster guitar, Jazz bass, Bassman an...
Fender Telecaster - Pick A Winner
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...From Fender's famous Telecaster Trio. (left) Fender 6 String Solid Body TELECASTERS are now available with the popular Bigsby Tremolo Unit. Adjustable pickup and adjustable dual bridge highlight...
Fender Telecaster - Groovy Naturals
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1968 advert announcing the telecaster thinline guitar - available in ash or mahogany finishes
Fender Telecaster - Fender. What more need we say
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just that Fender guitars are played by stars the world over - from big-beat blues to folk music, c&w to acid rock. The greatest guitars in the world
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Fender Precision - The lowdown on the bass
Fender Precision - The lowdown on the bass
The pickup is the real secret to the Precision Bass. At the conception of the electric bass, this pickup was designed to simulate the sound of a true bass. Not overbearing or extremely "bassey" but...
Fender Telecaster - The 1948 Telecaster. The 1972 Telecaster
Fender Telecaster - The 1948 Telecaster. The 1972 Telecaster
Don't be surprised if there's a 2001 A.D. Telecaster

Fender Telecaster, Fender Precision, Fender Bassman, Fender Showman, Fender Twin Reverb, Fender Malibu, Fender Newporter, Fender Shenadoah

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NOS 1960s Fender Stratocaster Telecaster CRL 3 Way Selector Switch 1452

NOS 1960s Fender Stratocaster Telecaster CRL 3 Way Selector Switch 1452

Baton Rouge, Louisiana, 708**, UNITED STATES OF AMERICA

$99

This is a NOS (New Old Stock), never installed, CRL 1452 Pat no 2503885 three way selector switch. This kit was meant for a telecaster due to the Dakaware switch tip, but it is the same switch for Stratocaster but using the Strat switch tip. Come with the original box, screws, and Dakaware tip. Please ask all question in advance of purchasing, .... more
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Fender Precision Bass with Rosewood Fretboard 1966 Sunburst

Fender Precision Bass with Rosewood Fretboard 1966 Sunburst

Peekskill, New York, 105**, UNITED STATES OF AMERICA

$7995

This is a vintage 1966 Fender Precision Bass with a Sunburst finish. This is such a good one. Its finish checking and wear gives it some real mojo and it is also incredibly lightweight, coming in at just 8 lbs, 8 oz (with its covers on!). At some point, its owner had mounted a Rickenbacker pickup near its bridge (without routing), leaving behind some screw holes and a plugged hole in its pickguard where its on / off switch lived. Its volume pot is changed, but the rest of its electronics and ... more
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Vintage Fender Telecaster Custom Olympic White 1978

Vintage Fender Telecaster Custom Olympic White 1978

Brookfield, Wisconsin, UNITED STATES OF AMERICA

$4999


Vintage Fender Telecaster Custom Olympic White 1978
PLEASE CONTACT US WITH ANY QUESTIONS OR FOR AN IN-HAND DESCRIPTION
A magnificent playing Tele Custom finished in an ultra cool Olympic White. Superb action with a smooth, comfortable feel & killer tone! Professionally set up by the experts here at Cream City Music, so it's ready for action straight out of the case
Cosmetic Condition: Wonderful condition for its age with only some very minor nicks, chips, dents, dings & ... more
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1967-1970 Fender Stratocaster / Telecaster Guitar Case Vintage

1967-1970 Fender Stratocaster / Telecaster Guitar Case Vintage

Iola, Wisconsin, 549**, UNITED STATES OF AMERICA

$1100

Vintage 1967-1970 Fender Guitar Case. In excellent condition for its age, with some wonderful patina that comes with the age I tried to capture the overall condition the best I could in the photos, including any wear
All original, all latches and hardware work as they should. Everything closes nicely and lines up well. This has spent most of its life in a closet, and has been preserved quite well. It has no funny smells to it, and has been stored in a climate controlled, smoke free ... more
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1969 Fender Telecaster With Factory Bigsby

1969 Fender Telecaster With Factory Bigsby

Stroudsburg, Pennsylvania, 183**, UNITED STATES OF AMERICA

$10500

1969 Fender Telecaster with factory Bigsby. Olympic white finish that has aged to blonde. Unmolested, with original paint and parts. Medium C profile Maple neck. Players wear and finish checking consistent with age. Weighs 8 1lbs. Neck pickup reads 5 8k and bridge reads 6 1k. Underside of pickguard is pearloid which was common at this time. Original hardcase and case candy included
... more
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Vintage! Early 1966 Fender Telecaster Electric Guitar Blonde + OHSC

Vintage! Early 1966 Fender Telecaster Electric Guitar Blonde + OHSC

Thousand Oaks, California, 913**, UNITED STATES OF AMERICA

$12995



Vintage! Early 1966 Fender Telecaster Electric Guitar Blonde + OHSC

Google us! Lovies Guitar Shop
Lovies Guitars is excited to present this Early 1966 Fender Telecaster Electric Guitar with a Blonde Finish! In early 1951, Fender renamed its only production solid-body guitar the Telecaster, replacing the short-lived Broadcaster moniker used in late 1950. The Telecaster quickly became the guitar of its age, propelling the status of the solid-body electric guitar from novelty to... more
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Fender Precision jazz bass case 1967-1971 tail logo

Fender Precision jazz bass case 1967-1971 tail logo

Utica, New York, 135**, UNITED STATES OF AMERICA

$475

Overall nice shape. Some wear and marks and whatnot. Latches all work. Handle works.... more
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1978 Fender Bassman 70 Silverface Vintage Tube Guitar Amp Head, Serviced

1978 Fender Bassman 70 Silverface Vintage Tube Guitar Amp Head, Serviced

Seattle, Washington, 981**, UNITED STATES OF AMERICA

$1200

Up for sale, a 1978 Fender Bassman 70 in excellent condition and in perfect working order. Introduced in '77 at the tail end of the Fender Silverface run, the Bassman "70" was essentially a Bassman 50 outfitted with Fender's new ultra linear transformers, designed to coax an extra 20 watts of clean tube power out of a pair of 6L6 tubes. The Bassman 70 surely does succeed at delivering powerful Fender cleans like few amps can, with a power and efficiency that's ideal for guitar or bass. Dime out ... more
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1981 Fender Collectors Edition Telecaster Black with Hardshell Case American

1981 Fender Collector's Edition Telecaster Black with Hardshell Case American

El Cajon, California, 920**, UNITED STATES OF AMERICA

$2500


1981 Fender Collector's Edition Telecaster
The body is in very good condition overall, but has some small dings, scratches, and scuffs. There is a large area of finish checking coming off the bridge but it's not into the wood. Nothing out of the ordinary for a vintage guitar and no cracks into the wood or structural issues
The neck is straight and the frets show average wear. It's in excellent playing condition with no major issues. The fretboard and back of the neck are clean with no... more
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Vintage 1968 Fender Bassman Cab Cover

Vintage 1968 Fender Bassman Cab Cover

Kaufman, Texas, 751**, UNITED STATES OF AMERICA

$150

Good working condition.
38 5x11 25x27 5 inches
... more
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Fender American Vintage II 1977 Telecaster Custom Electric Guitar - Wine

Fender American Vintage II 1977 Telecaster Custom Electric Guitar - Wine

Fort Wayne, Indiana, 468**, UNITED STATES OF AMERICA

$1899

... more
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Late 1970 s / 80 s Fender Stratocaster   telecaster Hard Case,  Free Delivery

Late 1970 s / 80 s Fender Stratocaster telecaster Hard Case, Free Delivery

Portland, Maine, 041**, UNITED STATES OF AMERICA

$120

Late 1970 / 80s Fender Stratocaster telecaster Hard CaseAs found one of the clasps closes hard but does work, Hinges work as is but could be rebuilt
FREE DELIVERY CONTINENTAL USA... more
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1978 Fender Precision 3 Tone Sunburst

1978 Fender Precision 3 Tone Sunburst

Wayne, Pennsylvania, 190**, UNITED STATES OF AMERICA

$3150

A 1978 matching numbers Fender Precision with a big fat muted "P sound " . Very good condition and very original with loud, warm, fat sounding pick-ups. (I am not sure if Pups are original ? If anyone can confirm I would appreciate it). Everything else seems to be original. See photos. Comes with 70's original case, Fender logo broken. 10lbs , she is a beast tone monster. A slightly chunky "P" neck with a nice rounded curve to the back of the neck which makes it very easy to play
- 1978 ... more
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2023 Fender American Vintage II 1977 Telecaster Custom Olympic White

2023 Fender American Vintage II 1977 Telecaster Custom Olympic White

Leominster, Massachusetts, 014**, UNITED STATES OF AMERICA

$1699

Professional setup, includes original case, key, tools and documents. Like new condition with the exception of a nick on the top of the headstock.

A spot-on re-creation of a 1977 Telecaster Custom
Solid alder body offers an incredibly balanced acoustic tone
Pure Vintage '77 Telecaster single-coil bridge pickup churns out tight lows, balanced mids, and legendary twang
Wide-Range humbucking neck pickup with authentic CuNiFe magnets
Skirted plastic control knobs with ... more
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Used Fender 1978 USA Telecaster with Case - Antigua

Used Fender 1978 USA Telecaster with Case - Antigua

Hudson Falls, New York, 128**, UNITED STATES OF AMERICA

$4999

Up for sale is a beautiful 1978 USA made Fender Telecaster in the rare Antigua finish. The color is hard to capture in a photograph and looks even better in person. There are some very light finish lines that you can see from certain angles (pictured) but from the front they are not very noticeable but it is there. Aside from that there are no other issues at all. The guitar has had a full setup and it plays and sounds great. The pickups have a really nice tone and the neck has a great feel to ... more
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Fender Twin Reverb 2-Channel 85-Watt 2x12" Guitar Combo 1963 - 1967 - Black Pane

Fender Twin Reverb 2-Channel 85-Watt 2x12" Guitar Combo 1963 - 1967 - Black Pane

Santa Maria, California, 934**, UNITED STATES OF AMERICA

$3200

Fender '65 Twin Reverb Neo 2x12" 85W Tube Combo Amplifier -
Here we have an all-original 1965 Fender Twin Reverb 2×12?? combo w / a set of factory JBL D120F speakers. This outrageous amp was maintained its entire life and sounds phenomenal with a glassy aura that makes this a true hallmark Fender design. The AB763 circuit is a sweet spot in the spectrum of black panel-era amps & 80w with tremolo and reverb in a heavyweight enclosure is just about all anyone needs. Its original tube ... more
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1977 Fender Telecaster all original beautiful cream color

1977 Fender Telecaster all original beautiful cream color

Willis, Texas, 773**, UNITED STATES OF AMERICA

$4500

1977 Fender Telecaster. Excellent example of this sought after guitar. All original. 8 5 lbs. best one I have ever owned. Thinning the herd. Comes with HSC. 4500 00... more
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Fender Telecaster Deluxe - 1974

Fender Telecaster Deluxe - 1974

Gunnison, Colorado, 812**, UNITED STATES OF AMERICA

$3799

This Fender vintage guitar from 1974 is a must-have for any serious musician. With its solid body and 6 string configuration, it's perfect for both beginners and professionals alike. The right-handed dexterity makes it easy to play, and the brand is known for producing high-quality instruments. This guitar is a classic model and is perfect for collectors who want to add a vintage instrument to their collection. It's been well-maintained and is in excellent condition, ready to be played and ... more
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Fender American Vintage II 1977 Telecaster Custom Electric Guitar - Wine

Fender American Vintage II 1977 Telecaster Custom Electric Guitar - Wine

Fort Wayne, Indiana, 468**, UNITED STATES OF AMERICA

$1849

... more
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Vintage Fender Precision Bass Sunburst 1968 with case. tested and confirmed.

Vintage Fender Precision Bass Sunburst 1968 with case. tested and confirmed.

Chester, Virginia, 238**, UNITED STATES OF AMERICA

$8500

Okay here is a rare find for all you Guitar collectors. A 1968 Fender Precision Bass Guitar with original case, polishing cloth, and original set of Fender strings. Very Good to excellent condition. A few chips and wear thru marks but better than most we have seen on Ebay. This guitar was sent to Guitar Center February 4th 2024 to have them go aver and check for issues and get the Fender date codes. Also to check if everything was original. We have copied and pasted the emailed report.
We ... more
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Find more Fender Telecaster, Fender Precision, Fender Bassman, Fender Showman, Fender Twin Reverb, Fender Malibu, Fender Newporter, Fender Shenadoah at vintageguitarsforsale.co

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1971 Selmer guitar catalogue

1971 Selmer guitar catalogueScan of 1971 Selmer guitar catalogue showing the range of electric and acoustic guitars distributed by the company: guitars by Gibson, Yamaha, Selmer, Hofner and Suzuki. 1960s Selmer had always placed Hofner at the front end of their catalogues, no doubt these were the better sellers - but into the 1970s Hofner were slipping somewhat and only appear at the tail end of this publication, pride of place going to Gibson, and to a lesser extent Yamaha. In fact this is the last Selmer catalogue to include the many Hofner hollow bodies (Committee, President, Senator etc) that had defined the companies output for so many years - to be replaced in the 1972 catalogue by generic solid body 'copies' of Gibson and Fender models. A number of new Gibson models are included for the first time: the SG-100 and SG-200 six string guitars and the SB-300 and SB-400 basses.

1968 Selmer guitar catalogue

1968 Selmer guitar catalogueScan of 1968/1969 Selmer guitar catalogue (printed July 1968), showing the entire range of electric and acoustic guitars distributed by the company: guitars by Hofner, Gibson, Selmer and Giannini. Selmer were the exclusive United Kingdom distributors of Hofner and Gibson at the time, and this catalogue contains a total of 18 electric guitars, 7 bass guitars, 37 acoustics, and 2 Hawaiian guitars - all produced outside the UK and imported by Selmer, with UK prices included in guineas. This catalogue saw the (re-)introduction of the late sixties Gibson Les Paul Custom and Les Paul Standard (see page 69) and the short-lived Hofner Club 70. Other electric models include: HOFNER ELECTRICS: Committee, Verithin 66, Ambassador, President, Senator, Galaxie, HOFNER BASSES: Violin bass, Verithin bass, Senator bass, Professional bass GIBSON ELECTRICS: Barney Kessel, ES-330TD, ES-335TD, ES-345TD, ES-175D, ES-125CD, SG Standard, SG Junior, SG Special GIBSON BASSES: EB-0, EB-2, EB-3 - plus a LOT of acoustics branded Gibson, Hofner, Selmer and Giannini

1961 Hofner Colorama I

1961 Hofner Colorama IHofner Colorama was the name UK distributor Selmer gave to a series of solid and semi-solid guitars built by Hofner for distribution in the UK. The construction and specifications of the guitars varied over the period of production, but by 1961 it was a totally solid, double cutaway instrument, with a set neck, translucent cherry finish, six-in-a-row headstock, and Hofner Diamond logo pickups. Available as a single or dual pickup guitar, this sngle pickup version would have been sold in mainland Europe as the Hofner 161.

1971 Commodore N25 (Matsumoku)

1971 Commodore N25 (Matsumoku)Commodore was a brand applied to a series of guitars produced in Japan at the well-respected Matsumoku plant from the late 1960s to the mid 1970s - and sold primarily (perhaps exclusively?) in the United Kingdom. The models bearing the Commodore name were all guitars available from different distributors with different branding. Although there may have been some minor changes in appointments (specifically headstock branding) most had the same basic bodies, hardware and construction. Equivalent models to the Commodore N25 (and this is by no means an exhaustive list) include the Aria 5102T, Conrad 5102T(?), Electra 2221, Lyle 5102T, Ventura V-1001, Univox Coily - and most famously the Epiphone 5102T / Epiphone EA-250.

1960 Hofner Colorama II

1960 Hofner Colorama IIThe Hofner Colorama was the name given by Selmer to a series of solid (and semi-solid) body Hofner guitars distributed in the United Kingdom between 1958 and 1965. The Colorama name actually applied to some quite different guitars over the period, but in 1960 it was a very light, semi-solid, set necked guitar with one (Colorama I) or two (Colorama II, as seen here) Toaster pickups. Although an entry-level guitar, it was very well-built, and a fine playing guitar; certainly a step up (at least in terms of craftsmanship) from many of the Colorama guitars that would follow, and a good deal of the guitars available in Britain circa 1960.

1971 Epiphone 1820 bass (ET-280)

1971 Epiphone 1820 (ET-280) bassBy the end of the 1960s, a decision had been made to move Epiphone guitar production from the USA (at the Kalamazoo plant where Gibson guitars were made), to Matsumoto in Japan, creating a line of guitars and basses significantly less expensive than the USA-built models (actually less than half the price). The Matsumoku factory had been producing guitars for export for some time, but the 1820 bass (alongside a number of guitar models and the 5120 electric acoustic bass) were the first Epiphone models to be made there. These new Epiphones were based on existing Matsumoku guitars, sharing body shapes, and hardware, but the Epiphone line was somewhat upgraded, with inlaid logos and a 2x2 peghead configuration. Over the course of the 70s, the Japanese output improved dramatically, and in many ways these early 70s models are a low point for the brand. Having said this, there are a lot worse guitars out there, and as well as being historically important, the 1820 bass can certainly provide the goods when required.

1981 Gibson Marauder

1981 Gibson MarauderProduction of Bill Lawrence's Gibson Marauder began in 1974, with production peaking in 1978. But by 1980 the model was officially discontinued, though very small numbers slipped out as late as spring 1981. Over 7000 examples shipped between 1974 and 1979, and although no totals are available for 1980 and 1981, it is unlikely production reached three figures in either of these years. These final Marauders were all assembled at the Gibson Nashville plant, and had some nice features not available through the later years of production, such as a rosewood fretboard, and in this case, an opaque 'Devil Red' finish. It's a great looking and fine playing guitar!

1971 'Pick Epiphone' Catalog

1971 Pick Epiphone catalogWhen Epiphone production moved from Kalamazoo to the Matsumoku plant in Japan, a whole new range of electric, flattop and classic acoustic guitars was launched. Between late 1970 and 1972 the new models were launched and refined. This 'folder' catalog contains various inserts released over these years detailing four electric six-strings (ET-270, ET-275, ET-278, and thinline EA-250), three bass guitars (ET-280, ET-285, and thinline EA-260), three folk/steel acoustics, four jumbo flattop acoustics, two 12-string jumbos, four classic acoustics, and a banjo.

1981 'Gibson Specials' Pre-Owners Manual

1981 Gibson Specials Pre-Owners Manual'Gibson Specials' was part of the June 1981 pre-owners manual series, but unlike the other folders contained a mish-mash of different guitars: limited editions, test marketing and close outs. "You will find the unusual, the brand-new, and the bargain within this folder". End of line 70s guitars like the Marauder, S-1, and L-6S Custom mixed in with brand new models the The V, The Explorer and the Flying V Bass.
It was the largest folder in the series, with 24 inserts, (19 guitars and 5 basses): Guitars: 335-S Standard, Melody Maker Double, Marauder, L-6S Custom, S-1, RD Artist, Firebird, Firebird II, Flying V, Flying V-II, The V, Explorer, Explorer II, The Explorer, The "SG" Standard, Les Paul Artist, Les Paul Artisan, ES-335 Heritage, ES-175/CC Basses: Grabber, G-3, L-9S, RD Artist Bass, Flying V Bass

1970s Shaftesbury 3263 bass

1970s Shaftesbury 3263 bassRose-Morris were selling Shaftesbury-branded Rickenbacker copy instruments from the late 1960s right through the 1970s. The 3263 bass was one of the first models, (alongside the 3261 six string and 3262 twelve string) available from late 1968 until about 1974. The earliest incarnation was a set neck bass, produced very briefly in Japan. But production quickly moved to Italy. This bolt-on neck example was built by Eko, in Recanati, using the same hardware and pickups as fitted to Eko, and Vox basses built around the same time. It's certainly a fine looking bass, and not a bad player either.

1961 Hohner Zambesi

1961 Hohner ZambesiThis very early, and pretty rare British-built guitar is branded Hohner London. Hohner were, of course, a German company, better known for their harmonicas and accordions, but they were keenly expanding into guitars at the birth of the 1960s. This model, along with the Hohner Amazon and (particularly) the Hohner Holborn, bear some similarity with Vox guitars of the same period; furniture manufacturer Stuart Darkins constructed bodies and necks for both brands, with Fenton Weill assembling them using their hardware and pickups. These guitars do have some hardware peculiarities, and they are not the most adjustable of instruments, but they actually play very nicely, being solidly built out of some very nice woods. Check out the video on this page.

1963 Vox Super Ace

1963 Vox Super AceThe Vox Super Ace was a mid-priced British solid body electric guitar, produced by JMI at their factory in Dartford, Kent. It was broadly modelled on the Fender Stratocaster, and a sibling model to the dual-pickup Vox Ace. Both the Ace, and Super Ace (along with several other models), were redesigned in 1963 with a new body shape, headstock style, and pickup layout - only increasing the resemblance to the aforementioned Fender. The Super Ace had a 1963 price tag of 47 5S. It's a pretty nice playing guitar with some lovely sounds - check out the videos on this page, and in the Vintage Guitar and Bass supporting members area

1966 Vox New Escort

1966 Vox New EscortThe Vox New Escort was Vox's version of the Fender Telecaster, at a time when American guitars were out of reach for most British musicians. It was made by JMI in England, for the British market, and unlike the majority of other models, didn't have an Italian-made equivalent. But the New Escort wasn't a slavish Fender copy, adding Vox's stylish teardrop headstock to the tele-style body, with a stop tailpiece and two Vox V2 single coil pickups. And it's a pretty substantial, and nice playing guitar, with a very comfortable neck. Check out the images, specifications, and watch a video of it in action. There is also extra content in the vintageguitarandbass supporting members area.

1969 Fender catalog, Fender Lovin' Care

1969 Fender catalog, Fender Lovin CareCatalog scan. The 1969 Fender Lovin' Care catalog consisted of 48 pages of electric guitars, basses, amplifiers, steel guitars, acoustic guitars, banjos and keyboards. Like the previous catalog, this featured the company's guitars in a variety of interesting settings around California, from the Whiskey-A-Go-Go, to the Hollywood Bowl. Several instruments were making their first appearance amongst it's pages: the Telecaster bass, Montego and LTD jazz guitars, and the Redondo acoustic. It was the final catalog appearance, however, of the Electric XII, Bass V, Duo-Sonic, Coronado I and Coronado Bass I.

1973 Eko Ranger Folk

1973 Eko Ranger FolkThe Eko Ranger series of guitars was incredibly popular in the second half of the 1960s and through the 1970s, selling in very large numbers. The Ranger Folk was 1 1/4" smaller, and 1" shallower than the Ranger VI and XII - and with a narrower waist. Not a bad guitar; a little quiet, but pretty playable. These were great value in 1973, and because they sold so many, they are easy to find and excellent value today.

1966 Vox Symphonic bass guitar

1966 Vox Symphonic bass guitarThe Symphonic bass was built in the UK, by Vox parent company JMI. It was the Vox equivalent to the Fender Precision bass, and was one of the most expensive Vox guitars produced. It was actually a great playing bass, rather similar to the Precision in feel and sound, but was probably just too expensive compared to an actual Fender and consequently sold poorly. When Vox hit financial problems in 1968, unsold guitars and basses were passed on to Dallas Arbiter, who briefly sold the excess Symphonic bass stock as model 4537. This bass, although with a neck date of February 1966, was most likely one of the unsold Vox guitars sold on by Dallas Arbiter. Check out the bass, and the two video demos through 1960s Ampeg and WEM amplifiers.

1968 Shaftesbury 'Electric Guitars' catalog

1968 Shaftesbury catalogThe 1968 Shaftesbury 'Electric Guitars' catalog was just four pages long, and contained four guitar models: the six string Barney Kessel-style 3264; and three Rickenbacker-styled semi-acoustic models: the six-string 3261, the twelve string 3262 and the 3263 bass. Shaftesbury was the house-brand of major UK distributor Rose-Morris, and seems to have been launched as a response to the company's loss of it's distribution deal with Rickenbacker. The guitars were mid-priced, and built in (initially) Japan, and later Italy, by Eko

1970 Rose-Morris 'Exciting Electrics Wonderful Westerns Celebrated Classics' catalog

1970 Rose_Morris catalog1970 Rose-Morris catalog, dated April 1970. It featured 6 electric guitars, 32 acoustic guitars, 3 basses and 1 steel guitar. It contains the following instruments, over 20 pages: Electric guitars: Shaftesbury 3261, 3262, 3264, 3265, 3400; Top Twenty 1970; Bass: Shaftesbury 3263, 3266; Top Twenty 1971; Acoustic guitars: Eko Rio Bravo, Rio Bravo 12, Ranchero, Ranchero 12, Colorado, Ranger, Ranger Folk, Ranger 12; Aria 1674, 1675, 1676, 1679, 1680, 1695, 'John Pearse' Jumbo, 'John Pearse' Folk; Rose-Morris 15-11, Kansas, Georgian, Florida; Suzuki 1663, 1664, 1665, 3054, 3055, 3060; Tatay 1713, 1714, 1715; Peerless 3052; Steel guitar: Aria 3425

1971 Rose-Morris 'Exciting Electrics Wonderful Westerns' catalog

1971 Rose_Morris catalogThe sixteen-page 1971 Rose-Morris catalog featured electric guitars by Rose-Morris' own brand, Shaftesbury, and budget brand Top Twenty; aswell as acoustics by Eko, Aria, and for the first time Ovation. The catalog contains the following instruments: Electric guitars: Shaftesbury 3261, 3264, 3265, 3400, 3402; Top Twenty 1970; Bass: Shaftesbury 3263, 3266; Top Twenty 1971; Acoustic guitars: Ovation: Balladeer, 12 String, Glen Campbell, Glen Campbell 12 string; Eko Rio Bravo, Rio Bravo 12, Ranger, Ranger Folk, Ranger 12, Colorado, Ranchero, Ranchero 12, Studio 'L'; Rose-Morris Florida; Aria 'John Pearse' Jumbo, 'John Pearse' Folk

1972 Fender Precision bass

1972 Fender PrecisionA detailed look at an early 1970s Fender Precision bass guitar in custom black finish, with rosewood fretboard. 1972 list price, $307.50. The Fender Precision had been shipping since at least very early 1952 - with just one re-design circa 1957. This example, then, shows a model already two decades old, but barely changed since the '57 revamp. Fender got it right first time around, and although there are numerous minor cosmetic differences, the essence of this bass is effectively the same as it was in '52: a simple, single pickup instrument with a GREAT sound. Check out the demo video through an old Ampeg B15. It's no wonder this is the bass that everybody wants!

1967 Vox Stroller

1967 Vox StrollerThe Vox Stroller was the brand's entry level electric solid body guitar, fitted with just one pickup and a fixed tailpiece. Although aimed at student guitarists, it wasn't a terrible instrument, but did lack somewhat in adjustability, having no accessible truss rod and only a floating rosewood bridge. But this example is actually quite an improvement on earlier versions, with a standard 1/4" jack and a solid mahogany body. 1967 price £18 2s. JMI ceased UK guitar production in late '67, and combined with decreasing demand for the Stroller, this surely must be one of the last examples shipped.

1963 Vox Clubman Bass (left handed)

1963 Vox Clubman Bass left handedA nice example of the Vox Clubman II bass, built by JMI in Dartford, Kent in 1963. This is a lightweight bass, short (30") scale and very easy to play. It is an early example, and as such has a thin black scratchplate and side mounted, coaxial output jack. JMI offered left handed examples of their solid body Vox guitars and basses at 10% premium. Production numbers are unclear, but left-handed examples rarely come up for sale

1977 Gibson ES Artist 'prototype'

1977 Gibson ES Artist prototypeNot to be confused with the Gibson ES Artist launched by Gibson in 1979; this ES Artist was an early model designed by the Gibson research and development team in Kalamazoo in 1977, the instruments themselves constructed by Gibson artist Chuck Burge. It was planned for launch as a high end semi acoustic with 335-style construction (central maple block) and innovative circuitry - but was pulled at the last minute, being deemed too expensive. Apparently, several examples were produced with varying specifications, though exactly how many actually left the Kalamazoo plant is unclear. Certainly two guitars were sold to LaVonne Music by Gibson in around 1980. Read more about the development of this guitar, with details from Chuck Burge and the story of it's sale to LaVonne music

1959 Hofner Committee

1959 Hofner CommitteeThe Hofner Committee was a truly beautiful guitar produced in Germany, primarily for the UK market. It was a large bodied (initially 17 1/2") guitar with a carved spruce top, available as an acoustic or electric guitar. By the early sixties the carved top was replaced with a laminate, and although still a very fine guitar, the earlier carved top examples, with frondose headstock (like the example shown here) are far more highly prized amongst musicians and vintage guitar collectors.

1965 Gretsch Chet Atkins Tennessean

1965 Gretsch Chet Atkins TennesseanThe Gretsch Chet Atkins Tennessean, or model 6119 was Gretsch's best selling hollow body of the 1960s. This wonderfully faded example from 1965 was originally Dark Cherry Red, but has turned a mid-orange brown. The original color, however, can be seen underneath the pickup surrounds. 1965 specs: maple body, two-piece neck, Brazilian rosewood fretboard and Hi-Lo 'Tron single coil pickups. Nickel plated Gretsch Bigsby tailpiece.

1965 Gretsch 'For the Spectacular Sound of the Times' guitar and amp catalog

1965 Gretsch catalogThe 1965 Gretsch catalog, or catalog #32, featured 10 hollow body electric guitars, including the newly launched Gretsch Viking; four solid body electrics, including the Astro Jet - making it's only catalog appearance; just one bass, the single pickup PX6070; nine acoustics and 12 tube amplifiers. Pride of place went to the Chet Atkins Country Gentleman that adorned both the front and back covers. 24 pages, six of which are in full color.

Guitar Repair: fixing fret buzz and sharp fret ends

Guitar Repair: fixing fret buzz and sharp fret endsLoose frets are especially problematic in certain old guitars, but are generally very easy to fix. You'll be amazed at the difference you can make with just a few tools, a bit of knowledge, and a little time. Fixing loose frets can eliminate fret buzz, remove sharp fret ends, and greatly improve the tone of any guitar. If your luthier bill will be greater than the value of your guitar, definitely time to have a go yourself!

1966 Hagstrom 'worlds fastest playing neck' catalog (Merson USA)

1966 Hagstrom guitar catalogHagstrom guitars were distributed in the mid-1960s United States by Merson of USA. This eight page 'worlds fastest playing neck' catalog, printed in two-colors contained six solid body electrics, three solid body basses, two electric acoustic guitars, two electric acoustic basses and five acoustics.

1965 Hofner President

1965 Hofner PresidentThe President was produced by Hofner in Bubenreuth, Germany, specifically for Selmer, who distributed the brand in the United Kingdom, Australia, New Zealand, South Africa, and other commonwealth nations. The President was a hollow body electric acoustic, available as a full body or thinline, and with blonde or brunette finish. It was a great playing guitar that sold fairly well in the second half of the 1950s, throughout the 1960s, and into the very early 1970s. The example shown here is a full-body depth guitar in blonde - and as a 1965 guitar, one of the last to feature the rounded Venetian cutaway. From late 1965 until 1972, the President sported a sharp Florentine cut. Naturally, such an electric acoustic suggests jazz and blues, but many of the original British Hofner President players were part of the rock 'n roll, skiffle and beat scenes of the late 50s and early 60s.

1963 1964 Fender catalog

Fender 1963 catalogue"The Choice of Professional and Student Musicians Everywhere" This eight page catalogue was included as an insert in the 1963 annual "school music" issue of Downbeat magazine (September 1963). As well as keyboards and pedal steels, this catalog contains seven guitars, three basses and ten amplifiers - from student guitars such as the Musicmaster and Duotone to professional models like the new Jaguar.