Guild Guitar / Amp Advertisements, 1950s-1980s

Vintage Guild guitar advertisements. See also the advertising for Dan Armstrong, Epiphone, Fender, Fletcher, Coppock & Newman, G&L, Gibson, Goya, Gretsch, Guild, Hagstrom, Harmony, Hayman, Hofner, Ibanez, Kimbara, Kramer, Leslie, Marshall, Martin, Music Man, Ovation, Rickenbacker, Rose-Morris, Rosetti, Selmer, Vox, WEM, Yamaha

Vintage Guild advertisements; 51 adverts covering a period of 20 years, from 1962 to 1982. Click the images to have a closer look.

Guild Stratford X-350 - Which Guild for the sound you want?

Which Guild for the sound you want?
Guild Stratford X-350 - 1962

Guild Stuart X-500 - Be good to yourself with a Guild

Be good to yourself with a Guild
Guild Stuart X-500 - 1962

Guild Guitars - Charlie Byrd has discovered Guild

Charlie Byrd has discovered Guild
Guild Guitars - 1963

Guild Starfire - Guild showcase for talent

Guild showcase for talent
Guild Starfire - 1963

Guild Guitars - Guild - the ultimate in guitars

Guild - the ultimate in guitars
Guild Guitars - 1964

Guild Starfire - Whatever Your Style of Playing You Will Ultimately Choose a Guild

Whatever Your Style of Playing You Will Ultimately Choose a Guild
Guild Starfire - 1965

Guild Starfire - When we unwrapped it we were knocked-out

When we unwrapped it we were knocked-out
Guild Starfire - 1965

Guild Starfire - New Thunderbass amplifier

New Thunderbass amplifier
Guild Starfire - 1966

Guild Starfire - Guild Quantum Bass Amplifier

Guild Quantum Bass Amplifier
Guild Starfire - 1967

Les Spann - Warm
Guild AcoustiLectric - 1967

Big New Bird By Guild!
Guild Starfire - 1968

Guild Starfire - New Thunderstar Amplifier By Guild

New Thunderstar Amplifier By Guild
Guild Starfire - 1969

Guild Quantum Amplifier
Guild M-75 - 1969

Guild Quantum - Blood, Sweat & Tears. Jim Fielder

Blood, Sweat & Tears. Jim Fielder
Guild Quantum - 1969

Guild Starfire - Guitars Amplifiers Strings

Guitars Amplifiers Strings
Guild Starfire - 1970

Buddy Guy Blues Band
Guild Starfire - 1970

Guild Thunderstar bass - Guild Amplifiers

Guild Amplifiers
Guild Thunderstar bass - 1970

Guild Thunderstar bass - Stackable - New Thunderstar Bass

Stackable - New Thunderstar Bass
Guild Thunderstar bass - 1970

Guild S-100 - New Anti-Hum Pick-Ups on All Guild Guitars and Basses

New Anti-Hum Pick-Ups on All Guild Guitars and Basses
Guild S-100 - 1971

Guild S-100 - New Solid Bodies From Guild

New Solid Bodies From Guild
Guild S-100 - 1971

New Guild Mavericks
Guild Maverick - 1971

Guild S-100 - Guild Electrics. Are you trying to make it without one

Guild Electrics. Are you trying to make it without one
Guild S-100 - 1972

Guild S-90 - New Guild S-90 Solid Body! New Humbucking Pickups

New Guild S-90 Solid Body! New Humbucking Pickups
Guild S-90 - 1972

Guild JS - Maybe its time you played a different bass!

Maybe its time you played a different bass!
Guild JS - 1972

Guild Mark V Classic - Guild Classic mark V

Guild Classic mark V
Guild Mark V Classic - 1973

Guild Humbuckers
Guild S-100 - 1974

Guild Starfire - If you dont own at least one thin hollow-body electric, you should

If you dont own at least one thin hollow-body electric, you should
Guild Starfire - 1974

Solid Guild
Guild S-100 - 1974

Guild M-80 - New lean, mean rock machine

New lean, mean rock machine
Guild M-80 - 1975

Guild M-75 - Guild single cutaway solid bodies

Guild single cutaway solid bodies
Guild M-75 - 1975

Guild S-100 solidy body
Guild S-100 - 1976

Guild M-80 - Guild M-80CS. The fastest neck you

Guild M-80CS. The fastest neck you've ever grabbed
Guild M-80 - 1976

Guild S-300 - New Generation of Solid Bodies By Guild

New Generation of Solid Bodies By Guild
Guild S-300 - 1977

The New Guilds Are Here
Guild S-300 - 1977

Here Now! Guild B-301
Guild B-301 - 1977

Guild S-300 - Youve made it the most popular solid body guitar weve ever built

Youve made it the most popular solid body guitar weve ever built
Guild S-300 - 1978

Guild B-301 - Let out your bass instincts

Let out your bass instincts
Guild B-301 - 1978

Guild B-302 - Guild B-302. Makes You Glad You

Guild B-302. Makes You Glad You're A Bass Player
Guild B-302 - 1978

Guild Starfire - Guild Starfire 4. Freedom Unlimited

Guild Starfire 4. Freedom Unlimited
Guild Starfire - 1979

Buddy Guy and Guild
Guild Starfire - 1979

Guild F-412 - Hand-Made By Guild, In An Otherwise Imperfect World

Hand-Made By Guild, In An Otherwise Imperfect World
Guild F-412 - 1979

Guild F-50 - Hand-Made by Guild In An Otherwise Imperfect World

Hand-Made by Guild In An Otherwise Imperfect World
Guild F-50 - 1979

Guild D-55 - Hand-Made by Guild In An Otherwise Imperfect World

Hand-Made by Guild In An Otherwise Imperfect World
Guild D-55 - 1979

Pat Metheny and Guild
Guild D-40 - 1979

The Guild Rush
Guild S-300 - 1980

Guild B-302 - David "Rook" Goldflies - the Allman Brothers Band / Guild B-302

David "Rook" Goldflies - the Allman Brothers Band / Guild B-302
Guild B-302 - 1980

Graham Parker and Guild
Guild F-37 - 1980

The New Guild M-80
Guild M-80 - 1981

Balance of Power
Guild S-300 - 1981

Guild B-302 - Derek Holt. Climax Blues Band / Guild B-302

Derek Holt. Climax Blues Band / Guild B-302
Guild B-302 - 1981

Guild X-79 - When the thrill is gone... get it back with Guild

When the thrill is gone... get it back with Guild
Guild X-79 - 1982

1967 Epiphone Ad featuring a psychedelic fish playing an Epiphone Riviera

1967 Fender Ad - Full Colour Sound

1973 Fender Stratocaster add - The Worlds Favourite Flying Machine

1972 Gibson Ad featuring BB King - <br>1972 Gibson Ad featuring BB King - The Man And The WomanThe Man And The Woman

Guitar makers have advertised in music magazines such as Down Beat, Guitar Player and very many more. Some manufacturers advertised widely (Guild, Gibson, Fender) but many more didn't and adverts are few and far between. Here are some of my favourite ads out of the ones i've seen. You can browse through all the images from the category links above, or by manufacturer from the links below.

AMPS
Ampeg, Leslie, Marshall, Orange, Peavey, Sunn
GUITARS
Dan Armstrong, Epiphone, Fender, G&L, Gibson, Goya, Gretsch, Guild, Hagstrom, Harmony, Hayman, Hofner, Ibanez, Kimbara, Martin, Music Man, Rickenbacker, Vox, Yamaha
DISTRIBUTORS
Fletcher, Coppock and Newman, Rose-Morris, Rosetti, Selmer

Vintage Guild guitars for sale

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Guild S-60 Natural 1979 Vintage 6-String Electric Guitar

Sacramento, California, 958**, UNITED STATES OF AMERICA

$1800

Guild S-60 Natural 1979 Vintage 6-String Electric Guitar
Item Description:

You are bidding on a previously owned Guild S-60 Natural 1979 Vintage 6-String Electric Guitar. This auction is for the guitar with aftermarket gig bag you see pictured. Nothing else included. It comes as pictured. Please take a moment to look at the pictures and assess the item. The guitar has some nicks and scratches on the body and back of the neck from play wear. The nut has some deep nicks on it, ... view on ebay

Guild S-60 Natural 1979 Vintage 6-String Electric Guitar

Brewer, Maine, 044**, UNITED STATES OF AMERICA

$1400

Up for sale is a 1979 or 1980 Guild S60-D that was rescued from a house that was about to be demolished. The reason I say its either 79' or 80' is because the serial number records indicate this guitar was made sometime in those two years. It does say 'made in usa' on the back of the headstock as seen in photo #19. This guitar is defiantly a player grade and has been through a lot. Lots of scuffs, scratches, and finish checking. Keep in mind that some of the scratches that are not in the photos ... view on ebay

1967 Guild Starfire Bass I Black Hoboken USA Semi-Hollow Short Scale w / OHSC

Deltona, Florida, 327**, UNITED STATES OF AMERICA

$2950

1967 Guild Starfire Bass I - Hoboken, NJ - Black - with Hardshell Case
From a family collection. A Hoboken-era Guild Starfire Bass I, made before Guild moved production to Westerly, Rhode Island. It is described below exactly as we see it. Please look at every photo; they are part of the description
Identification
Guild "Guarantee" label inside the f-hole: model handwritten as Starfire Bass Guitar, Serial No. BA-800, Guild Guitars, Inc , Hoboken, New Jersey, U S.A The same serial, BA ... view on ebay

1967 Guild T-100 Hollow Body Electric Guitar Refinished w / Hard Case

Kelseyville, California, 954**, UNITED STATES OF AMERICA

$1250

Up for sale is a Guild T-100 originally in sunburst. Guitar was professionally refinished. Features original pickup. Non original tuners, not sure if strap buttons are original either. Some scratches on neck and back of the guitar. Comes with og pickguard. Period correct vintage case which is in good condition but definitely has some wear. See all pictures and ask any questions, I??ll do my best to answer.... view on ebay

1975 Guild M-80 transparent walnut finish with case

Hudson, New Hampshire, 030**, UNITED STATES OF AMERICA

$1125

This guitar has original Dimarzio Super Distortion pickups; likely some of the very first ever made they only say "DIMARZIO PICKUPS" on the backside (unlike newer versions that say Dimarzio Pickups on the first line and Made in USA on the second). I have no idea of the exact origin of the pickups; they could have been an after market replacement, but Guild and dealers did offer aftermarket upgrades so its hard to say
The guitar itself is in pretty great shape for an instrument of this age. ... view on ebay

1979 Guild D25 acoustic guitar with OHSC

Park Rapids, Minnesota, 564**, UNITED STATES OF AMERICA

$899

1979 Guild D25 acoustic guitar in a rare sun burst that looks more of a tobacco brown tone color than typical yellow or orange colors that you usually get in sunburst
This thing Plays and sounds excellent! Very robust Guild tone and quality craftsmanship from Westerly RI facility. Overall in Very good clean shape with only a few light imperfections which I tried to capture , and some of which may buff out. She has the LR BAGGS Anthem pick up system installed and sounds rich and full going... view on ebay

Guild x-175 Hollow Body Electric Guitar Sunburst Maple / Rosewood w / Case

Helendale, California, 923**, UNITED STATES OF AMERICA

$800

guild x -175 year 2012 this is a one owner Guitar in mint condition not a scratch on it the clear protective wrap is still on the truss rod cover. comes with hardshell case with keys and 2 humidifiers. has p90 humbuckers. flat wound strings open back tuners and 50s reflective knobs this guitar sounds great plugged in or acoustic
its all original .... view on ebay

1970s Guild D-25 blackMahogany Dreadnought 6-String. Same Day Shipping

Bryan, Texas, 778**, UNITED STATES OF AMERICA

$103

1978 Guild D-25 blackMahogany Dreadnought 6-String. It plays great. Missing one tuning peg. Has some wear as seen in pictures
Same day shipping.... view on ebay

1975 Guild M-80 transparent walnut finish with case

Hudson, New Hampshire, 030**, UNITED STATES OF AMERICA

$1200

Vintage Guild X-80 Electric Guitar With Original Case X80

Olean, New York, 147**, UNITED STATES OF AMERICA

$2800

Vintage Guild X-80 guitar with the original case. This is a one owner guitar that was purchased new in the mid to late 80's. It is serial number 13. There is a blem in the paint, and a scuff on the edge of the guitar. It was purchased this way.
The original owner recently passed away and I'm selling this for their estate. I'm not a guitar player, so I'm explaining the guitar the best I can. Feel free to ask any questions and I will answer the best I can.
... view on ebay

Vintage 1968 Thunderbass By Guild 45 Watt All Tube Amplifier Head ~ Black Tolex

Collingswood, New Jersey, 081**, UNITED STATES OF AMERICA

$1200

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Guild Polara Deluxe Solidbody Electric Guitar- Cherry red

Sarasota, Florida, 342**, UNITED STATES OF AMERICA

$450

Length 23-3 / 4??
Truss rod: dual action
Pickup switch : 3-way
Right handed
Tuning machines : Grover Rotomatics with 14:01... view on ebay

DE ARMOND BY GUILD ELECTRIC / ACOUSTIC X-155

Spring, Texas, 773**, UNITED STATES OF AMERICA

$1350

This is one of a kind DeArmond X-155 jazz guitar that has been played so little it still has the original strings and I could list it as an open box because it has probably been played 10-15 times if that much. This guitar has been kept in exceptionally good condition in a non-smoking environment, it looks almost as a brand new guitar and has the same beautiful rich, warm sound of a much more expensive Guild guitar. These DeArmond guitars were manufactured in Korea when they were under the ... view on ebay

Guild Polara Electric Guitar - Blue Steel - B-Stock

Columbus, Ohio, 432**, UNITED STATES OF AMERICA

$300

Looking at used Guild Polera, , good playing condition, Blue Steel color, 6 string solid body, electric guitar, 2023 .. Payment is due immediately after item sells. Item will ship within 24 hours of cleared payment Mon-Fri only no Saturday shipping. Payment is only accepted through PayPal with a verified address only. Item will be packaged safely and shipped through USPS / UPS. You will receive a tracking number through PayPal shipping as soon as it ships.... view on ebay

DeArmond by Guild X-155 Electric Hollowbody

Euless, Texas, 760**, UNITED STATES OF AMERICA

$700

Beautiful electric hollow body jazz guitar. All maple archtop body and neck, rosewood fingerboard with pearl inlays, rosewood bridge, DeArmond USA humbucker pickups. Recent strings. Sunburst finish is excellent, no gouges, no cracks, looks almost untouched Inspect and try it before you buy. Local pickup, no shipping
Check my other auctions for more high-end guitars on sale.... view on ebay

Guild X-500 Ebony Special 1966 - Ebony

Brooklyn, New York, 112**, UNITED STATES OF AMERICA

$7450

This is a beautiful one-of-a-kind Guild X-500, made in the USA in 1966. The X-500 was one of Guild's top of the line models, and this example has a custom ebony finish. It is a really beautiful instrument that plays and sounds fantastic. Everything is original except that it has been refretted. The guitar has been pro-setup in our store and it is in excellent condition. It comes with a hard shell case in very nice condition
If you have any questions, please message us
We ship ... view on ebay

Guild 1963 Sun Burst T 50 Hollow Body & Neck

Glassboro, New Jersey, 080**, UNITED STATES OF AMERICA

$540

Gibson Dependable
Home of the most First and most Dependable Gibson parts on Ebay
U S.A. and Worldwide Bidders Welcomed
How many of you guitar enthusiast out there have always wanted to build yourselves that awesome project guitar, but didn??t want to spend the money on a full guitar only to dismantle it. Well, here is your opportunity do so. We sell high end name brand parts and project guitars specifically for the purpose of building your own custom one off guitar
Description:... view on ebay

1977 Guild D40NT LR Baggs Lyric pickup installed Great Sounding Guitar (A-4)

Dayton, Ohio, 454**, UNITED STATES OF AMERICA

$2100

For your consideration is this 1977 Guild D40NT in a Natural finish. Overall the guitar is in Good condition. Playability is excellent with low action & no fret wear. Slight, normal seam seperation on top LR Baggs Lyric pickup installed
Comes with the original case and candy as shown. (A-4)
Weight: 5lb 6oz | Nut: W 1 69 H .87
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For more guitars, gear, and exclusive behind-the-scenes content, follow us on social media! We regularly post new ... view on ebay

1982 Guild D-212 SB 12-String Acoustic Guitar Sunburst USA w / Factory Case

Harrisonville, Missouri, 647**, UNITED STATES OF AMERICA

$1295

Here is a wonderful vintage 1982 Guild D-212 SB 12-string acoustic guitar, made in Guild??s legendary Westerly, Rhode Island factory and complete with its factory hardshell case
Vintage USA-made Guild 12-strings have earned an outstanding reputation for their substantial construction, powerful projection and rich, shimmering sound. The D-212 is a full-size dreadnought built to produce the broad, room-filling voice players expect from a classic Guild 12-string. Whether used for full-bodied ... view on ebay

Guild JS II Circa 1974 Electric Bass Guitar w Case

Georgetown, Ohio, 451**, UNITED STATES OF AMERICA

$1600

Sounds and plays so good! Straight neck. Fully functional. Slight cosmetic blemishes, nothing major

Comes with case!

Don't miss your chance to own!

Items only come with case or accessories if pictured or listed in the listing

Items only come with accessories / parts pictured and or listed in the listing

Items are all setup to play each note unless otherwise listed. Items may have to be setup by user for ... view on ebay