Guild Guitar / Amp Advertisements, 1950s-1980s

See also the advertising for Epiphone, Fender, G&L, Gibson, Gretsch, Guild, Hagstrom, Harmony, Marshall, Martin, Music Man, Ovation, Rickenbacker, Vox, WEM

Vintage Guild advertisements; 50 adverts covering a period of 20 years, from 1962 to 1982. Click the images to have a closer look.

Guild Stratford X-350 - Which Guild for the sound you want?

Which Guild for the sound you want?
Guild Stratford X-350 - 1962

Guild Stuart X-500 - Be good to yourself with a Guild

Be good to yourself with a Guild
Guild Stuart X-500 - 1962

Guild Guitars - Charlie Byrd has discovered Guild

Charlie Byrd has discovered Guild
Guild Guitars - 1963

Guild Starfire - Guild showcase for talent

Guild showcase for talent
Guild Starfire - 1963

Guild Guitars - Guild - the ultimate in guitars

Guild - the ultimate in guitars
Guild Guitars - 1964

Guild Starfire - Whatever Your Style of Playing You Will Ultimately Choose a Guild

Whatever Your Style of Playing You Will Ultimately Choose a Guild
Guild Starfire - 1965

Guild Starfire - When we unwrapped it we were knocked-out

When we unwrapped it we were knocked-out
Guild Starfire - 1965

Guild Starfire - New Thunderbass amplifier

New Thunderbass amplifier
Guild Starfire - 1966

Guild Starfire - Guild Quantum Bass Amplifier

Guild Quantum Bass Amplifier
Guild Starfire - 1967

Les Spann - Warm
Guild AcoustiLectric - 1967

Big New Bird By Guild!
Guild Starfire - 1968

Guild Starfire - New Thunderstar Amplifier By Guild

New Thunderstar Amplifier By Guild
Guild Starfire - 1969

Guild Quantum Amplifier
Guild M-75 - 1969

Guild Quantum - Blood, Sweat & Tears. Jim Fielder

Blood, Sweat & Tears. Jim Fielder
Guild Quantum - 1969

Guild Starfire - Guitars Amplifiers Strings

Guitars Amplifiers Strings
Guild Starfire - 1970

Buddy Guy Blues Band
Guild Starfire - 1970

Guild Thunderstar bass - Guild Amplifiers

Guild Amplifiers
Guild Thunderstar bass - 1970

Guild Thunderstar bass - Stackable - New Thunderstar Bass

Stackable - New Thunderstar Bass
Guild Thunderstar bass - 1970

Guild S-100 - New Anti-Hum Pick-Ups on All Guild Guitars and Basses

New Anti-Hum Pick-Ups on All Guild Guitars and Basses
Guild S-100 - 1971

Guild S-100 - New Solid Bodies From Guild

New Solid Bodies From Guild
Guild S-100 - 1971

New Guild Mavericks
Guild Maverick - 1971

Guild S-100 - Guild Electrics. Are you trying to make it without one

Guild Electrics. Are you trying to make it without one
Guild S-100 - 1972

Guild S-90 - New Guild S-90 Solid Body! New Humbucking Pickups

New Guild S-90 Solid Body! New Humbucking Pickups
Guild S-90 - 1972

Guild JS - Maybe its time you played a different bass!

Maybe its time you played a different bass!
Guild JS - 1972

Guild Mark V Classic - Guild Classic mark V

Guild Classic mark V
Guild Mark V Classic - 1973

Guild Humbuckers
Guild S-100 - 1974

Guild Starfire - If you dont own at least one thin hollow-body electric, you should

If you dont own at least one thin hollow-body electric, you should
Guild Starfire - 1974

Solid Guild
Guild S-100 - 1974

Guild M-80 - New lean, mean rock machine

New lean, mean rock machine
Guild M-80 - 1975

Guild M-75 - Guild single cutaway solid bodies

Guild single cutaway solid bodies
Guild M-75 - 1975

Guild S-100 solidy body
Guild S-100 - 1976

Guild M-80 - Guild M-80CS. The fastest neck you

Guild M-80CS. The fastest neck you've ever grabbed
Guild M-80 - 1976

Guild S-300 - New Generation of Solid Bodies By Guild

New Generation of Solid Bodies By Guild
Guild S-300 - 1977

Here Now! Guild B-301
Guild B-301 - 1977

Guild S-300 - Youve made it the most popular solid body guitar weve ever built

Youve made it the most popular solid body guitar weve ever built
Guild S-300 - 1978

Guild B-301 - Let out your bass instincts

Let out your bass instincts
Guild B-301 - 1978

Guild B-302 - Guild B-302. Makes You Glad You

Guild B-302. Makes You Glad You're A Bass Player
Guild B-302 - 1978

Guild Starfire - Guild Starfire 4. Freedom Unlimited

Guild Starfire 4. Freedom Unlimited
Guild Starfire - 1979

Buddy Guy and Guild
Guild Starfire - 1979

Guild F-412 - Hand-Made By Guild, In An Otherwise Imperfect World

Hand-Made By Guild, In An Otherwise Imperfect World
Guild F-412 - 1979

Guild F-50 - Hand-Made by Guild In An Otherwise Imperfect World

Hand-Made by Guild In An Otherwise Imperfect World
Guild F-50 - 1979

Guild D-55 - Hand-Made by Guild In An Otherwise Imperfect World

Hand-Made by Guild In An Otherwise Imperfect World
Guild D-55 - 1979

Pat Metheny and Guild
Guild D-40 - 1979

The Guild Rush
Guild S-300 - 1980

Guild B-302 - David "Rook" Goldflies - the Allman Brothers Band / Guild B-302

David "Rook" Goldflies - the Allman Brothers Band / Guild B-302
Guild B-302 - 1980

Graham Parker and Guild
Guild F-37 - 1980

The New Guild M-80
Guild M-80 - 1981

Balance of Power
Guild S-300 - 1981

Guild B-302 - Derek Holt. Climax Blues Band / Guild B-302

Derek Holt. Climax Blues Band / Guild B-302
Guild B-302 - 1981

Guild X-79 - When the thrill is gone... get it back with Guild

When the thrill is gone... get it back with Guild
Guild X-79 - 1982

1967 Epiphone Ad featuring a psychedelic fish playing an Epiphone Riviera

1967 Fender Ad - Full Colour Sound

1973 Fender Stratocaster add - The Worlds Favourite Flying Machine

1972 Gibson Ad featuring BB King - <br>1972 Gibson Ad featuring BB King - The Man And The WomanThe Man And The Woman

Guitar makers have advertised in music magazines such as Down Beat, Guitar Player and very many more. Some manufacturers advertised widely (Guild, Gibson, Fender) but many more didn't and adverts are few and far between. Here are some of my favourite ads out of the ones i've seen. You can browse through all the images from the category links above, or by manufacturer from the links below.

AMPS
Ampeg, Leslie, Marshall, Orange, Peavey, Sunn
GUITARS
Epiphone, Fender, G&L, Gibson, Gretsch, Guild, Hagstrom, Harmony, Martin, Music Man, Rickenbacker, Vox

Vintage Guild guitars for sale

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1989 Guild Artist Award Model Natural / Blonde with highly figured back + sides!!!

Carbondale, Illinois, 629**, UNITED STATES OF AMERICA

$7490

Add Me to Your Favorite Sellers
Olivia's Vintage would like to present this 1989 Guild Artist Award Model in its original Natural / Blonde finish which really shows of it's highly figured flame maple back and sides. It has a great playing neck with great frets. It's all original and 100% complete along with its original hardshell case. It's in EXCELLENT condition with only very little very minor surface wear. Everything remains structurally sound with no cracks, breaks or repairs. All ... more

Guild X-500 Ebony Special 1966 - Ebony

Brooklyn, New York, 112**, UNITED STATES OF AMERICA

$7450

This is a beautiful one-of-a-kind Guild X-500, made in the USA in 1966. The X-500 was one of Guild's top of the line models, and this example has a custom ebony finish. It is a really beautiful instrument that plays and sounds fantastic. Everything is original except that it has been refretted. The guitar has been pro-setup in our store and it is in excellent condition. It comes with a hard shell case in very nice condition
If you have any questions, please message us
We ship ... more

1985 Guild USA Brian May Signature Guitar Red Quilt Top W / OHSC Hand Signed!

Bigfork, Montana, 599**, UNITED STATES OF AMERICA

$6999

This listing is for a
1985 Guild USA Brian May Signature Guitar W / OHSC Hand Signed by Brian May
This one is as beautiful as it is rare: the much sought after mid-80's Brian May Signature!
Serial #292
I would say that I have no idea if it is a 1985 or a 1986. There are several experts on these rarities who might know, but the serial # charts that I have seen are probably less than accurate at best. Supposedly there were less than 350 of these made and according to Ron Thorn who IS ... more

1962 Guild DE-500 Duane Eddy guitar

Huntington Beach, California, 926**, UNITED STATES OF AMERICA

$6800

Excellent first year production 1962 Guild DE-500 Duane Eddy model
Beautiful bright sunburst laminated spruce top , 2 piece flamed maple back
flamed neck and sides of body
All original with guild / bigsby tailpiece
Original Tuners still hold there tune
DeArmond pick ups sound awesome
Everything works as it should
Some slight divots on the 3 lower frets really do not effect play
Super clean comes with original case
Ready to go... more

1955 Guild M-75

Loveland, Ohio, 451**, UNITED STATES OF AMERICA

$6095

1955 Guild Aristocrat M-75, Tobacco Sunburst finish, Goldhardware, Two superb sounding Franz pickups, Full feeling neck, 1 65 incheswide at the nut, Gorgeous dark Brazilian fingerboard with block inlays, Comfortablesize, Chambered body, Weighs 5 lbs 11 oz, Sets up great, Fine sounding, Amazingvintage guitar! VG+, Newer hard case
... more

Guild X3000 electric guitar - rare number 1 of 3 - red flame with hum-buckers

Mountain Center, California, 925**, UNITED STATES OF AMERICA

$5500

To all the real Guild guitar collectors out there, this Guitar is on the market again. This guitar was built in 1992 it is the first of three X3000 guitars ever built. I am the original owner and it has been my go to guitar for the past 32 years. As you can see from the photos it has been played loved and cared for It's in great shape and an important piece of Guild history. The detail and craftsmanship on this instrument is something that is very hard to find these days, the inlays the binding... more

Vintage 1957 Guild Aristocrat M-75 Sunburst With Good Hard Case

New York, 100**, UNITED STATES OF AMERICA

$5499

Vintage original 1957 Guild Aristocrat M-75 in original Sunburst finish
Guitar plays and sounds incredible. Super warm and tuneful
Neck is nice and straight with a fantastic vintage feel. It plays great with a good low action all the way up and down
Guitar is all original with the exception of two custom made Lindy Frailin pickups. They sound just like the originals, warm and fat and punchy with a real classic and organic tone. The bridge saddle has also been replaced with a ... more

GUILD STARFIRE XII 12-STRING 1966 ELECTRIC GUITAR - EBONY STAIN, GOLD HARDWARE

Akron, Ohio, 443**, UNITED STATES OF AMERICA

$4250

Here??s an extremely rare 1966 Guild Starfire XII 12-string electric in custom-ordered Ebony stain with gold hardware. Hoboken made, and in excellent condition. Maple laminate top, mahogany neck and sides. Guild HB-1 humbuckers: the mid pickup position was factory wired out-of-phase, now in-phase. It does show wear on the pickups ?? it??s only flaw. Original Guild hardshell case, comes with a partial set of original Guild strings and the installment payment card from the original buyer! ... more

Vintage 1964 Guild Starfire III Cherry Hollow Body Electric Guitar With OHSC

Santa Monica, California, 904**, UNITED STATES OF AMERICA

$4000

[contenteditable]{ pointer-events: none; }The year is 1964, The Beatles make their big US debut, this fantastic Guild Starfire III was made in Hoboken, NJ and at the end of the year, a young Jerry Garcia purchased one of these to play in his band "The Warlocks " , which would later become the great Grateful Dead!
This vintage Guild Starfire III is a hollow-body masterpiece! It is a resonant thin hollow body with an arched laminated mahogany top and back with laminate mahogany sides with ... more

1972 Guild Bluesbird - Very Good condition

Sarasota, Florida, 342**, UNITED STATES OF AMERICA

$3999

1972 Guild Bluesbird - This one is special! You'd be hard-pressed to find another Bluesbird or M75 with the Custom appointments this one has
Top of the line features, such as Mother of Pearl block inlays on fretboard; MoP Guild "crown" inlay on headstock; chrome Harp-shaped trapeze tailpiece with tune-o-matic type bridge; bound body and neck. The pick guard is fairly rare, as well. From what I was told by a collector, this guitar is a re-issue of a 1968 model recreated in 1972. I purchased ... more

1954 Guild X-350 Stratford Electric Archtop - Very Early Example

Piedmont, South Carolina, 296**, UNITED STATES OF AMERICA

$3799

This Guild X-350 was made in the original Guild factory in Manhattan, largely by craftsman who had come over from Epiphone following a strike at the factory there. Guild was founded near the end of 1952 and this guitar was made in 1954, the first year of this model. This was so early in production that it comes before some of the custom logo parts were in place which is why the original pickguard on this guitar consists of multi-ply black-white plastic rather than the solid black Guild logo ... more

1978 Guild X-500 USA Archtop - Absolutely Gorgeous, rare.

Sherrard, Illinois, 612**, UNITED STATES OF AMERICA

$3600

It's difficult to capture the beauty and craftsmanship of this rare 46-year-old guitar in these pictures. The finish is worn on the pickups, there are tiny dings and scratches that don't show up well in photos, look closely and see small chips in the binding and a tiny chip in the nut at the first string. I believe the archtop is spruce (feel free to correct me) and the body of figured maple has a depth you can get lost in. Ebony fretboard has inlays that, well just look. In the Blues Brothers ... more

1966 Guild Starfire 12 String Guitar

Mesquite, Texas, 751**, UNITED STATES OF AMERICA

$3500

1966 Guild Starfire Semi Hollow Electric Guitar great vintage Guild Guitar with the original case added a toggle switch
Shipping: $150 00 shipping to the Lower 48 States! We ship overseas. Overseas shipping prices will vary. Overseas buyers pay their own import taxes Payment: We accept Paypal for your convenience. Payment arrangements must be made within 72 hours after the auction closes Other: Please check out our other auctions and thanks for looking!!... more

VINTAGE 1966 GUILD STARFIRE III electric guitar EXCELLENT MUST SEE

Hopewell, New Jersey, 085**, UNITED STATES OF AMERICA

$3495

GUILD 1966 STARFIRE III BORN IN HOBOKEN NJ

THIN LINE MAHAGANY BODY AND IN COLLECTABLE CONDITION
EK 715 sn
I SEE A EASY TI FIX ITEM TO DISCUSS. I TOOK A GOOD PIC OF IT. THE GUILD LAYOVER PIECE ON THE HEADSTOCK NEEDS TO BE CLAMPED AND GLUED AS IT IS SLIGHTLY RAISED AS SHOWN??NOT A BIG DEAL ON A GUITAR THAT IS NEAR MINT CONDITION. ALSO, SHE HAS LOW ACTION AND NEW STRINGS BUT AT THE 16TH FRET THE ACTION COMES UP A BIT AND THIS ONE NEEDS A SET UP. FRETS AND GUITAR SHOW NO WEAR. SHE... more

Vintage 1966 Guild X-175 Archtop Electric Hollowbody Sunburst Original Hard Case

New York, 100**, UNITED STATES OF AMERICA

$3495

Vintage original Guild X-175 archtop electric in really nice condition
Completely original with original hardshell case
Features two original Guild pickups which are extremely warm and thick sounding. A wonderful guitar for everything from Jazz to Rock to Punk.
Neck is nice and fat and plays great all the way up and down. No buzz no issues. Frets are still in excellent condition. Some play wear to the back of the neck
Made in Hoboken, New Jersey, USA
Comes with ... more

1967 Guild Starfire IV Semi-Hollowbody Electric Guitar w / Original Case. VG+

Portland, Oregon, 972**, UNITED STATES OF AMERICA

$3349

1967 Guild Starfire IV Semi-Hollowbody Electric Guitar Cherry red. VG+
The photos accurately represent the condition of this guitar
All parts are original. Comes with original harp tailpiece installed but I will also include a Guildsby vibrato tailpiece
Binding is solid all the way around the guitar although there is a small chip in the binding a couple of inches away from the tailpiece See last photo
Neck is straight with low action. Good frets play all the way up the neck with ... more

1980 Guild Westerly X-175 Manhattan Hollowbody Electric Guitar w / Case - Blonde

Hicksville, New York, 118**, UNITED STATES OF AMERICA

$3200

Discounts that'll make your jaw hit the floor with 24% off for 2024
1980 Guild X-175 Hollowbody Electric Guitar w / Case - Blonde
Hey now! You're looking at an amazing guitar This is a 1980 Guild X-175 Hollowbody Electric Guitar It weighs 8 lbs 1 oz. 24 75" scale, 1 66" nut width, 17" lower bout Bathed in a beautiful Blonde finish, which was the rarest Yet another amazing guitar manufactured out of the Westerly Guild factory!A workingman's jazzbox, with all the playability and tone ... more

1973 Guild S-100 Natural Acorn Oak Leaf

Seattle, Washington, 981**, UNITED STATES OF AMERICA

$3139

Up for sale is a clean 1973 Guild S-100 in Natural w / factory Acorn Oak Leaf design. Features include dual original humbuckers with factory toggle switch, slim neck profile and clear pickguard. This example is in clean and all original condition. That being said, the case and guitar do have a nicotine smoke scent to it. When the guitar is removed from the case it is not too bad but the case could use a good de-funking. Pro setup in house and comes complete with its original hard case. Weight:... more

1973 Guild Electric Guitar

Bumpass, Virginia, 230**, UNITED STATES OF AMERICA

$3000

The 1973 Guild Electric Guitar is a vintage instrument produced by the renowned brand Guild. This electric guitar from the 1970s is likely to have a unique character and tone that reflects the craftsmanship and design of that era. With Guild's reputation for quality and innovation, this guitar is sure to be a classic piece for any musician or collector looking for a piece of music history

Local Pick Up and / or Shipping from:
Central Virginia Guitars, Amps and More
4471A ... more

Guild Manhattan X-170 Archtop Electric Guitar Blonde w / Case (ROC041800)

Rock Island, Illinois, 612**, UNITED STATES OF AMERICA

$3000

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