BEL Guitar / Amp Advertisements, 1950s-1980s

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BEL | ADVERTISEMENTS

BEL Cavern Deluxe - No Warm Up - Instant Response

No Warm Up - Instant Response
BEL Cavern Deluxe - 1965

1967 Epiphone Ad featuring a psychedelic fish playing an Epiphone Riviera

1967 Fender Ad - Full Colour Sound

1973 Fender Stratocaster add - The Worlds Favourite Flying Machine

1972 Gibson Ad featuring BB King - <br>1972 Gibson Ad featuring BB King - The Man And The WomanThe Man And The Woman

Guitar makers have advertised in music magazines such as Down Beat, Guitar Player and very many more. Some manufacturers advertised widely (Guild, Gibson, Fender) but many more didn't and adverts are few and far between. Here are some of my favourite ads out of the ones i've seen. You can browse through all the images from the category links above, or by manufacturer from the links below.

AMPS
Ampeg, Leslie, Marshall, Orange, Peavey, Sunn
GUITARS
Epiphone, Fender, G&L, Gibson, Gretsch, Guild, Hagstrom, Harmony, Martin, Music Man, Rickenbacker, Vox

Vintage Bel guitars for sale

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Vintage 1960's USA HARMONY Guitar Tremolo Tailpiece Rocket Bobkat Rebel 1966

Fort Wayne, Indiana, 468**, UNITED STATES OF AMERICA

$89

Vintage 1965 USA HARMONY Guitar Tremolo Tailpiece Rocket Bobkat Rebel 1966... more

Carlo Robelli HB 1 / 1980's - Dark Burst

Merchantville, New Jersey, 081**, UNITED STATES OF AMERICA

$350

Excellent condition Carlo Robelli semi-hollow HB-1 Electric Guitar - w / H S.C.
After 40 years, almost looks like it just came out-of-the-box! Has aged nicely
Couple of tiny marks here and there, but too small to notice, even in the photos
The original stock pick-ups have been upgraded & changed to better ones
24 frets - enables you to play way up high on the neck!
Tune-o-matic Bridge; stop bar tailpiece
Center block inside for stability
... more

1966 JENSEN C10R 220604 RARE POSTAGE STAMP LABEL MATCHED PAIR FENDER

Bridgeport, Connecticut, 066**, UNITED STATES OF AMERICA

$500

Matched pair of 1966 Jensen C10R 220604 with original 8 ohm Ribbed cones. Very early and exceedingly rare Fender super reverbs came with these. These would make a nice replacement set. I have 6 in total and a guad is in another auction
NOTE* No warranty is expressed or implied
... more

1965 SILVERTONE BOBKAT Electric Guitar - Dual Pickups - Tested - See Below

Sturbridge, Massachusetts, 015**, UNITED STATES OF AMERICA

$696

Estate Fresh1965 Silvertone Electric Guitar With New Gig BagEdition: " BOBKAT " Pickups: 2Neck: 24 inchesColor: BlackDate: Sept. 1965HISTORY:This Silvertone, dual pickup guitar, was previously owned byan individual who passed away and his heirs found it inhis basement and asked me to list for them CONDITION:The guitar appears to have been reconditioned and possiblyit may have been re-painted by the previous owner . Thereare a few nicks, especially on the pickguard. The neck isstraight and the ... more

1966 JENSEN C10R RARE POSTAGE STAMP LABEL MATCHED QUAD FENDER SUPER REVERB

Bridgeport, Connecticut, 066**, UNITED STATES OF AMERICA

$1000

Quad of 1966 Jensen C10R 220603 and one 220604 with original 8 ohm Ribbed cones. Very early and exceedingly rare Fender super reverbs came with these. These would make a nice replacement set. I have 6 in total and have another pair listed in another auction
NOTE* No warranty is expressed or implied
... more

RARE 1979 Fresher / S A. Robelli X-509 PREAMP Guitar w / Active PUs Japan FX-309

Lynbrook, New York, 115**, UNITED STATES OF AMERICA

$1499

Presenting a amazingly RARE 1979 Fresher / S A. Robelli X-509 PREAMP Guitar w / Active PUs . Made in Japan
Sometimes called FX-509 / FX-309 & F-309 and F-509
Maybe depending on the year produced
Definately 1979-81
These are one of the first guitars to have a active preamp.
The Four Controls are Volume / Treble / Mid / Bass
These were primarily sold in Japan guitars only
Some imported to U K. under the Kimbara name
The X-309G ... more

1967 Very Early Yamaha FG-150 Red Label date code 42 1.30 Serial Japan Vintage

Schertz, Texas, 781**, UNITED STATES OF AMERICA

$1500

Early 1967
42 1.30 date code. January 30, 1967 per Japanese emperor date code.
Very early US import of the red label FG-150
Early label design
Early 6 digit serial number 5xxxxx
All original condition. Very minimal use. I believe that I am the 2nd owned, purchased from a retired minister.
Slight mark on top, very minor
Portion of pick guard coming unglued.
One screw missing from the A string tuner.
Original case included.
Free shipping is for US lower 48 only. ... more

Vintage Fender Telecaster Rebel Creek Band 1978

Brookfield, Wisconsin, UNITED STATES OF AMERICA

$2999

Vintage Fender Telecaster Rebel Creek Band 1978
PLEASE CONTACT US WITH ANY QUESTIONS OR FOR AN IN-HAND DESCRIPTION
A super cool, true vintage Tele previously owned by the guitar player from the Rebel Creek Band, as evidenced by the custom paint job on the body. A smooth player with classic Tele tone & a cool vibe! Professionally set up & ready to play straight out of the case
Cosmetic Condition: Various nicks, chips, dents & dings; scratches & finish wear. The ... more

National Belaire 1958 Switchmaster Gibson 175 Body Bel Air w Lifton HSC

Los Angeles, California, 900**, UNITED STATES OF AMERICA

$4700

Here is a 1958 National Belaire in excellent condition, I believe it to be 100% original except for a small but fantastic modification that I did to it (read the next paragraph for details). This was the first year production for this top-tier model. The Belaire was produced by the Valco company in Chicago for their top brand "National " Valco was known for outsourcing their guitar bodies, and this Belaire features a complete ES-175 body provided by Gibson! This model combines the best that ... more

Kabel für E-Gitarren Guitar Shadow von 1970s Made in Germany

Heilbronn, 74***, GERMANY

€38

Kabel für E-Gitarren Shadow Made in Germany von 1970s
Es gibt Gebrauchsspuren.
Für Fragen stehe ich gerne zur Verfügung
Sehen Sie sich bitte meine andere Aktionen an
... more

1966 KAY / HARMONY DREHHEBELKNOPF USA

COLOGNE, GERMANY

£99

1 cream lever knob
... more

VOX WHITE SHADOW M-SERIES BLACK RARISSIMA!! 1983 BELLISSIMA MADE IN JAPAN

Ameglia, 19***, ITALY

€458

CHITARRA VOX WHITE SHADOW M-SERIES MADE IN JAPAN, ANNO 1983, TENUTA IN STATO PIU' CHE OTTIMO SIA ESTETICAMENTE CHE QUALITATIVAMENTE CHITARRA DI DIFFICILISSIMA REPERIBILITA', SUONA BENISSIMO E LA TASTIERA E' MOLTO SCORREVOLE, CON LEVA TREMOLO TUTTA ORIGINALE NO FODERO SPEDIZIONE GRATUITA CON ALTRO CORRIERE (NO SDA)
FREE SHIPPING ITALY ONLY
... more

BOSS DS-1 Distorsion Black Label (Japan 1978-1980)

Carcassonne , 11***, FRANCE

€575

BOSS DS-1 RARE MODÈLE JAPAN 1978-1980
Très bonne état de marche.
Révisé / certifié.
NIRVANA SPIRIT DISTORSION

... more

1979 Westbury Standard, MIJ Japan, Black, Original USA DiMarzio Pickups w / Label!

Bedford, MK43***, UNITED KINGDOM

£599

1979 Westbury Standard
Made in Japan
Original DiMarzio USA Pickups (still with sticker!)
Perfectly Weighed at 3 3kg (7 3lbs)
Very Rare Guitar
I'm selling my 1979 Westbury Standard finished in the desirable Gloss Black finish which sets off the cream pickups beautifully. This is one of the earliest Japanese models and comes complete with both original Dimarzio pickups - the USA sticker is even still there (anyone who was around at the time knows that was a badge of honour and... more

1969 CORAL / DANELECTRO FIREFLY HALB - hergestellt in den USA - VINCENT BELL

COLOGNE, GERMANY

£1290

1969 CORAL USA FIREFLY semi acoustic:
+ maple body finished in sunburst
+ maple neck with rosewood fingerboard
+ 2 Lipstick pickups
+ new tuners
+ low action
+ UNIQUE SOUND !... more

1977 Epiphone Riviera Walnut, Made in Japan Matsumoku Factory, Blue Label, MIJ

Leeds, LS11***, UNITED KINGDOM

£1985

1977 Epiphone Riviera Walnut, Made in Japan Matsumoku Factory, Blue Label, MIJ
Available now is a rare and completely original 1977 Epiphone Riviera from the esteemed Matsumoku Factory in Japan. This Blue Label example boasts a vibrant Walnut stain finish, with a tasteful vintage patina, accentuated by a stunning rosewood fretboard with split parallelogram inlays. It comes complete with a Japanese ES-shaped hardcase with orange fur interior.
These Matsumoku Factory Rivieras, crafted ... more

1975 Epiphone Riviera Cherry, Made in Japan Matsumoku Factory, Blue Label, MIJ

Leeds, LS11***, UNITED KINGDOM

£2095

1975 Epiphone Riviera Cherry, Made in Japan Matsumoku Factory, Blue Label, MIJ, Oasis, Gallagher
Available now is a rare and completely stock 1975 Epiphone Riviera from the esteemed Matsumoku Factory in Japan. This Blue Label example boasts a vibrant Cherry stain, accentuated by a stunning rosewood fretboard with intricate grain patterns. It comes complete with a custom-shaped hardcase
These Matsumoku Factory Rivieras, crafted exclusively for the Japanese market, are celebrated for their... more