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YAMAHA | ADVERTISEMENTS

Yamaha Guitar / Amp Advertisements, 1950s-1980s

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Vintage Yamaha advertisements; 6 adverts covering a period of 11 years, from 1969 to 1980. Click the images to have a closer look.

Yamaha guitars - Funky Power

Funky Power
Yamaha guitars - 1969

Yamaha Acoustics - The Care We Take on the Outside Sells a Lot of People. The Care We Take in Here Sells a Musician

The Care We Take on the Outside Sells a Lot of People. The Care We Take in Here Sells a Musician
Yamaha Acoustics - 1972

Yamaha Acoustics - Get Into The Woodwork

Get Into The Woodwork
Yamaha Acoustics - 1972

Yamaha SG2000 - We Made It

We Made It
Yamaha SG2000 - 1977

Yamaha SG2000 - We put our minds to reading yours

We put our minds to reading yours
Yamaha SG2000 - 1977

Yamaha SG2000 - How Serious are You About an Electric Guitar?

How Serious are You About an Electric Guitar?
Yamaha SG2000 - 1980


1967 Epiphone Ad featuring a psychedelic fish playing an Epiphone Riviera
1967 Epiphone Ad featuring a psychedelic fish playing an Epiphone Riviera
1967 Fender Ad - Full Colour Sound
1967 Fender Ad - Full Colour Sound
1973 Fender Stratocaster add - The Worlds Favourite Flying Machine
1973 Fender Stratocaster add - The Worlds Favourite Flying Machine

Guitar makers have advertised in music magazines such as Down Beat, Guitar Player and very many more. Some manufacturers advertised widely (Guild, Gibson, Fender) but many more didn't and adverts are few and far between. Here are some of my favourite ads out of the ones i've seen. You can browse through all the images from the category links above, or by manufacturer from the links below.

AMPS
Ampeg, Leslie, Marshall, Orange, Peavey, Sunn
GUITARS
Dan Armstrong, Epiphone, Fender, G&L, Gibson, Goya, Gretsch, Guild, Hagstrom, Harmony, Hayman, Hofner, Ibanez, Kimbara, Martin, Music Man, Rickenbacker, Vox, Yamaha
DISTRIBUTORS
Fletcher, Coppock and Newman, Rose-Morris, Rosetti, Selmer


Vintage Yamaha guitars for sale

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Yamaha SJ400S acoustic guitar ( size 000 ) made in Taiwan 1982-1983 excellent

Yamaha SJ400S acoustic guitar ( size 000 ) made in Taiwan 1982-1983 excellent

Portland, Oregon, 972**, UNITED STATES OF AMERICA

$1575

Yamaha SJ400S acoustic guitar ( size 000 ) made in Taiwan 1982-1983 excellent condition with hard case

Beautiful vintage Yamaha guitar with Road runner hard case with key
This guitar may only show mild scratches and very few scuffs and small dings no cracks , straight neck , functional truss rod , great action , plays great with beautiful vintage Yamaha tone , excellent frets , excellent fret board
It barely shows any fret-wear , no cracks , nothing peculiar, good set of ... more
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Yamaha SG1500 vintage electric guitar Japan 1976, New Frets, Pots, Tuners

Yamaha SG1500 vintage electric guitar Japan 1976, New Frets, Pots, Tuners

Napa, California, 945**, UNITED STATES OF AMERICA

$2300

When Yamaha introduced the highly acclaimed
SG2000 they also introduced a SG1500. This first SG1500 is very close to the original SG2000, but with a set neck instead of the through neck, chrome hardware instead of gold plated, dot inlays instead of block inlays
Here the heaviest of the Yamaha SG range the phenomenal rare and all original 1st issue Yamaha
SG-1500, 1976, good condition for its near 47 years in delicious Cherry Sunburst. A true Rock Beast! Not many of these about anymore,... more
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1985 Yamaha SE700E Right Handed Electric Guitar w /  Hard Case Made in Japan

1985 Yamaha SE700E Right Handed Electric Guitar w / Hard Case Made in Japan

Forked River, New Jersey, 087**, UNITED STATES OF AMERICA

$700

Up For Sale Today:
1985 Yamaha SE700E Right Handed Electric Guitar
6 String
Made in Japan
Serial # LKHN034
Comes w / aftermarket Hard Case
Neck and Middle Pickup are wired in series by original owner (the neck pickup can't be isolated)
Pre-owned in good condition
Shows wear from age and normal use (scratches / scuffs)
Neck is in good shape with low action
Frets are in good shape
Please see pictures for more detail and feel free to ask any questions as we'd be ... more
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1975 Yamaha L6. Solid Spruce & Solid EIR, made in Hamamatsu, Japan

1975 Yamaha L6. Solid Spruce & Solid EIR, made in Hamamatsu, Japan

Atlanta, Georgia, 303**, UNITED STATES OF AMERICA

$1094

Yamaha L6, made in Hamamatsu Japan, April1975
Specs:
Top: Solid Ezo Spruce
Back: Solid East Indian Rosewood
Sides: 3 Layer Laminated East Indian Rosewood
Neck: Mahogany
Fretboard: Ebony
Bridge: Ebony
Saddle: Bone
Nut: Bone
Bridge Pins: Bone
Scale Length: 25 5 in
Nut Width: 1 75 in
Action under E1 string (12th fret): 2 4 mm
Action under E6 string (12th fret): 2 9 mm
Condition:
This guitar is nearly flawless. Cosmetically it is about as good as it ... more
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Yamaha FG1500 acoustic guitar 1971 FG 1500

Yamaha FG1500 acoustic guitar 1971 FG 1500

Greenville, South Carolina, 296**, UNITED STATES OF AMERICA

$7900

First, this guitar is over 50 years old. It sounds beautiful, warm and bright, really amazing. Strings are old but it still holds tune perfect. Hard to let it go, but personal reasons force possible sale. Action is low. It's been loved it's whole life, very good condition. Please see all pics. A few bumps and light scratches. The bridge has been replaced by previous owner, but a good job there. No other repairs that I can see. The case is a Larivee and fit is perfect.
Local pick ... more
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YAMAHA SBG3000 vintage solid body electric guitar made in Japan 1984 excellent

YAMAHA SBG3000 vintage solid body electric guitar made in Japan 1984 excellent

Portland, Oregon, 972**, UNITED STATES OF AMERICA

$6400

YAMAHA SBG3000 vintage solid body electric guitar made in Japan 1984 in excellent condition with original vintage Yamaha hard case

On consignment at our shop in Portland just in time for the holidays, great gift for your loved one
Rare beautiful vintage Yamaha SBG3000 from Japan vintage guitar with all original components, abalone inlays all around the guitar , very clean top and back , no cracks , very few small minor dings barely seen , barely any noticeable scratches if any , ... more
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Yamaha FG-312 12 String Vintage Acoustic Guitar - 1980 (electric)

Yamaha FG-312 12 String Vintage Acoustic Guitar - 1980 (electric)

Daleville, Alabama, 363**, UNITED STATES OF AMERICA

$450

The guitar has an acoustic guitar sound hole pick up
Guitar comes with Road Runner padded case
1980's Yamaha FG-312 !2-String Acoustic In Natural Finish
In Good Overall Condition (Please See Photos)
Some Cosmetic Playwear Throughout (review photos)
High Action
Nut Width: 1 88 "
Neck Depth At 1st Fret: 0 97 "
Neck Depth At 12th Fret: 1 13 "
Weighs 5lbs 2oz
With Gig Bag
... more
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Yamaha Grand Concert GD-10C Classical w /  HSC

Yamaha Grand Concert GD-10C Classical w / HSC

Mesquite, Texas, 751**, UNITED STATES OF AMERICA

$750


Item: Yamaha Grand Concert GD-10C Classical w / HSC!
Description: You are purchasing a Yamaha Grand Concert GD-10C Classical w / HSC! The guitar has some discoloration on the rear but this issue is purely cosmetic and does not affect playability. Sounds & plays great without any issues aside from a broken string. Please inquire with any questions prior to purchase
Shipping: $80 00 shipping to the Lower 48 States! We ship overseas. Overseas shipping prices will vary. ... more
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Yamaha TA 90 - RARE & SPECIAL - Trapezoidal Spkrs

Yamaha TA 90 - RARE & SPECIAL - Trapezoidal Spkrs

Emeryville, California, 946**, UNITED STATES OF AMERICA

$800

The mighty and unique TA-90 is actually comprised of 2 different items:
The Yamaha PE-100 preamp & The Yamaha TS-90 Amp and Cabinet
Made in Japan : Nippon Gakki ! !

These are the highly sought after trapezoidal speakers made from a hard styrofoam, sometimes referred to as ??Elephant Ears??. These speakers sound HUGE and PUNCHY. Extremely large low end capability as well as an articulation that is in a class all its own. I separated the cable from the speakers to the amp to ... more
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1979 Yamaha SG700 Electric Guitar w /  Push-Push Coil Taps, Cherry Sunburst Finish

1979 Yamaha SG700 Electric Guitar w / Push-Push Coil Taps, Cherry Sunburst Finish

Woodbury, New York, 117**, UNITED STATES OF AMERICA

$1200


1979 Yamaha SG700 Electric Guitar w / Push-Push Coil Taps, Cherry Sunburst Finish, OHSC
For sale we have a true piece of music history. This stunning 1979 Yamaha SG700 electric guitar quickly earned a reputation as being a ??Les Paul Killer?? when it was first released. This guitar has had a headstock crack professionally repaired. It??s tough to even see, and completely smooth to the touch. Many players even believe that a guitar with a repaired headstock sounds better, due to the ... more
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Yamaha MIJ M-340 Concord Maple Sides,  back, fretboard and neck 1978 new case

Yamaha MIJ M-340 Concord Maple Sides, back, fretboard and neck 1978 new case

Hopewell, New Jersey, 085**, UNITED STATES OF AMERICA

$499

Yamaha 1978 Concord M340 Dreadnought Blonde Maple Japan MIJ Flamed maple sides and back with a spruce top. Tis model was ONLY MNADE in 1978 and 79. I am second owner and first owner bought in 1978. There is some fret wear shown in the pictures but plays so nice and the fret wear shows gentle use. Brand new acoustic strings 12 gauge were put on 6 / 2 / 24
Let??s review the pics showing the imperfections
Japan was turning out great Martin dreadnought style guitars during this late 70??s... more
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Yamaha Lord Player Black Early 1980s

Yamaha Lord Player Black Early 1980s

Shrub Oak, New York, 105**, UNITED STATES OF AMERICA

$1149

YAMAHA LP-400 ??LORD PLAYER?? guitar ?? Black

This was made by Yamaha Japan in the early 1980s. We??ve played Gibson Les Pauls. Our Marshall, Mesa, and Fender amps and our fingers cannot feel or hear the difference with this guitar. The workmanship is top notch ?? better than Gibson today in our opinion. This makes for a great ??gigging?? guitar as you get the looks and sound but at 25% of the ??Les Paul?? cost or better. Keep the ??Case Queen?? home. Take this to a gig and rock out ... more
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Yamaha FG-312 12-string vintage slotted w / hsc 1980

Yamaha FG-312 12-string vintage slotted w / hsc 1980

Lynn, Massachusetts, 019**, UNITED STATES OF AMERICA

$395

Plays and sounds great, but has a few issues. There's a small hole in the lower bout near the bottom strap button. There's some wood splintered from the inside of the slotted headstock. There's wear in the fretboard in 1st position. Frets also have some wear, but life left. Other than that, the neck is straight, truss turns, action is good. New D'Addarios. Tuned to Eb standard. I *believe* I decoded the serial number correctly as 1980, but feel free to weigh in if I got it wrong. RoadRunner case... more
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1981 Yamaha SG-3000 Custom w Ebony Fretboard - Made in Japan - Pro Set Up!

1981 Yamaha SG-3000 Custom w Ebony Fretboard - Made in Japan - Pro Set Up!

Pompano Beach, Florida, 330**, UNITED STATES OF AMERICA

$3100

Classic 1981 Yamaha SG-3000 Custom
Cherry Sunburst w Ebony Fretboard
Made in Japan
Serial: 037540
Nut Width: 1 71
Neck Thickness at 1st Fret: .79
Neck Thickness at 12th Fret: .99
Weight: 10 Lbs
Comes in Original Hard Case


It has just been professionally set up and dialed in for optimal tone and playability. It has low action with no buzzing. The frets are dressed, leveled and polished and shine like new, it is truly stage or studio ready / ... more
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Yamaha FG-351B acoustic dreadnought guitar made in Japan 1978-1980 excellent

Yamaha FG-351B acoustic dreadnought guitar made in Japan 1978-1980 excellent

Lake Oswego, Oregon, 970**, UNITED STATES OF AMERICA

$1250

Yamaha FG-351B acoustic dreadnought guitar made in Japan in excellent condition with original Yamaha hard case
Beautiful vintage Yamaha guitar .
This beautiful handcrafted vintage Yamaha guitar from Japan 1978-1980 is in excellent condition with a shiny appearance and beautiful rich and balanced tone , it barely shows if any very few superficial scratches in the finish , barely noticeable, no scuffs , no visible dings , no cracks , no damage straight neck , great action , no fret wear , ... more
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YAMAHA G-90A Vintage Acoustic Guitar Nippon Gakki MIJ with Hard Case

YAMAHA G-90A Vintage Acoustic Guitar Nippon Gakki MIJ with Hard Case

Minneapolis, Minnesota, 554**, UNITED STATES OF AMERICA

$239

Vintage (1970s) lightly used Yamaha G90A Guitar, family heirloom. Some scratches but in good condition. Selling locally to Minneapolis / st Paul metro. Trying to make rent so selling asap.... more
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Vintage Yamaha Guitar Acoustic FG-110 Black Label with Case Music Instrument

Vintage Yamaha Guitar Acoustic FG-110 Black Label with Case Music Instrument

Cedartown, Georgia, 301**, UNITED STATES OF AMERICA

$350

This is a vintage, used guitar that sounds pretty goodIt has some scratches and other cosmetic imperfections as shown in the picturesIt comes with the hard caseThe case has some imperfections and flaws tooPlease see all pictures for details
This vintage Yamaha guitar is a rare find for any music enthusiast. The FG-110 model is a classic acoustic guitar with a beautiful brown body. It is right-handed and has a 6-string configuration, perfect for any guitarist looking for a high-quality ... more
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1980 Yamaha SG-700 Cherry Sunburst

1980 Yamaha SG-700 Cherry Sunburst

Salt Lake City, Utah, 841**, UNITED STATES OF AMERICA

$1199

For sale is the timeless 1980 Yamaha SG-700 in a captivating Cherry Sunburst finish, accompanied by a non-original gig bag. This guitar, while having experienced the hands of musicians over the years, remains in good condition and operates flawlessly
The guitar shows signs of its journey, including scratches, dings, and wear on the back, which contribute to its character and charm. Despite these cosmetic signs of use, the guitar maintains its structural integrity, earning a solid 7 5 out of ... more
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1978 Yamaha SG-500 - Trans Red Finish - Made in Japan - Pro Set Up - Demo Video!

1978 Yamaha SG-500 - Trans Red Finish - Made in Japan - Pro Set Up - Demo Video!

Pompano Beach, Florida, 330**, UNITED STATES OF AMERICA

$1499

Late 70's Yamaha SG 500
Serial #: 003526
Rosewood Fretboard
Tapered D Profile Neck
Nut: 1 68
Measures .83 at the First Fret and .99 at the Twelfth
Weight: 8 lbs 14 oz's
Comes in Gig Bag
Check Out the Demo Video Below

$$$ It has just been professionally set up and dialed in for optimal tone and playability. It has low action with no buzzing. The frets are in perfect condition and polished to shine like a mirror, ... more
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Yamaha FG-340 II acoustic vintage w / TKL case 80s

Yamaha FG-340 II acoustic vintage w / TKL case '80s

Lynn, Massachusetts, 019**, UNITED STATES OF AMERICA

$485

Plays and sounds great. Neck is relatively straight. Not perfect, but straight enough to get the action low all the way up and down the fretboard with no fret-out or buzzing. Truss turns. Frets have moderate wear in 1st position. Guitar shows normal signs of wear for a vintage instrument; yellowing in the binding, dings and dents (no cracks) throughout, patina on the tuners. Bottom plastic strap button is a replacement. New Earthwood Light strings. TKL case is gig-worthy but shows cosmetic wear ... more
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