Vintage Guitars
GUILD | ADVERTISEMENTS

Guild Guitar / Amp Advertisements, 1950s-1980s

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Vintage Guild advertisements; 51 adverts covering a period of 20 years, from 1962 to 1982. Click the images to have a closer look.

Guild Stratford X-350 - Which Guild for the sound you want?

Which Guild for the sound you want?
Guild Stratford X-350 - 1962

Guild Stuart X-500 - Be good to yourself with a Guild

Be good to yourself with a Guild
Guild Stuart X-500 - 1962

Guild Guitars - Charlie Byrd has discovered Guild

Charlie Byrd has discovered Guild
Guild Guitars - 1963

Guild Starfire - Guild showcase for talent

Guild showcase for talent
Guild Starfire - 1963

Guild Guitars - Guild - the ultimate in guitars

Guild - the ultimate in guitars
Guild Guitars - 1964

Guild Starfire - Whatever Your Style of Playing You Will Ultimately Choose a Guild

Whatever Your Style of Playing You Will Ultimately Choose a Guild
Guild Starfire - 1965

Guild Starfire - When we unwrapped it we were knocked-out

When we unwrapped it we were knocked-out
Guild Starfire - 1965

Guild Starfire - New Thunderbass amplifier

New Thunderbass amplifier
Guild Starfire - 1966

Guild Starfire - Guild Quantum Bass Amplifier

Guild Quantum Bass Amplifier
Guild Starfire - 1967

Guild AcoustiLectric - Les Spann - Warm

Les Spann - Warm
Guild AcoustiLectric - 1967

Guild Starfire - Big New Bird By Guild!

Big New Bird By Guild!
Guild Starfire - 1968

Guild Starfire - New Thunderstar Amplifier By Guild

New Thunderstar Amplifier By Guild
Guild Starfire - 1969

Guild M-75 - Guild Quantum Amplifier

Guild Quantum Amplifier
Guild M-75 - 1969

Guild Quantum - Blood, Sweat & Tears. Jim Fielder

Blood, Sweat & Tears. Jim Fielder
Guild Quantum - 1969

Guild Starfire - Guitars Amplifiers Strings

Guitars Amplifiers Strings
Guild Starfire - 1970

Guild Starfire - Buddy Guy Blues Band

Buddy Guy Blues Band
Guild Starfire - 1970

Guild Thunderstar bass - Guild Amplifiers

Guild Amplifiers
Guild Thunderstar bass - 1970

Guild Thunderstar bass - Stackable - New Thunderstar Bass

Stackable - New Thunderstar Bass
Guild Thunderstar bass - 1970

Guild S-100 - New Anti-Hum Pick-Ups on All Guild Guitars and Basses

New Anti-Hum Pick-Ups on All Guild Guitars and Basses
Guild S-100 - 1971

Guild S-100 - New Solid Bodies From Guild

New Solid Bodies From Guild
Guild S-100 - 1971

Guild Maverick - New Guild Mavericks

New Guild Mavericks
Guild Maverick - 1971

Guild S-100 - Guild Electrics. Are you trying to make it without one

Guild Electrics. Are you trying to make it without one
Guild S-100 - 1972

Guild S-90 - New Guild S-90 Solid Body! New Humbucking Pickups

New Guild S-90 Solid Body! New Humbucking Pickups
Guild S-90 - 1972

Guild JS - Maybe its time you played a different bass!

Maybe its time you played a different bass!
Guild JS - 1972

Guild Mark V Classic - Guild Classic mark V

Guild Classic mark V
Guild Mark V Classic - 1973

Guild S-100 - Guild Humbuckers

Guild Humbuckers
Guild S-100 - 1974

Guild Starfire - If you dont own at least one thin hollow-body electric, you should

If you dont own at least one thin hollow-body electric, you should
Guild Starfire - 1974

Guild S-100 - Solid Guild

Solid Guild
Guild S-100 - 1974

Guild M-80 - New lean, mean rock machine

New lean, mean rock machine
Guild M-80 - 1975

Guild M-75 - Guild single cutaway solid bodies

Guild single cutaway solid bodies
Guild M-75 - 1975

Guild S-100 - Guild S-100 solidy body

Guild S-100 solidy body
Guild S-100 - 1976

Guild M-80 - Guild M-80CS. The fastest neck you

Guild M-80CS. The fastest neck you've ever grabbed
Guild M-80 - 1976

Guild S-300 - New Generation of Solid Bodies By Guild

New Generation of Solid Bodies By Guild
Guild S-300 - 1977

Guild S-300 - The New Guilds Are Here

The New Guilds Are Here
Guild S-300 - 1977

Guild B-301 - Here Now! Guild B-301

Here Now! Guild B-301
Guild B-301 - 1977

Guild S-300 - Youve made it the most popular solid body guitar weve ever built

Youve made it the most popular solid body guitar weve ever built
Guild S-300 - 1978

Guild B-301 - Let out your bass instincts

Let out your bass instincts
Guild B-301 - 1978

Guild B-302 - Guild B-302. Makes You Glad You

Guild B-302. Makes You Glad You're A Bass Player
Guild B-302 - 1978

Guild Starfire - Guild Starfire 4. Freedom Unlimited

Guild Starfire 4. Freedom Unlimited
Guild Starfire - 1979

Guild Starfire - Buddy Guy and Guild

Buddy Guy and Guild
Guild Starfire - 1979

Guild F-412 - Hand-Made By Guild, In An Otherwise Imperfect World

Hand-Made By Guild, In An Otherwise Imperfect World
Guild F-412 - 1979

Guild F-50 - Hand-Made by Guild In An Otherwise Imperfect World

Hand-Made by Guild In An Otherwise Imperfect World
Guild F-50 - 1979

Guild D-55 - Hand-Made by Guild In An Otherwise Imperfect World

Hand-Made by Guild In An Otherwise Imperfect World
Guild D-55 - 1979

Guild D-40 - Pat Metheny and Guild

Pat Metheny and Guild
Guild D-40 - 1979

Guild S-300 - The Guild Rush

The Guild Rush
Guild S-300 - 1980

Guild B-302 - David "Rook" Goldflies - the Allman Brothers Band / Guild B-302

David "Rook" Goldflies - the Allman Brothers Band / Guild B-302
Guild B-302 - 1980

Guild F-37 - Graham Parker and Guild

Graham Parker and Guild
Guild F-37 - 1980

Guild M-80 - The New Guild M-80

The New Guild M-80
Guild M-80 - 1981

Guild S-300 - Balance of Power

Balance of Power
Guild S-300 - 1981

Guild B-302 - Derek Holt. Climax Blues Band / Guild B-302

Derek Holt. Climax Blues Band / Guild B-302
Guild B-302 - 1981

Guild X-79 - When the thrill is gone... get it back with Guild

When the thrill is gone... get it back with Guild
Guild X-79 - 1982


1967 Epiphone Ad featuring a psychedelic fish playing an Epiphone Riviera
1967 Epiphone Ad featuring a psychedelic fish playing an Epiphone Riviera
1967 Fender Ad - Full Colour Sound
1967 Fender Ad - Full Colour Sound
1973 Fender Stratocaster add - The Worlds Favourite Flying Machine
1973 Fender Stratocaster add - The Worlds Favourite Flying Machine

Guitar makers have advertised in music magazines such as Down Beat, Guitar Player and very many more. Some manufacturers advertised widely (Guild, Gibson, Fender) but many more didn't and adverts are few and far between. Here are some of my favourite ads out of the ones i've seen. You can browse through all the images from the category links above, or by manufacturer from the links below.

AMPS
Ampeg, Leslie, Marshall, Orange, Peavey, Sunn
GUITARS
Dan Armstrong, Epiphone, Fender, G&L, Gibson, Goya, Gretsch, Guild, Hagstrom, Harmony, Hayman, Hofner, Ibanez, Kimbara, Martin, Music Man, Rickenbacker, Vox, Yamaha
DISTRIBUTORS
Fletcher, Coppock and Newman, Rose-Morris, Rosetti, Selmer


Vintage Guild guitars for sale

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Guild Starfire Bass II 1971 Cherry Flame Maple w Original Case Vintage

Guild Starfire Bass II 1971 Cherry Flame Maple w Original Case Vintage

Evergreen, Colorado, 804**, UNITED STATES OF AMERICA

$2950

1971 Guild Starfire II Bass Cherry
Body: Laminated Maple body with Cherry finish
Neck: Mahogany neck with a Rosewood fingerboard, 12?? radius, 30 3 / 4?? scale length, ?? nut width, 21 frets, Pearl-dot inlays
Pickups / Hardware: Two Guild BS-1 Bi-sonic pickups, original tuning keys, stock Hagstrom-style bridge, 2 volume 2 tone knobs with master volume, bone nut
Cosmetics: This bass is in good condition for its age. It has light finish checking on the top and back of the body. There... more
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1977 Guild Starfire 2 SFB-2 Bass Guitar Walnut USA Vintage & Case  /  Hangtags

1977 Guild Starfire 2 SFB-2 Bass Guitar Walnut USA Vintage & Case / Hangtags

Fall River, Massachusetts, 027**, UNITED STATES OF AMERICA

$1800

Estate fresh and fresh in
Fresh from the estate from me to you.
1977 Guild Starfire 2 SFB-2 bass in factory walnut finish. Made in the USA and guaranteed vintage. It will be 50 years old next year. Imagine that! Comes with the original case and hangtags. Warranty card matches the serial number on the guitar. Often these are lost to time. Comes with the original Guild 4516B case.
The case has 6 latches however 4 are working. Latches are present but 2 are missing the latching hoops. ... more
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1984 GUILD X88 GUITAR BRIDGE PICKUP - CALIFORNIA PICKUP CO. - VINTAGE STAR BODY

1984 GUILD X88 GUITAR BRIDGE PICKUP - CALIFORNIA PICKUP CO. - VINTAGE STAR BODY

Rockford, Illinois, 611**, UNITED STATES OF AMERICA

$150

Close to a once in a lifetime instance to buy parts from a X88. Super rare guitar in the 80's, and super super rare in 2022! Then to get the chance to get some parts from one without having to buy the whole thing
This is just for the pickup, no other hardware is being sold with it. Please see the photos for condition.
There is about 6 inches of lead on this pickup
This auction is just for the pick up.
The other parts of the guitar are listed in other auctions in my ebay ... more
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1977 Guild D50nt- by Dreadnought Acoustic Guitar 6 String

1977 Guild D50nt- by Dreadnought Acoustic Guitar 6 String

Ardmore, Oklahoma, 734**, UNITED STATES OF AMERICA

$3795

The Guild D50 is a high-quality right-handed acoustic guitar with a full-size body crafted from solid spruce and rosewood. It features a classic dreadnought body shape, a rich brown color, and a 6-string configuration. The rosewood fretboard and mahogany neck add to its luxurious aesthetic, while the 20 frets ensure smooth and expressive playability. Perfect for musicians looking for a reliable and stylish guitar with exceptional sound quality.... more
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1959 Guild T-100D Slim Jim Electric Guitar Original Truss Rod Cover Made in USA

1959 Guild T-100D Slim Jim Electric Guitar Original Truss Rod Cover Made in USA

Sacramento, California, 958**, UNITED STATES OF AMERICA

$300


You are Bidding on:
Electric Guitar Original Part
AS PICTURED
ALL contacts between bidders / buyers and seller must be made via EBAY MESSAGES ONLY
... more
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1980s Guild SB-202 Bass (used)

1980s Guild SB-202 Bass (used)

Clermont, Florida, 347**, UNITED STATES OF AMERICA

$2000

Shop for Guild Bass Guitars at the music store!
This is a used Guild bass from the 80s. It looks and sounds great! Hurry and buy now! This bass is being sold as-is. Please see pictures for condition.... more
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Vintage 70s Guild Greco Univox Guitar Tuners Set for Project Upgrade

Vintage 70's Guild Greco Univox Guitar Tuners Set for Project Upgrade

Brooklyn, New York, 112**, UNITED STATES OF AMERICA

$85

Vintage 70's Guild Greco Univox Guitar Tuners Set for Project Upgrade. Nickel, all metal. Great condition!!! As pictured. Don't forget to check my other listings!!!... more
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GUILD S-60 Sunburst

GUILD S-60 Sunburst

Bend, Oregon, 977**, UNITED STATES OF AMERICA

$1500

The GUILD S-60 electric guitar is a solid mahogany body guitar with a brown finish, designed for all level players. comes in a right-handed model. With six strings and a solid wood construction, this guitar delivers great sound quality and performance. The Guild brand ensures high quality craftsmanship and attention to detail, making it a reliable choice for guitar enthusiasts looking for a versatile and durable instrument.... more
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2 Vintage RUSTY 60s70s GUILD Knobs for Bluesbird Starfire S-100 M-75 M-85

2 Vintage RUSTY 60's70's GUILD Knobs for Bluesbird Starfire S-100 M-75 M-85

Miami, Florida, 331**, UNITED STATES OF AMERICA

$60

This listing is for two original Black / silver top Vintage GUILD Guitar / bass knobs from the 60's / 70's. As you can see, the tops are rusty, and they are very dirty . The sides can be cleaned, but rust won't come out. Can be used for 60's or 70's. They're the same. Not pretty but solid.
Sales tax will be added by ebay. I will ship most of my items to many countries other than USA, but I ask that all buyers contact me before making a purchase. Foreign buyers are responsible for all of ... more
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1984 GUILD X88 GUITAR TRUSS ROD COVER - VINTAGE STAR BODY UP FOR PARTS

1984 GUILD X88 GUITAR TRUSS ROD COVER - VINTAGE STAR BODY UP FOR PARTS

Rockford, Illinois, 611**, UNITED STATES OF AMERICA

$100

Close to a once in a lifetime instance to buy parts from a X88. Super rare guitar in the 80's, and super super rare in 2022! Then to get the chance to get some parts from one without having to buy the whole thing
This is just for the truss rod cover, no other hard ware is being sold with it. Please see the photos for condition. The last photos show the plate on the guitar, and a front shot of the guitar so you can see what it came off of. Those photos are for information purposes only.... more
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Vintage 1964 Guild Starfire III Cherry Hollow Body Electric Guitar With OHSC

Vintage 1964 Guild Starfire III Cherry Hollow Body Electric Guitar With OHSC

Santa Monica, California, 904**, UNITED STATES OF AMERICA

$4000

[contenteditable]{ pointer-events: none; }The year is 1964, The Beatles make their big US debut, this fantastic Guild Starfire III was made in Hoboken, NJ and at the end of the year, a young Jerry Garcia purchased one of these to play in his band "The Warlocks " , which would later become the great Grateful Dead! 
This vintage Guild Starfire III is a hollow-body masterpiece! It is a resonant thin hollow body with an arched laminated mahogany top and back with laminate mahogany sides with ... more
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Guild X-79 Skyhawk w / Orig Case & Finish, 1982 s / n, Seymour Duncan Humbuckers

Guild X-79 Skyhawk w / Orig Case & Finish, 1982 s / n, Seymour Duncan Humbuckers

Andover, Massachusetts, 018**, UNITED STATES OF AMERICA

$1800

Guild X-79 Skyhawk in the original finish and hard case. Serial number AD100835 indicates 1982 as year of production. Professionally serviced, set up, and tested, then stored in its case for the past 5 years.
Player grade, well cared for with wear expected on a 43 year old gigging guitar. Instrument was professionally serviced and set up, tested, then stored in its case untouched for several years. Excellent playing condition. Controls may initially be slightly noisy due to lack of use, but ... more
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Guild M-75 Bluesbird - 1972 - Cherry

Guild M-75 Bluesbird - 1972 - Cherry

Bellingham, Washington, 982**, UNITED STATES OF AMERICA

$1995

Guild M-75 Bluesbird - 1972 - Cherry Guild M-75 Bluesbird - 1972 - Cherry
This is an all original vintage American made 1972 Guild M75 Bluesbird in cherry red finish   Guitar shows lots of nicks / scratches / dings, lacquer checking and wear but overall is in good condition with no cracks or repairs. The frets show wear but ... more
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Guild X-150 Semi-Hollow Guitar Burst w /  Case "Excellent Condition"

Guild X-150 Semi-Hollow Guitar Burst w / Case "Excellent Condition"

La Plata, Maryland, 206**, UNITED STATES OF AMERICA

$1600

Body Material: Maple
Inlays: Block
Number of Frets: 20
Scale Length: 24 75 inches
Nut Width: 1 688 inches
Neck Material: Mahogany
Fretboard Material: Rosewood
Finish / Color: Burst
Neck Pickup: Humbucker
Case: Hardshell
Serial #: CB000298
Weight: 7 lbs 0 oz
Each scale varies in accuracy. The weight of the guitar in ... more
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Vintage 1979-80 USA GUILD  Guitar KNOB Bluesbird Starfire S-100 300 M-75

Vintage 1979-80 USA GUILD Guitar KNOB Bluesbird Starfire S-100 300 M-75

Plano, Texas, 750**, UNITED STATES OF AMERICA

$55

Vintage 1979-80 USA GUILD Volume or Tone Guitar KNOB , Black plastic construction, White Numbering, Fluted grip, Silver Cap, No logo, fits 1 / 4?? splined shaft

This knob has Chipped atop edge ( See pics), still a functional Guild part.

Bluesbird Starfire S-100 300 M-75. Thanks for looking!
... more
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Used Guild 1980 Starfire IV Electric Guitar with Hard Case

Used Guild 1980 Starfire IV Electric Guitar with Hard Case

Hudson Falls, New York, 128**, UNITED STATES OF AMERICA

$2699

Up for sale is a gorgeous Guild Starfire IV electric guitar from 1980. This guitar has been thoroughly inspected and found to be in perfect working order. With a recent setup this guitar plays and sounds great. It will ship with a form fitting Guild hard case Listing and template services provided by inkFrog
... more
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1956 Guild Electric Guitar. Rare Vintage Collectible.

1956 Guild Electric Guitar. Rare Vintage Collectible.

Newnan, Georgia, 302**, UNITED STATES OF AMERICA

$5500

Has all new wiring volume and tone pods? 5769 is the serial number. this is
A friend of mine's guitar that was his father's.... more
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Guild Ti-RVT Thunder 1 Combo Amp 1965 1st year RARE super clean fully serviced

Guild Ti-RVT Thunder 1 Combo Amp 1965 1st year RARE super clean fully serviced

Hopewell, New Jersey, 085**, UNITED STATES OF AMERICA

$929

From the Private Collection of Sound Investments USA LLC

Guild Ti-RVT Thunder 1 Combo Amp 1965 super clean fully serviced
Made 1965 to 1972 COMBO with dual speakers and reverb & Tremolo
The tags in the pictures were falling off due to the poor glue they used back then. We included these tags for the new owner to put back and glue or just keeps separate.
Speaker codes
018003
137446
5808128
Pot code 11376541
43 45 Lbs
20 5" tall
9 2" deep
22 5" ... more
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1977 Guild D40NT with original case.

1977 Guild D40NT with original case.

South Bend, Indiana, 466**, UNITED STATES OF AMERICA

$2000

1977 Vintage Guild D40 Nit comes with original Guild carrying case. Carrying case is damaged. Guitar is in excellent playing condition.... more
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Vintage 1957 Guild Aristocrat M-75 Sunburst With Good Hard Case

Vintage 1957 Guild Aristocrat M-75 Sunburst With Good Hard Case

New York, 100**, UNITED STATES OF AMERICA

$5499

Vintage original 1957 Guild Aristocrat M-75 in original Sunburst finish
Guitar plays and sounds incredible. Super warm and tuneful
Neck is nice and straight with a fantastic vintage feel. It plays great with a good low action all the way up and down
Guitar is all original with the exception of two custom made Lindy Frailin pickups. They sound just like the originals, warm and fat and punchy with a real classic and organic tone. The bridge saddle has also been replaced with a ... more
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