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Rickenbacker Guitar / Amp Advertisements, 1950s-1980s

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Vintage Rickenbacker advertisements; 3 adverts covering a period of 3 years, from 1964 to 1967. Click the images to have a closer look.

Rickenbacker 1996 - Todays Most Sensational Guitar Sound

Todays Most Sensational Guitar Sound
Rickenbacker 1996 - 1964

Rickenbacker 1996 - Rickenbacker The Beatle Backer

Rickenbacker The Beatle Backer
Rickenbacker 1996 - 1965

Rickenbacker Twelve Strings - Now A New Dimension In Sound! Twelve Strings

Now A New Dimension In Sound! Twelve Strings
Rickenbacker Twelve Strings - 1967

1967 Epiphone Ad featuring a psychedelic fish playing an Epiphone Riviera
1967 Epiphone Ad featuring a psychedelic fish playing an Epiphone Riviera
1967 Fender Ad - Full Colour Sound
1967 Fender Ad - Full Colour Sound
1973 Fender Stratocaster add - The Worlds Favourite Flying Machine
1973 Fender Stratocaster add - The Worlds Favourite Flying Machine

Guitar makers have advertised in music magazines such as Down Beat, Guitar Player and very many more. Some manufacturers advertised widely (Guild, Gibson, Fender) but many more didn't and adverts are few and far between. Here are some of my favourite ads out of the ones i've seen. You can browse through all the images from the category links above, or by manufacturer from the links below.

AMPS
Ampeg, Leslie, Marshall, Orange, Peavey, Sunn
GUITARS
Epiphone, Fender, G&L, Gibson, Gretsch, Guild, Hagstrom, Harmony, Martin, Music Man, Rickenbacker, Vox

Vintage Rickenbacker guitars for sale

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Rickenbacker 330 FG 6 String Electric Guitar - Red 1966

Rickenbacker 330 FG 6 String Electric Guitar - Red 1966

Colby, Kansas, 677**, UNITED STATES OF AMERICA

$5468

A very sweet old Ricky that??s been well taken care of over the last almost 60 years. A mild ??C?? neck with light fretwear makes it a joy to play. Has that classic Ricky rhythm sound! Comes with a new Gator hard shell case. Comes with strap locks.... more
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Rickenbacker 360 Jet-Glo Vintage Electric Guitar 1968 - Black (Refinished) w / HSC

Rickenbacker 360 Jet-Glo Vintage Electric Guitar 1968 - Black (Refinished) w / HSC

Cockeysville, Maryland, 210**, UNITED STATES OF AMERICA

$3400

All original, except for the finish, and a knob or two. It plays well, but without the assistance of a lutiher, the truss rod is at max. We cannot guarantee that there was no headstock or any other repair at any point. It sounds absolutely amazing and comes with a hard case.... more
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1966 Rickenbacker 365 OS Old Style Double Bound Fireglo w /  OHSC & Accent Vibrato

1966 Rickenbacker 365 OS Old Style Double Bound Fireglo w / OHSC & Accent Vibrato

Santa Monica, California, 904**, UNITED STATES OF AMERICA

$14995

1966 Rickenbacker 365 OS Old Style Double Bound Fireglo Original w / OHSC

Features:
Extremely rare vintage Rickenbacker electric guitar!
Model - 365 OS (Old Style)
Year - April 1966
Only 62 of these were ever made in 1966
Fireglo finish
Double bound
Crushed pearl inlay
3-piece walnut & maple neck
2 ??toaster?? pickups
Dual input, standard and ??Rick-O-Sound??
Kluson deluxe tuners
Chrome capped volume and tone knobs
Ac??cent Vibrato ... more
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1967 Rickenbacker 360 / 12 Vintage Semi-Hollow 12 String Guitar Fireglo w /  Case

1967 Rickenbacker 360 / 12 Vintage Semi-Hollow 12 String Guitar Fireglo w / Case

Seattle, Washington, 981**, UNITED STATES OF AMERICA

$7500

Up for sale, a 1967 Rickenbacker 360 / 12 in excellent condition and in perfect working order, complete with the original silver tolex hardshell case. An early example of the "new style" 360 body with rounded edges on top and checkerboard binding framing the back, this vintage 12 string is 100% original save for one replaced potentiometer
The 360 / 12's X-braced semi-hollow construction delivers a natural warmth and breadth, balanced by the articulation and treble detail of maple as a ... more
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Rickenbacker 1956 Combo 400 Guitar - Montezuma Brown

Rickenbacker 1956 Combo 400 Guitar - Montezuma Brown

Malibu, California, 902**, UNITED STATES OF AMERICA

$3300

1956 Rickenbacker Combo 400 in rare Montezuma Brown with single DeArmand pick-up.
This is the first of the Tulip Shaped Guitars and the first Rickenbacker with Neck-Through-Body Construction. When this was refinished I asked to NOT have the horsehair splat replaced on the back of this instrument. Much prefer being able to see the neck thru body in all its glory
The fingerboard has been restored with a full refret. This guitar has NOT been properly set-up and the frets require a proper ... more
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Rickenbacker 320 - Jetglo - 1981 w / OHSC

Rickenbacker 320 - Jetglo - 1981 w / OHSC

Bellingham, Washington, 982**, UNITED STATES OF AMERICA

$2295

Rickenbacker 320 - Jetglo - 1981 w / OHSC Rickenbacker 320 - Jetglo - 1981 w / OHSC
This is a 1981 Rickenbacker 320 in Jetglo finish   This guitar has a fair amount of nicks / dings / scratches as well as some buckle rash on the back of the body but overall it's still in very good shape for a vintage Ric   The frets show... more
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